Category: japan |日本 | 일본

Yōkoso – welcome to the Japan category of this blog. This blog was inspired by my love of Japanese culture and their consumer trends. I was introduced to chambara films thanks to being a fan of Sergio Leone’s dollars trilogy. A Fistful of Dollars was heavily influenced by Akira Kurosawa’s Yojimbo.

Getting to watch Akira and Ghost In The Shell for the first time were seminal moments in my life. I was fortunate to have lived in Liverpool when the 051 was an arthouse cinema and later on going to the BFI in London on a regular basis.

Today this is where I share anything that relates to Japan, business issues, the Japanese people or culture. Often posts that appear in this category will appear in other categories as well. So if Lawson launched a new brand collaboration with Nissan to sell a special edition Nissan Skyline GT-R. And that I thought was particularly interesting or noteworthy, that might appear in branding as well as Japan.

There is a lot of Japan-related content here. Japanese culture was one of odd the original inspirations for this blog hence my reference to chambara films in the blog name.

I don’t tend to comment on local politics because I don’t understand it that well, but I am interested when it intersects with business. An example of this would be legal issues affecting the media sector for instance.

If there are any Japanese related subjects that you think would fit with this blog, feel free to let me know by leaving a comment in the ‘Get in touch’ section of this blog here.

  • Facebook Live + more things

    Facebook live

    A Facebook live streaming service (a la U-Stream and YouTube) was newly launched this week. You can stream on your page or in-group. There is a map to discover streams going on in realtime. I already  found one seminar by Nu-Skin a multi-level marketer of wellness and beauty products in Hong Kong as an example of where Facebook Live was being used from a commercial perspective.

    The Stanton Warriors embraced the new Facebook live streaming service to promote further fan interaction whilst they were in the studio. It will be interesting to see the best and worst that brands do with this medium. From a piracy point-of-view I would imagine that it is likely to be used for streaming live sports coverage – expect the Premier League to be very unhappy.

    RUN and RUN

    Not exactly the same sound but J-Pop act lyrical school’s debut track RUN and RUN has a really clever smartphone optimised video with amazing breaks of the fourth wall.

    UPDATE: Our James pointed me in the direction of an even better link for the RUN and RUN video on Vimeo that I hope works here

    RUN and RUN / lyrical school 【MV for Smartphone】 from RUNandRUN_lyrisch on Vimeo.

    If you can’t see anything point your browser here.

    Godzilla

    Japan’s king of all monsters, Godzilla returns from chilling out on Monster Island for his 31st outing in the Japanese cinema. This new trailer is interesting as the visuals evoke Fukushima Daiichi  nuclear disaster and the Great Tohoku Earthquake of 2011. Check out the Cloverfield-esque shots in the 30 second trailer below. There is a longer trailer where Godzilla appears fully in shot leaving no mystery to how bad ass he is this time. This means that the film is likely to go beyond his usual mayhem and might touch on contemporary issues.

    Vintage CGI

    Last, but not least; a vintage show reel by 1980s CGI shop MAGI Synthavision in its full neon wireframe magnificence and southern country rock soundtrack. More similar visual stuff here.

    Holly Herndon on process is fascinating. I think this has wider implications for creative industries. It does raise question about the nature of creation itself in terms of intellectual property.

    James Lavelle

    James Lavelle on the history of Mo’Wax. These films by FACT magazine are nice. Although they miss a few things.

    Lavelle’s impact goes beyond music:

    • James Lavelle has been a taste maker, he helped popularise a lot of Japanese clothing including A Bathing Ape (BAPE) in the UK and Europe
    • Lavelle’s Unkle was more than a music brand. There was a strong focus on merchandise and clothing including the Surrender streetwear brand. The merchandise was a great product as you can see in Lavelle’s archive. You only see Surrender items come up on eBay every so often because they are so valued and highly prized by owners. The big issue seems to have been one of distribution and hype. There is no interest on the likes of StockX for these items despite the heat behind designers Futura and manufacturers Mediacom and BAPE – again distribution would have been so important for awareness

    Lavelle has managed to self destruct and reinvent himself, which is only obliquely touched upon in this footage.

    More on the history of Mo’Wax. There is more serendipity in this than this video lets on. Also Japan’s Major Force Records needs more kudos than seems to happen in this video. If you liked this it is well worthwhile checking out the

    Sleep app pivot

    How J&J Research Led From Bath-Time to a Mobile Sleep App | Digital – AdAge – fascinating story how consumer insights can dramatically shake up product development and or service design