Category: consumer behaviour | 消費者行為 | 소비자 행동

Consumer behaviour is central to my role as an account planner and about how I look at the world.

Being from an Irish household growing up in the North West of England, everything was alien. I felt that I was interloping observer who was eternally curious.

The same traits stand today, I just get paid for them. Consumer behaviour and its interactions with the environment and societal structures are fascinating to me.

The hive mind of Wikipedia defines it as

‘the study of individuals, groups, or organizations and all the activities associated with the purchase, use and disposal of goods and services.’

It is considered to consist of how the consumer’s emotions, attitudes and preferences affect buying behaviour. Consumer behaviour emerged in the 1940–1950s as a distinct sub-discipline of marketing, but has become an interdisciplinary social science that blends elements from psychology, sociology, social anthropology, anthropology, ethnography, marketing and economics (especially behavioural economics or nudge theory as its often known).

I tend to store a mix of third party insights and links to research papers here. If you were to read one thing on this blog about consumer behaviour, I would recommend this post I wrote on generations. This points out different ways that consumer behaviour can be misattributed, missed or misinterpreted.

Often the devil is in the context, which goes back to the wide ranging nature of this blog hinted at by the ‘renaissance’ in renaissance chambara. Back then I knew that I needed to have wide interests but hadn’t worked on defining the ‘why’ of having spread such a wide net in terms of subject matter.

  • Uninsurable hacks + more things

    Uninsurable hacks

    As cybercrime has become more common there has been a move towards the incidents becoming uninsurable hacks in nature. 2022 looks like a watershed moment in the move to uninsurable hacks.

    Lloyd’s of London defends cyber insurance exclusion for state-backed attacks | Financial Times – Lloyds of London were looking at state backed exclusions. The parallel between a state backed cyber attack and and an act of war have clear parallels from an insurance point of view. An act of war would be exempt from most insurance policy cover. A state backed cyber attack then becomes an uninsurable attack. However, while a business could expect government retribution and likely support in an act of war, the uninsurable hack exists in a grey zone just below the threshold of government response.

    The closest thing that has happened was criminal charges filed against Park Jin Hyok for the Wannacry ransomware that affected the NHS, Bangladesh Central Bank theft and the Sony Pictures hack. Russia has attempted attacks against at an oil refinery in at least one NATO country likely due to the material support that Ukraine has been receiving. NATO isn’t in a state of war with Russia and there are likely to be few repercussions and deterrents. Chinese backed hackers dismantled Nortel and helped drive the business into bankruptcy. These would all be uninsurable hacks as the risk is unmanageable in nature.

    North Korea presents a particular type of risk for uninsurable hacks, using cyber crime to finance its sanction hit economy.

    Companies like NSO and service companies based in India have democratised sophisticated intrusions for legal firms and business purposes. Widening the risk even further and creating a shadow economy of such scale that it creates uninsurable hacks by his own nature. Some of these law firms may even work with insurance companies in other areas; indicating the kind of perverse business incentives that drive these uninsurable hacks.

    The final aspect ushering in uninsurable hacks is one of scale. Due to the economics of digital business – criminal or otherwise; they scale in a non-linear fashion. Insurance insiders see these as uninsurable attacks as they are ‘civilisation level’ attacks. Uninsurable hacks also come from an inability of the insurance industry to absorb pay-outs on a massive scale. But what can be done about uninsurable hacks since Pandora’s box has been opened?

    Business

    This story how Balkan organised crime groups completely compromised MSC is stunning for its audacity and impact.

    China

    Chinese business confidence falls to lowest in a decade | RTÉ 

    China to step up support for local chipmakers – supported businesses include NAND flash memory maker Yangtze Memory Technology (YMTC) and AI chip developer Cambricon Technologies

    Notebook component makers see large absences at China plants due to COVID – some notebook supply chain companies in China have seen infections in their plants affect up to 50% of their workers, resulting in the temporary shutdown of production lines

    China’s Bureaucratic Slack: Material Inducements and Decision-Making Risks among Chinese Local Cadres | The China Journal – We find bureaucratic slack among lower-ranked cadres to be caused mainly by the lack of material inducements, while higher-ranked officials are more discouraged by increased risks

    Mao and markets – great talk on the permeable membrane between communist thought and capitalism.

    China Makes Moves in Middle East After Biden’s Frosty Reception – An eagerness to offer “Chinese wisdom” to the Middle East’s problems is symbolic of Xi’s decade in power, during which time he has thrown off the humble shackles of his predecessors to raise his country’s stature on the international stage. Welcome or not, his offer signals to China’s domestic audience Beijing’s growing influence abroad and its capacity to advise others on successful governance. However, China’s exact role in realizing its peacekeeping recipe remains unclear. A frequent critic of U.S. military intervention in the Middle East and elsewhere, Beijing knows all too well the political, economic and military costs of becoming involved. Its willingness to do so is also a matter of constant debate. “China is cautiously increasing its presence in the Middle East, driven more by Middle Eastern states than its own ambitions,” said Jon Alterman, director of the Middle East Program at the Center for Strategic and International Studies. “China sees the Middle East as volatile and an area still dominated by the United States. They are cautious about getting sucked into the region’s conflicts.”

