Ged Carroll

Category: technology | 技術 | 기술 | テクノロジー

It’s hard to explain to someone who didn’t live through it how transformation technology has been. When I was a child a computer was something mysterious. My Dad has managed to work his way up from the shop floor of the shipyard where he worked and into the planning office.

One evening he broad home some computer paper. I was fascinated by the the way the paper hinged on perforations and had tear off side edges that allowed it to be pulled through the printer with plastic sprockets connecting through holes in the paper.

My Dad used to compile and print off work orders using an ICL mainframe computer that was timeshared by all the shipyards that were part of British Shipbuilders.

I used the paper for years for notes and my childhood drawings. It didn’t make me a computer whiz. I never had a computer when I was at school. My school didn’t have a computer lab. I got to use Windows machines a few times in a regional computer labs. I still use what I learned in Excel spreadsheets now.

My experience with computers started with work and eventually bought my own secondhand Mac. Cut and paste completely changed the way I wrote. I got to use internal email working for Corning and internet connectivity when I went to university. One of my friends had a CompuServe account and I was there when he first met his Mexican wife on an online chatroom, years before Tinder.

Leaving college I set up a Yahoo! email address. I only needed to check my email address once a week, which was fortunate as internet access was expensive. I used to go to Liverpool’s cyber cafe with a friend every Saturday and showed him how to use the internet. I would bring any messages that I needed to send pre-written on a floppy disk that also held my CV.

That is a world away from the technology we enjoy now, where we are enveloped by smartphones and constant connectivity. In some ways the rate of change feels as if it has slowed down compared to the last few decades.

  • Kraft mothers day marketing + more

    Kraft Mothers Day marketing

    Kraft’s marketing has left a lot to be desired in the past couple of years partly due to the way the brand has implemented ZBB, but the Kraft Mothers day campaign running in the US is genius. It is a brave campaign that could fail due to wokeness or social conservatism. And they still went ahead and did it anyway. More FMCG related content here.

    Feedi RSS search engine

    Feedi Search Engine – part of the importance of media literacy is finding quality sources and anything that encourages adoption of RSS readers has the potential to be a good thing. If you need a good RSS reader, I can recommend Newblur which I have been using for a number of years. The reason why I like it is that you can train it to surface content of interest over time. It doesn’t machine learning to guesstimate it, but you have to make active decisions, which I think is a healthier balance.

    Game of Thrones collaboration

    MGM Resorts International – Winter Is Coming – MGM and HBO did a great tie-in to celebrate the start of the final Game of Thrones season. It is well worthwhile clicking on the link and going through their case study to see what MGM Resorts did.

    ZTE’s cyberpunk Nubia Alpha smart watch

    ZTE’s Nubia Alpha smart watch looks like something out of a cyber-punk novel. I love what ZTE have tried to do with the aesthetic. The key challenge is what looks like a shockingly bad user experience based on this video unboxing and preview. Wearables are a relatively new space and fair play to ZTE for attempting something this ambitious.

    WePresent

    WePresent – lovely creative brand building work by wetransfer. It is great the way WeTransfer consistently support fantastic creative. It is also a really amazing 404 error message page.

  • Reel-to-reel technology + more

    Return of reel-to-reel as musicians reject digital for better sound of dated technology – reel-to-reel tape recorders never really went away. They provide a super saturated effect to everything that they record. The bigger issue is perishable spare parts, servicing and future manufacturing of reel-to-reel tape machines. Ballfinger have attempted to make new machines, but existing manufacturers like Studer, Denon, Revox and Otari have long stopped making machines.

    TODAYonline | Exclusive: Tesla expects global shortage of electric vehicle battery minerals -sources – what about the environment? One of the reasons why I’ve been skeptical of Tesla’s approach to power for years. Its the reason why the likes of BMW and Toyota have looked at super-capacitors and hydrogen power – both internal combustion engines and fuel cells. It is interesting that Hyundai have been looking at hydrogen fuel cells for lorries. Toyota has hydrogen fuel cell powered cars.

    Nike’s Beijing 99 basketball tournament – It is hard to explain how popular basketball in China as a sport. Interest in the game is way beyond Europe. Basketball courts suit built up cities with a smaller area required than for a football pitch. The NBA has a large following in China. The local league has an extensive following as well.

    Chinese players that make the NBA draft are celebrated in China as well, even if they aren’t Chinese citizens, like American Taiwanese star Jeremy Lin.

    Chinese players like based on an ancient military ranking system with 99 shirts individually designed to be claimed. Nike cleverly melds Chinese interest and pride in their culture with their love of basketball.

    NIKE – Beijing 99 Teaser Film from M Skibiak on Vimeo.

    More on Nike here.

    Facebook Is Finding Problems With Artificial Intelligence Too – WIRED – (paywall)

    Disintegration – Great interview of the keyboardist on The Cure’s Distintergration which covers studio boredom well

  • Belkin Audio + Charge Rockstar

    The Belkin Audio + Charge Rockstar is an accessory that allows you to charge and listen via headphones to a modern iPhone at the same time.

    Apple’s move to the Lightning connector leaves a lot to be desired. It was designed primarily for its cosmetic benefits. Apple got rid of headphone sockets just to allow them to make iPhones even slimmer. Lightning is a triumph of form over function. But as an iPhone user; you have to work with what you have. Apple often isn’t great at providing solutions. If they were Apple would have made the Belkin Audio + Charge Rockstar.

    The anonymous white dongle now has a permanent place in my computer bag. It has come in handy listening to voice memos, audio books and miscellany whilst I’ve been working at client offices. It has come in handy when I have been on conference calls, without disturbing people around me. When I moved down to London, I said in a cubicle with an open back which added a certain amount of screening to calls that I made.

