Search results for: “audi”
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Audi Skysphere & other things
Audi Skysphere Audi launched its latest concept car the Audi Skysphere. It’s electrically powered as you’d expect. Massive screens for displays and sustainable materials used in the interior. It has autonomous driving when its in a ‘grand touring’ mode. It allows for the owner to drive in a ‘sports car’ mode. All pretty normal stuff…
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Saudi Arabia & things that caught my eye this week
Saudi Arabia I spent a good deal of this week listening marketing research interviews including respondents from Saudi Arabia. What became apparent in the interviews is that Saudi Arabia and its society is changing. What would be expected to be minimum standards and norms acceptable in ad imagery is changing. The same phrases kept coming…
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Belkin Audio + Charge Rockstar
The Belkin Audio + Charge Rockstar is an accessory that allows you to charge and listen via headphones to a modern iPhone at the same time. Apple’s move to the Lightning connector leaves a lot to be desired. It was designed primarily for its cosmetic benefits. Apple got rid of headphone sockets just to allow…
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Auditing in China & other news
Auditing Chinese companies Democracy and auditing | China Accounting Blog – given that auditing big four are under pressure in China, this might have been an effort to curry favour. But the auditing firms have screwed themselves over in Hong Kong and other countries with this move in China. I could imagine that in the…
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Hackgate & UK audience
Much has been made this week on the Murdoch’s appearing at a parliamentary inquiry into hackgate: a scandal involving phone hacking and other nefarious practices by the media in order to get stories. What is less getting less to no real discussion is what hackgate says about the UK audience. News International is a business,…
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Campaign a-list questions
Campaign recently published their a-list questions, go and check them out. Campaign is the default trade journal of the advertising industry, though you would be surprised how many agencies don’t have a subscription. I featured in a number these kind of features earlier in my career in Campaign sister publications and rivals. I was often…
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Trends and fads
Why trends and fads? Why trends and fads came about as a post, was that I was scrolling on my LinkedIn notifications on a Saturday (I know, I know I should keep my life free of this crap on the weekends.) Creative Review were talking about how trend forecasting had become rusty, but that got…