    Consumer behaviour

    Why the U.S. middle class is feeling squeezed | Noahpinion 

    Fascinating talk by Scott Galloway

    Culture

    Mr Tape used custom modified reel-to-reel tape recorders. The reason why he can handle the reels is that its actually the tape capstans rather than the reels that are powered on a tape machine. So very different to how a cassette tape recorder works.

    https://youtu.be/Yg4VzVXKhAk

    Henry Cavill on his love for Warhammer 40K. He is seriously invested in the universe.

    Design

    Shedding some light on “dark patterns” and advertising regulation – ASA | CAP 

    Economics

    Making Products in America Means Stuff Will Be More Expensive | Business Insider – cost is less clear when one takes into account carbon tax. It is also worthwhile thinking about how this could drive an improvement in product quality as well as production moves away from China. Improved quality could help reduce consumption and improve environmental impact

    Ethics

    The Camp Fix: Infrastructural Power and the “Re-education Labour Regime” in Turkic Muslim Industrial Parks in North-west China | The China Quarterly | Cambridge CoreDrawing on worker interviews, government documents, industry materials and images this article shows that for-profit public-private industrial parks have been built as part of a “camp fix” mechanism centred on detaining and “re-educating” Uyghurs and Kazakhs at the periphery of the nation. It argues that these industrial parks concentrate forms of repressive assistance and “dormitory labour regimes” that operate at other frontiers of Chinese state power and point these strategies of disempowerment towards a seemingly permanent, ethno-racialized underclass, producing a “re-education labour regime.” It further argues that the material infrastructures of these surveiled and policed spaces themselves are productive in enforcing the goals of the “camp fix”: the creation of high-quality, underpaid, docile and non-religious Muslim workers who are controlled through the built environment – this is the environment that large corporates have used in their supply chain. Companies such as VW Group and Anta (aka Salomon, Arc’teryx etc)

    Finance

    Scott Galloway breaks down a number of financial stories from 2022.

    FMCG

    Starbucks Sales Forecast to Decline Due to Customer Cuts in Add-Ons 

    Hong Kong

    Visual Framing: The Use of COVID-19 in the Mobilization of Hong Kong Protest | The China Quarterly | Cambridge Coremessages and images posted on Lennon Walls between January and April 2020 have used COVID-19 to extend public expression of sentiment on the debates around the Hong Kong government and to further mobilize a sense of Hong Kong identity against China. The findings contribute to the understandings of how the cultural politics surrounding the pandemic became a collective action frame in the mobilization of a localized Hong Kong political identity against the Hong Kong and Chinese governments – this linking of COVID-19 to political discourse makes public health communications much more complex

    Hong Kong property: developers mourn demise of ‘coffin homes’ boom | Financial TimesAnalysts, including Goldman Sachs, expect Hong Kong home prices to drop by 30 per cent by the end of next year. Shares of CK Asset and Henderson Land have fallen about a tenth in the past six months. The latter trades at 10 times forward earnings, which is more than 40 per cent lower than even 2014 levels — during the last property market decline — reflecting the dire outlook. – add into this also the amount of Hong Kongers leaving the city as well

    Indonesia

    Indonesia’s foreign retirees fear being driven out as new visa scheme targets ‘filthy rich’ | South China Morning Post 

    In Indonesia, ‘all-gendered’ priests are fighting to keep their traditions alive | South China Morning PostWith fewer than 40 Bissu remaining in areas across South Sulawesi, a community which once held divine status is now fighting against extinction. Many Bissu were accused of violating Islamic principles and faced persecution, but some are trying to preserve their heritage by performing cultural, shaman-like roles – the implicit influence of gulf Arab style muslim beliefs is not only about extremism but presenting a dead orthodoxy that will make Indonesia as unattractive as Malaysia has become

    Innovation

    Chipmaker TSMC in talks with suppliers over first European plant | Financial Times – it will take a while for TSMC to get a European project under way

    Ireland

    This is fascinating, it shows how Irish consumers have become much more sophisticated in the 50 years that Ireland has been in the European Union.

    Japan

    Sapporo, Japan Olympic Committee hit pause on Winter Games bid -Kyodo | Reuters – the scandal that encompassed Japan could be a good thing on balance as it allows Japan to press pause on a Winter Olympics bid. The IOC is more hassle than its worth for Japan. Japan already has a great reputation

    Korea

    Jinni’s shock departure from new K-pop group NMixx, just three days after its Loewe fashion campaign launched and within a year of debuting – | South China Morning Post – girl group seems to have been formed to become brand ambassadors for a luxury brand. Much of the money is in sponsorship but usually its mainstream brands like LG, Samsung, G-Shock etc

    Luxury

    From meme fashion to gamified drops: The top consumer trends of 2022 | Vogue Business 

    Rolex Sales: Pricey Luxury Swiss Watch Exports Jump to Record High on US Demand – Bloomberg – Americans snap up pricey timepieces, lifting exports by 33%. Retailers in Qatar stocked up ahead of the football World Cup

    From meme fashion to gamified drops: The top consumer trends of 2022 | Vogue Business 

    Media

    Google agrees NFL streaming deal as Big Tech chases sports rights | Financial Times 

    Online

    Legal basis for removing inaccurate Hong Kong anthem results from Google, John Lee says citing tech giant’s policy – Hong Kong Free Press HKFP 

