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Lamborghini rockets onto TikTok with 3 million views in two days – When you are marketing one of the worlds supercars TikTok may not spring to mind. With the entry level models at £150k upwards, Lamborghini may be more expected in the FT. But the Lambo is the car of choice for many influencers. David Dobrik […]
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Historically, social cryptomnesia has been used as a term to talk about the way movements don’t get credit for societal change. For instance, activists such feminism or the green movement don’t get credit for widespread acceptance of women’s rights or climate change. Instead politicians like Al Gore got the credit. Instead feminist groups and environmental […]
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Flickr best social network experience going / Boing Boing – I believe that flickr best social network experience at present, but I am not blind to the communities flaws An Oral History of Oakleys, the Most Badass Sunglasses of the 1990s | MEL Magazine – or how Luxottica made a great brand merely good. More […]
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I went to a family funeral and got to think about loose networks and social connections. In Ireland the tradition for a funeral is: As soon as possible after death, the body goes to the funeral home. A coroner will have had to sign off on it The body is put on exhibition in the […]
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In order to get a brand on social media it isn’t about dropping brand assets on social channels but thinking about what it actually means. Distillation of this process is likely to appear on a social media document: It contextualises why social, there must be a business and brand reason to be there beyond ‘well […]