Ged Carroll | renaissance chambara
brand planning ^ culture ^ design ^ east asia ^ ephemera ^ media ^ tech
Reading Time: 4 minutes Random notes as I watched the iPhone Xr/s and Apple Watch Series 4 launch. Watching the introductory clip, this felt like an event designed mostly for an internal audience. The events have become a parody of themselves with very well worn tropes. Company and eco-system update Apple stores: 500,000,000 visitors per year. The stores have … Read moreApple Special Event – September 12, 2018
Reading Time: 1 minute Things that made my day this week: A cheap facsimile of the classic Nokia 8110 managed to upstage the launch of of a range of premium Android phones at MWC. Nostalgia is powerful, but I don’t think what’s going on here. I could see this as a weekend phone allowing consumers to wind down at … Read moreFive for Friday | 五日（星期五) | 금요일에 다섯 가지
Reading Time: 8 minutes China Syndrome definition: a hypothetical sequence of events following the meltdown of a nuclear reactor, in which the core melts through its containment structure and deep into the earth. A term the American’s used to imply an accident so bad that hot nuclear material burnt through the centre of the earth and out the other … Read moreMercedes’ China Syndrome
Reading Time: 2 minutes *** No plot spoilers*** Where do you start when talking about Blade Runner 2049 – the most hyped film of the year? Blade Runner 2049 starts up some 20 years after the original film. It captures the visuals of the original film, moving it onwards. The plot has a series of recursive sweeps that tightly … Read moreOut and about: Blade Runner 2049
Reading Time: 3 minutes Key takeouts from the Apple special event with a little bit of analysis Retail First presentation by Angela Ahrendts. There is a question of why she hadn’t presented at previous keynotes. My read on it is that that the revenue per square foot metric beloved of retail analysts will tumble. Apple seems to be taking the … Read moreApple Special Event – key outtakes