    Read Zuckerberg’s 2019 Deposition on Facebook User Data | Business InsiderA 2017 report in The New York Times had said Cambridge Analytica previously claimed it could use data to glean voters’ inclinations. Zuckerberg appeared to address those types of news reports in his testimony to SEC regulators, saying it piqued his interest about how the company might have been using Facebook at the time.  “I kind of remember having this reaction to this, which is, if they are using our systems for advertising, then I’m curious to understand if they’re actually doing anything novel that matches the rhetoric that they have, or if they’re just kind of puffing up rhetoric around what would be a relatively standard use of our ad systems,” he told the SEC in 2019, according to the newly released testimony. – to be fair Zuckerberg’s reaction reminds me of a lot of discussions that I was having with peers about Cambridge Analytica at the time

    Netflix password sharing may be illegal – British government warns – Nadine Dorries has already confessed at sharing a password. I think we need a strong a approach to law enforcement and use her as a demonstration case. I think 10 years inside should do it ;-)

    Retailing

    Amazon hit by ECJ ruling on online sale of counterfeit goods | Financial Times 

    Security

    Why everyone needs a dedicated GPS device. TL;DR don’t rely on wireless networks

    How This Bombardier Challenger 650 Jet Became a High-Tech Spy Plane – Robb Report – interesting that this appearing in luxury publication Robb Report

    How SpaceX’s Starlink terminals first arrived in Ukraine | QuartzWeeks before Russia invaded Ukraine, the US began scrambling to find satellite communications equipment that could keep the Ukrainian government connected to the rest of the world, new documents reveal. Those efforts resulted in thousands of satellite-antenna terminals that connect to SpaceX’s Starlink broadband internet network being sent to Ukraine. They have proven vital to Ukraine’s war effort, but became a source of controversy for both SpaceX and the US over the service’s cost, and who is paying for it. Government contractor DAI began searching for the right equipment as early as Feb. 11, according to documents Quartz obtained through a Freedom of Information Act request. Russia invaded Ukraine on Feb. 24, shocking many, but not the US government, which sounded the alarm ahead of the invasion

    TikTok admits tracking FT journalist in leaks investigation | Financial TimesByteDance, the Chinese owner of viral social media platform TikTok, has admitted it inappropriately obtained the data of users, including a Financial Times journalist, in order to analyse their location as part of an internal leaks investigation. Over the summer, four employees on the ByteDance internal audit team looked into the sharing of internal information to journalists. Two members of staff in the US and two in China gained access to the IP addresses and other personal data of FT journalist Cristina Criddle, to work out if she was in the proximity of any ByteDance employees

    Software

    How Amazon Uses AI To Automate Work In Its Corporate HeadquartersI was struck by how deeply artificial intelligence was already ingrained in their cultures. With in-house AI research labs that rank among the globe’s best, the tech giants were automating wide swaths of their operations and changing the nature of work within their companies. This commitment to AI in the workplace is newly relevant as powerful tools like Dall-E, ChatGPT, and their ilk make their way into the public’s hands. As access to this powerful technology spreads, nearly all companies will soon have tools like those I saw inside Amazon, Apple, Facebook, Google, and Microsoft. So work inside our companies will change as well

    Taiwan

    Foxconn to sell stake in Tsinghua Unigroup, faces fine | EE Times 

    Technology

    Asianometry does a run down of Sun Microsystems history. A few things. When I started working agency side, this was what our client websites were hosted on. Sun had a partnership with Netscape to have a great software stack. Oracle’s hardware business is the old Sun Microsystems business. Cisco routers and other manufacturers as well were basically a Sun motherboard and a raft of ethernet ports together with a look-up database that handled the routing.

    Revenge of reality: how technology was discounted in 2022 | Financial Times 

    Vietnam

    Vietnam loses 25 ancient books related to culture and sovereign territory — Radio Free Asiaone of which is “relevant to Vietnam’s sovereign territory,” according to the deputy head of the literature department, Nguyen Xuan Dien. Posting on his Facebook page on Tuesday, a day after the institute’s annual meeting, Dien said the books were “extremely important for national culture.”The institute said Wednesday the books were among 35,000 volumes it had cataloged and preserved at the request of the Vietnam Academy of Social Sciences When it inspected the inventory in April 2020, for the first time in over 10 years, it discovered that 29 books were missing. Four of the books were later found on the wrong shelves. Among the books still unaccounted for are four written by scientist Le Quy Don and two books which record the precise geography, boundaries and borders related to Vietnam’s sovereign territory, according to Dien. Those two volumes could help substantiate Vietnam’s territorial claims in the South China Sea – I would guess that these books have been incinerated in China, as it helps China’s territorial claims in the South China Sea and debilitates Vietnam’s rival claims

    Web of no web

    How successful are Roblox branded experiences? – Peter Gasston – low continued engagement

  • 2022 in review

    News stories of 2022 in review

    January

    2022 kicked off with the start of the Regional Comprehensive Economic Partnership, a free trade agreement. It eclipses the European Union – it covers nearly a third of the global population and about 30 per cent of its global gross domestic product. [i] It’s hard to overstate how important this agreement is to the world economy. 

