Category: web of no web | 無處不在的技術 | 보급 기술 | 普及したテクノロジー

The web of no web came out of a course that I taught at the La Salle School of Business at the University Ramon Llull in Barcelona on interactive media to a bunch of Spanish executive MBA students. The university wanted an expert from industry and they happened to find me by happenstance. I remember contact was made via LinkedIn.

I spent a couple of weeks putting together a course. But I didn’t find material that covered many of things that I thought were important and happening around us. They had been percolating around the back of my mind at the time as I saw connections between a number of technologies that were fostering a new direction. Terms like web 2.0 and where 2.0 covered contributing factors, but were too silo-ed

So far people’s online experience had been mediated through a web browser or an email client. But that was changing, VR wasn’t successful at the time but it was interesting. More importantly the real world and the online world were coming together. We had:

  • Mobile connectivity and wi-fi
  • QRcodes
  • SMS to Twitter publishing at the time
  • You could phone up Google to do searches (in the US)
  • Digital integration in geocaching as a hobby
  • The Nintendo Wii controller allowed us to interact with media in new ways
  • Shazam would listen to music and tell you what song it was
  • Where 2.0: Flickr maps, Nokia maps, Yahoo!’s Fireeagle and Dopplr – integrated location with online
  • Smartphones seemed to have moved beyond business users

Charlene Li described the future of social networks as ‘being like air’, being all around us. So I wrapped up all in an idea called web of no web. I was heavily influenced by Bruce Lee’s description of jeet kune do – ‘using way as no way’ and ‘having no limitation as limitation’. That’s where the terminology that I used came from. This seemed to chime with the ideas that I was seeing and tried to capture.

  • Robots demoralise coworkers

    Faster Robots Demoralise Coworkers | Careers | Communications of the ACM – If you get the pace wrong would the effect of robots demoralise coworkers limit productivity? Is the future not robots augmenting coworkers, but replacing coworkers a more productive alternative. A Cornell-led team has found that when robots are beating humans in contests for cash prizes, people consider themselves less competent and expend slightly less effort—and they tend to dislike the robots – to be fair I’d expect to see something similar if the same person kept winning employee of the week. I know that workers on the line at Vauxhall in Ellesmere Port used to sabotage the robots on the line on a regular basis. This might phenomenon of robots demoralise coworkers be part of their motivation (along with laziness and malice)

    Flickr Cofounder Questions Tech’s Impact on Humans – WIRED – it’s easier to ask the big questions when you’ve made it and can reflect in the tech industry. These weren’t questions that we asked back in the day. More on Caterina Fake here.

    Marbridge Consulting – China’s February 2019 Domestic Handset Shipments Down 20% YoY14.51 mln mobile handsets were shipped in China in February 2019, down 19.9% YoY and 57.4% MoM, according to new figures released by the China Academy of Information and Communications Technology (CAICT), a department of China’s Ministry of Industry and Information Technology (MIIT). The significant month-on-month drop can be explained in part by the week-long Chinese Lunar New Year holiday towards the beginning of February. Of total shipments in February, 13.98 mln were 4G handsets, down 20.2% YoY, 37,000 were 3G handsets, and 0.49 mln were 2G handsets

    A Witch-Hunt on Instagram | Quilette – western PC culture seems to have more and more cases of it eating their own

    Aging Millennials Soothe Themselves With Childlike Fashions – WWD – to try and hang on to youth. The attenuation of youthfulness is a cross generational phenomenon. For instance middle aged dads the still buy streetwear rather than Superdry, skate and go to gigs.

    SXSW 2019: Virtual Cinema – JWT Intelligence – culture is still trying to adapt AR and VR. Whilst it has the energy of an early SIGGRAPH demo reel, I still think the storytelling aspect of things is struggling to find its legs

    Patrick Pruniaux: “There Truly is an E-commerce Potential for Horology” | Luxury Society – Kering haven’t been particularly good at using Ulysse Nardin as a brand in China, but they are rectifying it now. Kering are looking to tap into ‘new’ watch consumers who can’t spend Rolex money on a watch, this position now looks more tenable since Apple has stopped going for the luxury sector with the Apple Watch

    How to Create an Authentic Luxury Experience for Millennials | Jing Dailyif a luxury brand wants to entice today’s consumers, whether it’s in China or beyond, it needs to underscore its authenticity and relevancy. Powerful words, to be sure, but what does it mean to be authentic and relevant? For the moment, let’s start with the opposite. During many of my brand strategy sessions, I often hear the expression “they feel staged” when people describe brands that they would never buy. Needless to say, when brand feels staged, it is neither authentic nor relevant. The synonyms unnatural, deceived, cheated, and faked come to mind. In other words, a staged brand is bullshitt*ng their consumers.

