Category: singapore | 新加坡 | 싱가포르 | シンガポール

  • Venture capital, clean tech + more

    Venture Capital and Cleantech: The Wrong Model for Clean Energy Innovation by Gaddy, Sivaram and O’Sullivan – venture capital investment is very inefficient according to this MIT paper. More venture capital related posts here. Why business in Hong Kong should be worried | The Economist – Hong Kong is trapped like the grips of vice.…

  • Personal data leads + more things

    Consumers don’t believe use of personal data leads to more relevant ads, report finds | Campaign Asia – The report also found that consumers still trust TV ads over their digital counterparts. On average, consumers are twice as likely to say TV ads provide a more positive impression of brands than common digital formats. The…

  • CNY 2020

    Today is the start of CNY 2020 (Chinese New Year 2020). January 24 is ‘New Years Eve’. It is the year of the rat, which symbolises another start in the Chinese horoscope cycle. Here are some of the best examples of adverts celebrating Chinese New Year (CNY 2020). China Nike China benefited enormously from this…

  • To lose a child & things from last week

    Amazing Singaporean content on what its like to lose a child. The pain and anguish of the parents talking about what its like to lose a child comes through. Time doesn’t seem to be the healer when it comes to The questions were a very powerful device to get across this story. Hong Kong bakery’s…

  • John Shaft & things that made last week

    Samuel L Jackson has a second go at playing re-conned blaxploitation private investigator John Shaft. This time it seems to be a bit more self conscious and ironic in tonality. Think Jackson’s first outing as John Shaft mixed with Snakes on a Plane Gillette Spain comes up with an advert that looks at masculinity without…

  • CNY 2019 – year of the pig

    CNY 2019 is the Chinese new year of the pig! The pig is the last animal in the 12 year cycle of the Chinese horoscope. People born in the pig year, would need to be careful this year according to tradition. The reason is that they offend Tai Sui, the god of age in Chinese…

  • Chinese space program & things that caught my eye this week

    This week saw a huge leap forward for Chinese space exploration and the Chinese space program. China landed a space ship on the far side of the moon and is currently exploring it. The Chang’e 4 space ship is named after a Chinese goddess who reputedly lives on the moon. It carried the Jade Rabbit…

  • Zodiac signs perils

    We’re less than a month away from the year of the pig on February 5, 2018. Marketers need to be cautious using Chinese zodiac signs. Chinese new year is a time of gifting. It may be red envelopes with cash, Christmas style gifts (like a new iPhone), or zodiac animal themed gifts. Shops often gift…

  • Siri vs Siri + more news

    Siri vs Siri: What Apple’s AI can and can’t do on every Apple device | Macworld – Siri vs Siri implies context based on device, but they need to raise the game in particular on the Mac. More related content here. How Russia’s ‘red tourism’ is luring wealthy Chinese visitors bored with Paris and Milan…