    Russia’s intervention in Kazakhstan to quieten unrest triggered by a rise in the price of LPG (liquified petroleum gas) and general government dissatisfaction is seen at the time as a good thing on balance.[ii]

    The number of global COVID cases exceeds 300 million worldwide[iii], contrast this with the estimated 250 million infections experienced in China alone right before Christmas 2022.[iv]

    By the end of January, we had 10 billion vaccinations conducted.[v] But that didn’t stop anti-vaxxers, including celebrity tennis player Novak Djokovic who was deported from Australia due to not being vaccinated.[vi]

    In other medical developments, we also saw the first successful heart transplant from a pig to a human. The operation was carried out in the US. [vii] This represents a huge step forward in dealing with the shortage of available organs for transplantation. 

    February

    The winter Olympics were held in Beijing, China. The International Olympics Committee have found it harder to get countries to host both the summer and winter Olympic Games. Holding these events in authoritarian countries posed hard questions for sponsors and legal sanction including the Beijing Winter Olympics Sponsor Accountability Act bill submitted to the US Congress.[viii]

    No sooner had the Winter Olympics finished than Russia started its invasion of Ukraine, and the west made a remarkably cohesive response in terms of sanctions, this would be followed with military aid throughout the year.[ix] By the end of February,[x] Russia had indicated a willingness to use its nuclear forces. This was a remarkable turnaround from just seven weeks after Russia, as part of the United Natios Security Council affirmed that ‘a nuclear war cannot be won and must never be fought.’[xi]

    March

    The global death toll due to COVID passes 6 million worldwide.[xii] In a potential resurgence of corporate Japan, Honda and Sony are partnering in creating sophisticated electric vehicles.[xiii] Equality may have taken a major step forward in the US, with young women in 22 major cities have a higher average salary than their male peers.[xiv] Part of this might be down to a decline in male participation in higher education and economic activity.[xv]

    April 

    Global food prices rise to their highest ever price according to the UN’s Food Price Index, which began in 1990. This adds to supply chain related inflation due to COVID and energy price rises.[xvi] [xvii]

    May 

    There was an outbreak of monkeypox first recorded in the UK[xviii], which sparked concern about a possible new global pandemic.[xix] A mix of demand for electric vehicles and continued supply chain problems meant that Volkswagen had sold out of electric vehicles.[xx]

    June 

    Amazon finally closes its Kindle e-book store in China. [xxi] Low economic growth combined with supply side inflation due to disrupted supply chains and the war in Ukraine causes concern about the short term and long term future of the UK economy.[xxii] Meanwhile perceptions of China across Europe reach a new nadir.[xxiii]

    July 

    Heatwaves pummelled Europe, killing 53,000 people through July and August.[xxiv]

    August

    September

    The UK was hit by a double whammy. Queen Elizabeth II died.[xxv] The queen had been a constant in the life of most Britons as the country had moved through imperial decline. Her death was notable for the sustained wall-to-wall media onslaught. Secondly, the 50-day career of prime minister Liz Truss shook up the UK economy due to her proposed government policies. [xxvi]

    October

    Footage is released that shows construction of linear city The Line is already well under way.[xxvii]

    November

    The FIFA World Cup was held in Qatar and managed to survive controversy which also engulfed sponsorships. FIFA managed to dodge many of the brickbats slug at the IOC. But both events raise questions for western brand sponsorship strategies moving forward.[xxviii]

    December

    Will 2022 be seen as the start of the fusion age? In February, the JET (Joint European Torus) facility in Oxford managed to produce more energy than had been created in a controlled fusion reaction. At 59 megajoules over 5 seconds, it was twice as large as the previous record set 25 years earlier.[xxix] But the ‘Wright Brothers’ moment for nuclear fusion may have occurred in December. The US government managed to achieve nuclear fusion with net energy gain.[xxx]

    2022 in review for this blog

    Site basics

    No review of 2022 would be complete without looking at you, the readership of this blog

    Audience 

    The internet has become a global phenomenon, but my audience numbers read like they could from the late 1990s. My readership is predominantly from the US, which surprised me a bit. 

    Top five countries that my audience comes from

    %Country
    33.2United States of America
    9.53Indonesia – this surprised me 
    7.41United Kingdom 
    3.95Japan 
    2.72Germany

    Most trafficked blog posts

    RankTitle
    1Metaverse discussion paper – or why the ‘open’ metaverse won’t be happening anytime soon. Web 3.0 doesn’t solve any of its problems and neither do 5G wireless networks. 
    2The Line – Saudi plans to build a high rise, high density linear city. 
    3Hino Trucks – one of my regular round-up posts, but it led with a celebration of the Hino Truck brand and how it took Irish roads by storm during my childhood
    4AI and Creativity – the results of an exploration and me and a colleague did into Midjourney and the likely impact it would have on creative agencies. 
    5The Gay Blood Collection – a project by Mother London to highlight and protest against a long-standing regulation that keeps gay blood donations restricted in comparison to other members of the population 
    6Moviedrome – probably one of my largest long form posts ever (excluding the Metaverse discussion paper) looking at the impact of a long running weekly film screening on BBC curated and presented by film director Alex Cox
    7The World of Visuals – was a trend presentation that provided Adobe’s perspective on areas like artificial intelliengence. 
    8StetWalk – a trend that has sprung up amongst book editors, where they talk a walk outside to clear their heads and be inspired by their surroundings. I was introduced to the concept by my friend Siobhan. 
    9Naked Power Politics – the invasion of Ukraine was a transgression of several norms and seems to be part of a movement to a more ugly world. 
    10Bong Bong Marcos – the scion to the Marcos political dynasty became a president in the mould of former president Duterte. 