    Louis Vuitton Has a Michael Jackson Problem | Intelligence | BoF – LVMH invested significantly in Virgil Abloh to elevate its menswear line. However, the potential failure of Abloh’s Michael Jackson-inspired collection—whether due to pulled items or lack of consumer interest—is unlikely to significantly impact Louis Vuitton’s overall revenue, as men’s ready-to-wear is a small part of their business. The real concern for Louis Vuitton is protecting its brand reputation, which remains strong unlike some competitors who have faced recent social media backlash. This is especially crucial now, as consumers are quick to criticize any perceived missteps.

    How What Goes Around Comes Around Is Attracting Millennials To Buy Vintage – US chain channels aesthetic of Japanese vintage shops

    You May Have Forgotten Foursquare, but It Didn’t Forget You | WIRED – interesting how Foursquare went from being useful (I use it as spatial bookmarking, so that I can return to new places that I like) to where 2.0 middleware with a bit of ad tech creepiness thrown in for good measure (paywall)

    Pinterest Files for an IPO: What Investors Need to Know | The Motley Fool – interesting for intent driven visual search if they can monetise it effectively on a global scale

    Great video of a Black Hat conference presentation on biometric identifiers.

  • Zara model controversy & things I made last week

    Chinese netizens on Zara model controversy. I love Asian Boss’ qualitative interviews. The Zara model controversy happened only because its in China. Chinese netizens over react to anything they perceive as a slight. Fashion isn’t about ‘beauty’, but that subtlety sailed past Chinese netizens. Freckles indicate age and peasantry in Chinese culture. Beauty is porcelain flawless skin.

    Anand Giridharadas on the modern gilded age and how we should be skeptical of plutocrat philanthropy.

    New Balance China tends to march to the beat of its own drum. But even I was surprised by these sweatshirts with new romantic type detailing. China is unique in terms of its faux Korean aesthetic. I just don’t get the sportswear versus flamenco dancer look, I am just speechless at it.

    New Balance does New Romantic

    Samsung’s facial recognition is surprisingly easy to defeat. This is particularly bad for Samsung. Samsung’s other biometric authentication finger print ID isn’t as good as Apple’s. Samsung isn’t even as good legacy finger print scanners found on the back of Android handsets. Users have no reasonably secure option beyond PINs. I knew of siblings (not twins): a sister unlocking her younger brother’s phone at a glance.

    The moral of this story is that physical security of your phone is required to prevent unauthorised access to your device. Regardless of whether its made by Samsung or any other vendor.

    Goldman Sachs have a great (if terrifying) video on the use of biometrics in public places like airports and stadiums. This is really disturbing, nay, dystopian viewing if you care about your privacy at all. The human factors issue of the laptop loss at Clear affected the brand reputation. What’s impressive is the fact that the Clear brand survived disaster. It is rare for lightning to strike twice, even more so in technology.

  • 100 spies + more things

    100 spies will monitor all SMS and email that goes in and out of Norway | Nettavisen – original in Norwegian. 100 spies sounds like a small amount of people, but they are likely to supported by likes of machine learning technology to filter down the data further. It will be interested to see how these 100 spies will cope with increasing levels of encryption on messaging platforms and more. More content similar to this explanation of Norway’s 100 spies here.

    Smart Speaker Market Takes Off in Holiday Quarter | Consumer Intelligence Research Partners – interesting that you’re starting to see multi-speaker households (1/3rd of US households who own a smart speaker device own more than one). I am still leery of them. (PDF)

    Chinese Rap Queen Vava Fronts New Alexander Wang Campaign – China’s best female rapper. Most of her tracks sound like Korean R&B influenced pop music. Her ‘My New Swag’ takes things in a different direction and is her best track to date

    Loop – Launching 2019 – is it just me or is recycling a trojan horse to try and break Amazon’s rampage into FMCG?

