Categories
艺术与设计 | design | 예술과 디자인

Roadwarrior design classics

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A little while back I wrote about my multi-adapter that some clients have coveted in the past. Another item in my laptop travelling kit is this natty retractable ethernet cable by Targus. Wi-Fi despite what the techno-pundits would have you believe is rather unpredictable and reception areas can be like Swiss cheese. If I have the chance I prefer an ethernet socket to hook up my MacBook Pro.

Rather than having a coiled cable that ends up looking like a plate of spaghetti and damaged connectors I have a small plastic block about the size of a fat audio cassette. It makes it a lot easier to pack.

It recoils back into its plastic shell automatically like the power cord on my vacuum cleaner.

Categories
中国 | china | 중국 铭记 | branding | 브랜드 마케팅

Chinese brands going global

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Chines brands going global was covered in an interesting Brandchannel article about the challenges that they face. This is particularly acute when they enter western markets.

The article is good, but doesn’t cover the recent BenQ – Siemens disaster that took out one of Europe’s pre-eminent mobile phone manufacturers at the time. More details here  its a PDF document so Preview.app or Adobe Acrobat reader required.

Categories
初 | hygiene | 기본

Links for 2006-10-29 [My Web 2.0]

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What Do Women Want? Just Ask – New York Times

Energy Fiend – Obsessed With Caffeine