    [i] Mullen, A. (1 January 2022) What is the RCEP, the world’s largest free trade that is under way? Hong Kong: South China Morning Post

    [ii] Auyezov, O. (5 January 2022) Kazakh president fails to quell protests, ex-Soviet states offer to help. United Kingdom: Reuters

    [iii] (7 January 2022) Global Coronavirus Cases Top 300 Million. United States: The New York Times.

    [iv] Liu, Q., Leng, C., Yu, S., McMorrow, R. (25 December 2022) China estimates 250m people have caught Covid in 20 days. United Kingdom: Financial Times

    [v] (28 January 2022) The world surpasses 10 billion vaccine doses administered, but gaps persist in how gets the shots. United States: The New York Times

    [vi] (16 January 2022) Novak Djokovic: Tennis star deported after losing Australia visa battle. United Kingdom: BBC News

    [vii] (10 January 2022) The University of Maryland School of Medicine Faculty Scientists and Clinicians Perform Historic Transplant of Porcine Heart into Adult Human with End-State Heart Disease. United States: University of Maryland Medical Center

    [viii] Waltz, M. (28 May 2021) H.R. 3645. United States: US Congress 

    [ix] (26 February 2022) Joint Statement on further restrictive economic measures. European Union: European Commission

    [x] (28 February 2022) Ukraine invasion: Putin puts Russia’s nuclear forces on ‘special alert’. United Kingdom: BBC News

    [xi] Ostroukh,A.  (4 January 2022) ‘No one can win a nuclear war’: Superpowers release rare joint statement”. Australia: The Sydney Morning Herald.

    [xii] McPhillips, D. (6 March 2022) Global Covid-19 deaths surpass 6 million. United States: CNN

    [xiii] Lewis, L., Slodkowski, A., Sugiura, E. (4 March 2022) Sony and Honda plan electric vehicle tie-up to take on Tesla. United Kingdom: Financial Times

    [xiv] Gregg, A. Bogage, J. (28 March 2022) Younger women now earn at least as much as or more than men in 22 metro areas. United States: The Washington Post

    [xv] Thompson, D. (14 September 2021) Colleges Have a Guy Problem. United States: The Atlantic

    [xvi] Ahmed, K. (8 April 2022) Global food prices rise to highest ever levels after Russian invasion. United Kingdom: The Guardian

    [xvii] Boffey, D. Oltermann, P., Davies, R. (27 April 2022) Russia accused of blackmail after gas supplies to Poland and Bulgaria halted. United Kingdom: The Guardian

    [xviii] (16 May 2022) Monkeypox – United Kingdom of Great Britain and Northern Ireland. Switzerland: World Health Organisation

    [xix] Fischer, R.S.B. (10 August 2022) The Monkeypox Epidemic Is Unusual: Here’s How I Know. United States: Medscape

    [xx] Miller, J. Vladkov, A. (4 May 2022) VW sells out of electric cars in Europe and US. United Kingdom: Financial Times

    [xxi] Olcott, E. (2 June 2022) Amazon to close China Kindle Store after losing out to domestic rivals. United Kingdom: Financial Times

    [xxii] Wolf, M. (26 June 2022) Grim times lie ahead for UK as inflation combines with low growth. United Kingdom: Financial Times

    [xxiii] Silver, L., Huang, C., Clancy, L. (29 June 2022) Negative Views of China Tied to Critical Views of Its Policies on Human Rights. United States: Pew Research Center

    [xxiv] Reuters staff (16 September 2022) EU saw 53,000 excess deaths in July amid record heatwave: report. Canada: Global NEWS

    [xxv] (8 September 2022) Queen Elizabeth II has died. United Kingdom: BBC

    [xxvi] (23 October 2022) Sunak warns of economic challenge as he prepares to become PM. United Kingdom: BBC News

    [xxvii] Ravenscroft, T. (19 October 2022) Drone footage reveals The Line megacity under construction in Saudi Arabia. United Kingdom: Dezeen

    [xxviii] (17 November 2022) In defence of Qatar’s hosting of the World Cup. United Kingdom: The Economist

    [xxix] Amos, J. (9 February 2022) Major breakthrough on nuclear fusion energy. United Kingdom: BBC News

    [xxx] Wilson, T. (11 December 2022) Fusion energy breakthrough by US scientist boosts clean power hopes. United Kingdom: Financial Times

  • ChatGPT + more things

    ChatGPT

    The buzz in part of our office about Midjourney has subsided to be replaced by buzz about ChatGPT, rather than Christmas. ChatGPT is is a software application used to conduct an on-line chat conversation via text. ChatGPT was considered to be a superior example of a chatbot down to the power of machine learning used in creating the content.

    I was curious about how good ChatGPT actually was given the following commentary from The Verge:

    The primary problem is that while the answers which ChatGPT produces have a high rate of being incorrect, they typically look like they might be good and the answers are very easy to produce

    Vincent, J. (2 December, 2022) AI-generated answers temporarily banned on coding Q&A site Stack Overflow | The Verge

    The Verge article was interesting. Most of the places where chatbots might be needed: providing customer services, regulated industries like finance would suffer from confident, but incorrect answers being provided to customers.