    A Trip Behind The Spectacle At Davos | Palladium MagazineIf I could ask Schwab a single question, it would be this: if you knew in 1971 that the WEF would eventually be occupied by hordes of low-rent blockchain grifters, would you just fold up the whole thing? The blockchain community, though it contains a few interesting projects, is dominated by obvious scams, and so received an appropriate amount of contempt from traditional finance at Davos, whose scams are much more subtle and institutionalized.

    Bits: The Week in Tech: Bracing for the Year of the Pig in China | NYTimes.com – In a speech at the World Economic Forum in Davos, Switzerland, the billionaire investor George Soros labeled President Xi the world’s “most dangerous opponent of open societies,” warning of the “mortal danger” in China’s use of artificial intelligence to repress its people. (Paywall)

    $50 for a Rimowa Look-a-Like: Innovation or Infringement? | BoF – interesting that the Made In China aspect of luxury brand products is now being used against them by Chinese companies. Also increasing pride in Made In China

    Operating system loyalty hits all time high | Consumer Intelligence Research Partners – mobile OS seems to be cemented into solid markets now(PDF)

    How Sneaker Bots Ruined Buying Shoes | Complex – this feels like peak streetwear

    People. Places. Things. — Your community in your pocket. – I first heard about this and thought about he locative art in William Gibson’s later books. Then I looked at the site and was reminded of the overload of ads in Altered Carbon but with less art and aplomb. This looks hellish, I am sure the concept, if not the start-up, will be very successful eventually

    Hulu announces a new ad unit that appears when you pause | TechCrunch – playing an ad just as you decide to got to the bathroom, answer the door for the pizza delivery guy or go and make a cup of tea – I do wonder about the efficiency and effectiveness of this ad unit. Is a view still a view if it plays whilst you walk away from it?

    WSJ: Apple Should Make The Chinese Version of iPhone – probably makes sense if it were an international device. I know that there is already a grey market for people interested in the dual SIM iPhone, the problem is verifying that the device isn’t shanzhai

    Champion athletic wear is getting its inevitable nostalgic streetwear moment | Quartz – Quartz is a bit behind on this and may just be marking the peak of the Champion wave rather than the start of it

    Worldwide threat assessment of the US intelligence community by Daniel R Coates, director of national intelligence – interesting reading, particularly when you notice the cognitive dissonance between US foreign policy and this clear eyed assessment. Secondly the section on China is really good (PDF)

    What marketing trends will shape China in 2019? | The Drum – interesting how programmatic shops think that 5G will instantly boost their businesses. I am not convinced

    Ultraviolet Shuts Down: Cloud Locker Closes This Summer – Variety – which is a good example why cloud services and media aren’t a great idea

    `The Internet Is The Great Equalizer’ – Bloomberg – 20 years later we now know that it isn’t

    Engage With Apple to Engage With Patients | Forrester Research – probably an overly optimistic piece by Forrester but interesting reading

    Alibaba Group Announces December Quarter 2018 Results | Business Wire – slowing growth overall, but fast growth in cloud services and a more bearish view Deep Throat: Alibaba Q3 Earnings Call

    Everything you need to know about Apple’s Q2 19 results | Computerworld“We’ve said several times that the upgrades for the quarter were less than we anticipated due to the reasons we mentioned. Where it goes in the future, I don’t know. I’m convinced making a great product that’s high quality is best for the consumer.”

    WSJ City | Apple bug enables eavesdropping on FaceTime users – surprised that this didn’t come out in testing

    My Aramco Childhood | Slate – great tale of a third culture kid

    Zendesk Alternative – enterprise software company Zendesk punked competitor SEO tactics by forming an inhouse band. Brilliant idea

    Nike Replaces Under Armour as MLB’s Uniform Provider | HYPEBEAST – Starting in 2020, Nike will be the official uniform provider for the MLB, NBA and NFL. Total lock out in competition with adidas, Reebok and Under Armour

    We analyzed 16,625 papers to figure out where AI is headed next – MIT Technology Review – deep learning seems to have hit a peak

  • Airlines + more things

    Fliers Find an Old Friend on More Planes: Empty Seats – WSJ – Airlines’ average passenger loads first crossed 80% capacity in 2007, after climbing from 55% in 1978. Ryanair and other discount airlines must skew these numbers, which means that other airlines must run almost empty flights on some routes.

