Yoshida in NY: Sony snaps out of NIH syndrome – the interesting aspect of this is that games developers really didn’t like massively parallel systems for programming, the challenge will be how to be innovative when trying to be partner-centric
This subversion of the classic Chanel crossed-c logo by associating it with Chicken Cottage, a familar brand on the high street of neighbourhoods in south and east London.
It reminded me of the t-shirts sported at raves that subverted brands, but for the dubstep generation.
Canon did some nice activities at London Fashion week to highlight their brand and talk about the EOS M – which is their answer to the mirrorless cameras with interchangable lenses built around the micro four thirds standard.
The micro four thirds standard blurs the product differentiation between point-and-shoot cameras and entry-level digital SLR cameras.
Combining fashion bloggers with the passion of photography was a smart move; a nice PR campaign which I imagine involved a lot of work to achieve the high production values of the content.