    Secondly, media outlets decided that ChatGPT was a potential Google challenger, with outlets like CNBC comparing the two and equity analysts at Morgan Stanley feeling the need to come out and say that ChatGPT was not likely to replace Google.

    https://flic.kr/p/2o6a6PD
    Sample of conversation

    Google’s innovators dilemma

    What became quickly apparent Google’s narrative about being an innovator full stop, has been threatened by ChatGPT. Google as an incumbent is now stymied by Clayton Christiansen’s Innovator’s Dilemma. Google is no longer cool, its conversation related products are seen to be behind the curve and the company is seen as being too big to out-innovate itself easily.

    So what’s ChatGPT like to use?

    I have shared a picture of some of the better responses I had from the service. I started off with a certain amount of ambition. I asked it about who it felt might win the current war in Ukraine. I found that the training set of data used to power it was finished in 2021. This was obviously done to filter out the worst of the internet from the content, getting around rather than solving problems that previous chatbots have suffered from like Microsoft’s Tay project.

    Eventually I managed to get on to safer ground for ChatGPT. It answered questions about what an AI winter was, whether fuzzy logic is a form of artificial intelligence (it is), whether Baye’s Theorem was a form of AI (it isn’t per se, but it is employed to solve some AI problems there similar to the kind of uncertainty challenges fuzzy logic solves.

    ChatGPT said that AI (like Bayes Theorem) could be used to provide a solution to buffer bloat – which massively increases the latency on data networks.

    I found out quantum computers could make an optimised AI more power efficient and the business expert systems popularised in large companies during the 1980s and 1990s were analogous to modern day AI systems.

    It reminded me a lot of content I had read on Summly, the mobile news app that mashed up an AI service API with news sources to summarise articles. This start-up was bought by Yahoo! a decade ago.

    In this respect, I do wonder whether ChatGPT is truly the quantum leap forward that many seem to think, or is it merely a reminder of how well understood technology can be applied in different ways?

    China

    Volkswagen’s Skoda considers withdrawing from China – media report | Reuters – Czech carmaker Skoda Auto, part of Volkswagen, is considering withdrawing from China and will make a final decision next year. The re-orientation towards India is interesting

    How China aims to avoid the curse of increased longevity & ill health – Financial Times – Partner Content by Ping An Insurance – Ping An Insurance has a health management model or concierge service as they like to position it

    Learning from the Soviet Collapse – by Jordan Schneider – China’s Marxist Leninist version of Andy Grove’s book Only The Paranoid Survive – all of which implies at weakness at the heart of the CCP; its own members…

    Defending democracy in an era of state threats – GOV.UK 

    Consumer behaviour

    Gen Z: progressive, illiberal or both? 

    Culture

    Why we’re doing this – Flickr Foundation – interesting on the future of Flickr Commons and good to see George Oates involved

    Economics

    Can India build a military strong enough to deter China? | Financial Times – I think that this is down to the lead China has in manufacturing capability and innovation as much as anything else. There is a substantial risk that India could lose many of its northern provinces in theory. In theory being the operative phrase here. Ukraine has show what’s possible with people fighting for their homes. It makes more sense for India to think about assymmetric and grey zone tactics at scale to bleed China’s financial and human lifeblood. From hacking well in advance of a conflict, to militias trained and equipped for guerrilla actions allowing for attack in depth once China crosses the threshold.

    China boosts military aid to Africa as concerns over Russia grow – Nikkei AsiaChina has kept its forces from direct engagement in crises in Africa as part of its noninterference policy, it has also taken an increasingly high profile in United Nations peacekeeping missions. It has sent more than 1,000 troops, police and specialists to oil-rich South Sudan, for example. “When Chinese interests were threatened by insurgencies in Nigeria, China issued a statement, as it still lacks the military commitment. This can, however, change in the future,” Ali said. Experts say China is more focused on economic and national security interests than on peacebuilding. Beijing prefers strategies centered on development that help to alleviate poverty and provide stable governance, but do not necessarily advance protection of individual rights and free markets. But this growth-first attitude may be counterproductive over the long term. In the Democratic Republic of Congo, China has a very close relationship with the government, but attacks in the resource-rich east of the country by a number of rebel groups pose threats to its mining interests. “Insurgencies happen as the product of social exclusion,” Nte said. “There must be a stable political climate to address economic degradation caused by the wrong policies.”

    UK economy rebounds by more than expected in October | Financial Times – the second largest contributor to growth in October was performance of the health sector in administration of vaccine boosters and flu shots, the biggest sector was construction. But construction has started to slow since then with sites halting work in November

    Globalization is Dead and No One is Listening – by Kevin Xu 

    How Putin’s technocrats saved the economy to fight a war they opposed | Financial Times – tough moral questions to be asked. However, Central Bank governor Nabiullina’s moral calculus reminds me a good deal of convicted German war criminal Albert Speer, in particular the “Speer Myth”: the perception of him as an apolitical technocrat responsible for revolutionising the German war machine. The close alliance with Iran should allow both countries to pool expertise in sanctions busting.

    Meanwhile air travel is going great guns according to airlines like Lufthansa who are bringing back their Airbus A380 jumbo jet airliners.