    The offices I have been working in are long white featureless bench tables with seating canteen style. Which is barely adequate for working, let alone listening in on a conference call, even with a judicious use of the mute button.

    Untitled

    I started off by trying an alternative product that I bought on Amazon. It the sound was barely audible, full of noise and clicks. One of Amazon’s challenges is the lack of quality control of products featured in marketplace. This has become stuffed with Chinese vendors whose products vary considerably in quality.

    Untitled

    It was rather like listening to a numbers station shortwave transmission. Except the static was induced by poor product design. Rather than the distance, frequency jamming and atmospheric conditions between the listener and an anonymous low power shortwave station in the Middle East, Cuba, North Korea or Eastern Europe.

    By comparison, the Belkin Audio + Charge Rockstar, adds nothing. No cracks, no hisses, no white noise that wasn’t there beforehand. And it charges. More related posts here.

  • Spy craft disruption + more

    The Spy craft Revolution – Foreign Policy – really interesting to read from a privacy perspective, spy craft affected as much as general public. Intelligence agencies are apparently just like the rest of us and spy craft reflects this. More security related posts here.

    Algocurios – this is what happens when you plug Matt Muir into a machine learning algorithm. I’m just thankful SkyNet didn’t evolve. It doesn’t capture the desperation, profane language and ennui prevalent in Matt’s real posts

    Vodafone Found Hidden Backdoors in Huawei Equipment – Bloomberg – lots of reasons why this might be mostly dilute to poor software engineering practices but it doesn’t help Huawei reputation

    Opinion | Is China the World’s Loan Shark? – The New York Times – academics who have studied China’s practices in detail have found scant evidence of a pattern indicating that Chinese banks, acting at the government’s behest, are deliberately over-lending or funding loss-making projects to secure strategic advantages for China.

    A Conversation With Christopher Wray | Council on Foreign Relations – China poses multi-level threat to US (and the rest of the world if we’re honest about it)

    KaiOS takes on the Apple-Android mobile duopoly – Wizard of OS – given Google’s investment in KaiOS it could still be considered a duopoly of wireless OS’ – also shows what Nokia left on the table

    Brit spy chief: We need trust or we won’t have a ‘licence to operate in cyberspace’ • The Register – “must have the legal, ethical and regulatory regimes to foster public trust, without which we just don’t have a licence to operate in cyberspace”.

    Ralph Lauren Unveils The Super Woke Polo Shirt | Luxury Insider – a debut line of polo shirts made from recycled plastic bottles and dyed using a waterless production process. Besides being environmentally woke, the initiative has the noble aim of eradicating 170 million plastic bottles from landfills and oceans by 2025

    How the Kleiner Perkins Empire Fell | Fortune – just wow

    INTERVIEW: China seeking win with information warfare: professor – Taipei Times – interesting if depressing interview

    UK High Court confirms the way GSM gateways were banned was illegal • The Register – interesting reading

    Spotify Premium Adds 3 Million US Members | Consumer Intelligence Research Partners – keeping churn stable and improving conversion from free to paid (PDF)

    Malaysia’s sovereign wealth fund Khazanah closes London office: Report – probably a mix of 1MDB and Brexit

    A Specter Is Haunting Xi’s China: ‘Mr. Democracy’ | The New York Review of Books – interesting if very optimistic reading for the papers quoted

    Baidu is reportedly incubating a music app to defend itself against ByteDance – KrASIA – Tencent already has a number of music apps in China

  • The Apple – Qualcomm deal post

    The Apple and Qualcomm deal ceased legal hostilities and lots of people have kicked around theories. But no one seems to definitively know what happened. And what the implications are for Apple.

    • If Apple was on such a sticky wicket, why didn’t it make a deal with Qualcomm earlier? A judge had asked them to sit down right at the beginning and they got nowhere
    • Did Intel explain to Apple that it wasn’t going to hit its engineering targets on the 5G modem (a la IBM and the PowerPCs that used to power Macs)? Or did Apple cut Intel off at the knees?
    • What does this all mean for Intel processors and components in Macs? From CPUs to USB C connectivity Apple is dependent on Intel. Even if Apple decided to move to an ARM architecture they would still likely need Intel foundries and connectivity processors. Before you talk about the Mac now being a small part of the business. Consider what mobile apps and even the iOS is developed upon. Secondly a Mac user is far more likely to be an iPhone, iPad, Apple Watch and Apple TV customer
    • From a functional handset perspective I am not convinced about the benefit of 5G. But from a marketing perspective it could be very damaging to Apple eventually. How far behind would Apple developing a new 5G solution from scratch be? It would be reasonable to expect for Qualcomm to service other clients first and then only put under performing engineers on Apple as a punishment duty. Given that Qualcomm laid off engineering teams, engineers may only work on Apple grudgingly. Is it even viable for Apple to bother with 5G iPhone? If we look at history, the Qualcomm – Nokia IP deal was the beginning of the end for the Nokia handset business in 2007. Apple might lose money up front, but it would save on the kind of value destruction Nokia went through
    • What is the state of Apple’s relationships with the rest of its supply chain and can it expect a kicking?
    • Whilst mobile carriers wouldn’t be happy to have a single OS eco-system in smartphones, they’ve had zero success in championing other platforms (BlackBerry, Windows Mobile, WebOS and SailfishOS). All of this would make them even more beholden to Google. So would an alternative OS’ spring up to fill the iPhone gap?
    • Can Qualcomm use this to try and smother antitrust investigations outside the US?