Over the space of one life time the below San Francisco around the Santa Clara valley went from apricot farms and orchards to urban development based around hardware (the silicon in silicon valley) and then on to campus design sites preferred by software companies. At the time of the PC revolution was kicking in, which […]Read more "Barbarians in the valley"
Consumers in general aren’t the greatest predictors of the future but this research by pollsters PSB makes for interesting reading. An America that sees itself declining in economic and infrastructure terms over the next ten years, but sees the country taking a more progressive stance on moral issues. The country poses opportunities for lobbyists with […]Read more "America looks to 2024 – research"
The idea of consumers being the producers, or at least being part of the process within a modern industrial context was envisioned back in 1970 with Alvin Toffler’s book Future Shock. Toffler was influence by technological as consumers started to be more involved in the delivery of their own services and products. The first ATM machine […]Read more "Eight trends for the future: Prosumption realised"
Earlier in the month I saw numbers that indicated that the savings of UK consumers dipped to their lowest level in forty years. So I found this information about smaller e-commerce sales in the UK during December. The smaller volume but better basket value could be indicative of a professional e-tailing marketers. What if, those […]Read more "Flash data on UK online Christmas portends poor numbers?"
I must be one of the very few people who didn’t pay much attention to this year’s John Lewis advert until I had a chat with my friend Ian Wood. Ian pointed out that lack of overt consumerism in terms of the number of presents shown in the advert and considered it to be in-tune […]Read more "Observations from the UK: austere Christmas advertisements"