    Finance

    Microsoft to take 4% stake in London Stock Exchange Group | Financial Times – interesting series of cloud computing deals happening that include an equity purchase

    Health

    How docs deal with tricky situations with patients or billing | Fierce Healthcare

    Gary Jones of MediMusic says his ‘greatest ambition’ is to see music prescribed on the NHS | BW Magazine 

    Hong Kong

    Hong Kong media mogul Jimmy Lai’s sentence casts chill over relaunch, analysts say — Radio Free Asia“If you can’t say anything anyway, then you might as well locate [your office] in mainland China,” Chow said. “Using Hong Kong as a jumping-off point to the mainland is a waste of money, because rents are much more expensive than in mainland China.” – there is also the tax aspect (expats pay much more tax in Mainland China) and a transferrable currency, but otherwise the point is pretty valid

    Hong Kong security chief accuses Google of ‘double standards’ for refusing to correct national anthem search results | South China Morning Post – Hong Kong upset that Google knows the national anthem of Hong Kong is ‘Glory to Hong Kong’ – I wonder how they will use the National Security Law in this fight?

    Ideas

    Techno-optimism for 2023 – by Noah Smith – Noahpinion 

    The great disruption has only just begun | Financial Times 

    A Vibe Shift Is Coming. Will Any of Us Survive It? – In the culture, sometimes things change, and a once-dominant social wavelength starts to feel dated. Monahan, who is 35, breaks down the three vibe shifts he has survived and observed: Hipster/Indie Music (ca. 2003–9), or peak Arcade Fire, Bloc Party, high-waisted Cheap Mondays, Williamsburg, bespoke-cocktail bars; Post-Internet/Techno Revival (ca. 2010–16), or the Blood Orange era, normcore, dressing like The Matrix, Kinfolk the club, not Kinfolk the magazine; and Hypebeast/Woke (ca. 2016–20), or Drake at his Drakest, the Nike SNKRS app, sneaker flipping, virtue signaling, Donald Trump, protests not brunch

    Innovation

    Tracking How the Event Camera Is Evolving – EE Times 

    IBM Reveals Its 433 Qubit Quantum Computer – EE Times 

    Innovative ASIC CPU Drives Record-Setting Server Performance – EE Times 

    The global microchip race: Europe’s bid to catch up | Financial Times 

    Robots set their sights on a new job: sewing blue jeans | Reuters – the economics of automation are very interesting. In markets with poor productivity i.e. the UK , people are replacing automation in warehouses and the car wash

    IBM partners with Japan’s Rapidus to make advanced chips as US recruits allies to its cause in China tech war | South China Morning Post – 2nm node process

    Canon prepares to ramp nano-imprint lithography | EE Times 

    Tracking How the Event Camera Is Evolving – EE Times 

    Ireland

    Do you recognise these iconic Irish Christmas ads? or the effect of nostalgia on Irish consumers perceptions of advertising campaigns

    Japan

    Japan scraps pacifist postwar defence strategy to counter China threat | Financial Times – this is much needed, but will be huge in terms of Japanese politics and how the country sees itself

    Legal

    China preps $143 billion chip support, goes to WTO | EE Times 

    Luxury

    5 Facts About Chanel Métiers d’Art Show in Dakar | Hypebae – apparently Chanel managed to amass an armada of Toyota Land Cruisers to put all this on.

    Luxury Watch Thefts of Rolex, Patek and Other Models Are on the Rise – Robb Report – which is why you have some UK watch collectors on YouTube talk about the ‘London watch check’ and rather than showing their timepiece have a bare wrist instead

    Luxury Daily: One-second wonder: Mr. Bags x Qeelin sells out immediately – I will never get how the HSN / QVC type format works so well in Chinese luxury sector

    You’ll own nothing (besides luxury goods) and be happy | Financial Times 

    Online

    Is Snapchat+ still being subscribed by users? / Digital Information World 

    Amazon’s heroic phase is over | Amazon ChroniclesMy first theory is that capitalism doesn’t stop evolving. The evolution of the microprocessor, digital computing, the internet, the personal computer, the World Wide Web, and the tech giants that have emerged in their wake are all transforming capitalism as we experience it and the culture produced by it in ways we don’t even fully understand. These are the biggest companies in the world and the ones with the greatest impact on how we think, work, shop, and communicate. You can’t understand capitalism in the twenty-first century without understanding how technology is changing it. I think this theory is pretty uncontroversial. It’s certainly not new. My second theory is that the arc of capitalism traced by Marx and Lukács and others writing in their tradition can also be retraced on a smaller scale. Like those early modern bourgeoisie, big tech has moved from its initial chaotic and subterranean strivings, to a heroic universalist phase where it championed political and economic liberation. Now these companies are consolidating their dominance by reducing or eliminating their workforce, shifting away from consumer goods, and brokering compromises with state power.

    Taiwan considers extending TikTok ban to private sector — Radio Free Asia 

    U.S. lawmakers unveil bipartisan bid to ban China’s TikTok | Reuters – first Taiwan, now the US…

    The METAmorphosis of behavioural economics and fast data. | Human Digital 

    Security

    Recruited for Navy SEALs, many sailors wind up scraping paint | The Japan Times – is this generation snow flake, or is there something broken on SEAL unit culture? What’s not talked about in the article is unit fit and mental resilience

    Ex-U.S. pilot held in Australia faces U.S. charges over export of defence services to China | Reuters 

    Dutch chip equipment maker ASML’s CEO questions U.S. export rules on China -newspaper | Reuters 

    Fall of the house of Sergei Leontiev | Financial Times 

    This won’t help consumers trust in politicians, but the strong legal reaction might

    Web of no web

    ChinAI #206: China’s Virtual Reality Push Gets Real 

  • Ian Hislop + more stuff

    Ian Hislop on the 2022 in UK politics

    Ian Hislop is well known in the UK as being the editor of Private Eye and managing to bring the snark of the paper into real life. In this interview with the politics channel of Joe, he seems flummoxed by the state of politics in the UK over the past year or so.

