Ged Carroll

TPS

Published: (Updated: ) in marketing | 營銷 | 마케팅 | マーケティング, technology | 技術 | 기술 | テクノロジー, telecoms | 電信 | 통신 | テレコム by .

New regulations come into effect on the 25th June 2004 in the UK that will allow businesses to opt out of receiving unsolicited sales calls by registering with the TPS (Telephone Preference Service). – Registration takes 28 days to take effect. From the 25th June it will be an offence to make an unsolicited cold […]

Microsoft security spin

Published: (Updated: ) in marketing | 營銷 | 마케팅 | マーケティング, security | 保衛 | 정보 보안 | 情報セキュリティー, technology | 技術 | 기술 | テクノロジー by .

I read a classic piece of spin in The Business, Microsoft races to stop bank account hackers by Tony Glover. Tony who has been shortlisted in a category for Business Journalist of the Year wrote “Technicians at the US software giant Microsoft are working flat out to prevent a new security threat that this week […]

These4Walls

Published: (Updated: ) in marketing | 營銷 | 마케팅 | マーケティング by .

Actually, the original title extolling Lederhosen was total fiction: there is no leiderhosen related content here and I will not be putting any up in the future, instead this post is about These4Walls. I was inspired to write the title after having received a mail from a former colleague of mine – Jacqui. And no […]

Dasani’s UK problems

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, marketing | 營銷 | 마케팅 | マーケティング by .

Coca-Cola’s Dasani have had a rough couple of weeks with their entry into the UK bottled water market. Dasani is a respected brands in the US, China and across the developing world. Its manufactured approach to mineral water is at odds with the bottled at source manufacturers that dominate in Europe. A few weeks ago […]