    In this video, Ian Hislop talks about the year with clear sense of exasperation. The laughs are for relief rather than humour. The commentary by Ian Hislop on collective short term memory is very interesting.

    Tiananmen Square killings

    CNN put together an interesting collection of footage around the Tianamen Square protests and put some context around what was happening in China when the protests happened. CNN seemed to have done a better job than most western media at the time in its coverage of the protests. If anything the footage seems even more harrowing now than the bit I remember from the time.

    CNN

    Darlie Malaysia travel promotion

    Back when I worked on Colgate brands in Asia, Darlie was the ‘entry level’ brand. As such its one of the best selling toothpaste brands in Asia and you can see it in any pharmacy or supermarket you walk into in China, Hong Kong and across Southeast Asia. It’s actually an old brand founded in the 1930s in Shanghai that latched on to the popularity of Al Johnson to promote the teeth whitening effect of their toothpaste.

    The brand seems to have changed to Darlie around about 1990.

    Colgate Palmolive

    Moving forward three decades Darlie is still wrestling with its heritage in the eyes of western stakeholders important to Colgate Palmolive. Darlie is a best selling brand.

    In Malaysia it seems to have got involved in a package promotion with local travel brand Klook to provide travel vouchers and hotel discounts as Malaysia kick started its domestic tourism and hospitality industries. Much of the promotion revolves around the use of influencers (to appeal to the three main ethnic groups in Malaysia – Chinese, South Asians and Malays).

    I am not a huge fan of their books generally, but if the Darlie adverts spark your interest, then the Lonely Planet travel guide is your best option for the two main areas to see: Kuala Lumpur (KL) and Georgetown on Penang island.

    The Reflex

    I have been listening to this mix a few times this week.

    Zone Energy

    Zone Energy drinks targeted students sitting exams with adverts on the Tokyo subway that only. they could see using the red plastic sheet lens that is used to decode answers in their work books.

    https://flic.kr/p/2o54ZAD
  • New Power by Heimans & Timms

    New Power by Jeremy Heimans and Henry Timms was recommended to me by a friend of mine who works with a number of campaigning organisations. It took four years after it was published for me to take it down from the shelf and get stuck in.

    https://flic.kr/p/2o4r8B5

    Since then, we have had the Hong Kong protests, January 6 disturbances in the US Capitol building where both of their legislative houses operate from. We’ve also had movements around cryptocurrency and the infamous OneCoin scam.

    The book promises to reveal:

    How Power Works in Our Hyperconnected World – and How to Make It Work for You

    Front cover of New Power by Jeremy Heimans and Henry Timms

    Jeremy Heimans

    Heimans is an ex-McKinsey consultant who now runs a social impact agency called Purpose. So one could think that New Power is basically part of Heiman’s marketing strategy. Make of that what you will.

    Henry Timms

    Timms heads up the Lincoln Center for the Performing Arts in New York and has been heavily involved in promoting philanthropic donations.

    Old Power and New Power

    Heimans and Timms provide a model for what they think old power is. A top down power structure, think everything from mainstream advertising, government responses to the COVID-19 epidemic, authoritarian regimes like China’s crushing of dissent or the Russian invasion of Ukraine.

    By comparison, new power is participatory in nature and more of a peer to peer relationship. Examples include memes, crypto bros, the leaderless movement that fuelled the 2019 Hong Kong protests, support for populism and ISIS. ISIS recruitment is actually used as an example in the book.

    How power works in our hyperconnected world

    Heimans and Timms provide an analysis on the general thinking behind how campaigning works in a way that would be most familiar to anyone who has run a social media marketing campaign. I would describe it as a primer for typical corporate management types.

    How to make it work for you

    I personally think that this is where the book falls down. New Power isn’t replicable in the same way that a business process rengineering exercise might be. Sometimes these things take off, sometimes they don’t. They talk about some of the factors in the book, but movements often need a catalysing event like the recent apartment fire in Urumqi, Xinjiang that sparked anti-zero COVID lockdown protests in China.

    You can try and create a catalysing event, but too often it’s astro-turfing that no one ever sees, particularly if you are relying on a dominant platform algorithm. Your new power is actually reliant on old power held by the likes of Mark Zuckerberg or Elon Musk. Instead these platforms have been successfully mastered by authoritarian regimes including the Chinese government who manage to demonetise and have content taken down on western platforms.

    Secondly, the authors try to claim showing a bit of moxie is new power. The example they give is a junior employee speaking to a senior executive that they manage to meet by chance.

    Finally, the book lacks the intellectual rigour and scientific method of Mark Ritson or Byron Sharp’s work, instead relying anecdotal evidence, similar to Malcolm Gladwell’s body of work or Paul Polman’s  Net Positive.

    So, should you buy this book?

    If you like TED talks model of learning a little bit about a lot of things and are reading for your own personal interest or to get a high level understanding of campaigning organisations might work, buy New Power. If you are thinking about changing your business into a more purposeful organisation, read this first instead (and its free).

    You you can find out more about New Power here, find the rest of my book reviews here, and the books that I find most useful here.