    Friends Don’t Let Friends Become Chinese Billionaires | Forbes – not surprised by the executions, as Balzac said, behind every great business lies a crime. And you can’t do anything in China without the necessary permits which means getting dirty. What I was more surprised by was the number of billionaires who have been murdered

    Automation in the transition region | Vox – really interesting read

    VW’s chairman says even small electric cars aren’t going to be cheap | Quartz – which makes a lot of sense as you haven’t seen Silicon Valley semiconductor type transformation in price and performance for the components. More automotive related content here.

    “Brand purpose” is a lie – a lot of truth right there

    North Korean Hackers Gain Access to Chilean ATMs Through Skype – impressive social engineering skills by the hackers

    BJ Fogg’s persuasive technology design has been abused by the likes of Google. The Stanford Lab is name checked in the article. What is interesting is that Tristan Harris doesn’t talk about the ethical aspects of the persuasive technology course curriculum – which graduates tend to ignore.

    Under house arrest in Vancouver, Huawei CFO lives in luxury and spends her days out shopping – Financial Post“I’ve been working hard for 25 years,” she said through her lawyer during her bail hearings last month. “If released, my only simple goal would be to spend time with my husband and daughter. I haven’t read a novel in years.”

    China threatens reprisals if Canada bans Huawei from 5G contracts | RCR Wireless – no choice about it, Canada needs to ban Huawei now that the Chinese have drawn that line in the sand

  • Apple and Jaguar Land Rover in China

    Apple and Jaguar Land Rover blamed the Chinese economy for their recent financial results. The truth is probably more complex. What factors are affecting affecting Apple and Jaguar Land Rover that aren’t directly related to the Chinese economy?

    The reality is that Apple and Jaguar Land Rover are being buffeted by very different forces, some of which are their own making.

    Apple

    China is a unique mobile environment and in some ways it mirrors the hopes (and fears) for the internet in the late 1990s. Oracle and Sun Microsystems spent a lot of time during the dot com boom developing technologies that would allow applications to run on the web. Enterprise software sudden had a user experience that could be accessed via a web browser. Java allowed applications to be downloaded and run as needed. Netscape had a vision of the internet replicating the operating system as a layer that would run applications. Microsoft also realised this which was why they developed Internet Explorer, integrated it into Windows and killed off Netscape. The Judge Jackson trial happened and that was the start of the modern tech sector allowing Google and Apple to rise.

    Move forwards two decades and most computing is now done on mobile devices. In China, WeChat have managed to achieve what Netscape envisioned. Their app as a gateway to as many services as a consumer would need including a plethora of mini applications. It doesn’t suffer the problems that native web apps have had in terms of sluggish user experiences. In addition, WeChat has invested in a range of high-performing start-ups to built a keiretsu of businesses from cab services, e-commerce, property companies and even robotics. In the meanwhile Tencent who own WeChat have a range of consumer and business services as well.

    What this means for Apple is that many of its advantages in other markets are negated in China. The OS or even performance of a smartphone doesn’t matter that much, so long as it can run WeChat and a couple of other apps. The look and feel of the app is pretty much the same regardless of the phone OS. Continuity: where the iPhone and a Mac hand-off seamlessly to each other doesn’t matter that much if many consumers use their smartphone for all their personal computing needs.

    This has been the case for a few years now in China – but Apple haven’t found a way around it.

    As for phone industrial design – Apple lifted the game in manufacturing capability by introducing new machines and new ideas. To make the iPhone 5, Apple helped its suppliers buy thousands of CNC machines. This grew the manufacturers capability to supply and the amount of pre-owned machines that eventually came on the marketplace. It meant that other manufacturers have managed to make much better phone designs much faster.

    That meant Chinese consumers can buy phones that are indistinguishable from an iPhone if you ignore the logo and function the same because of China’s app eco-system. Again this has been the same for a few years and has accelerated due to the nature of the dominant smartphone form factor. The second iteration of the iPhone X form factor is what really changed things. The phones were different to what has come before, but they weren’t demonstrably better. They were also more expensive.

    In the mean time Huawei and others have continued to make progress, particularly in product design and camera technology – the two areas where Apple led year-on-year. Huawei devices can be expensive for what they are, but they gave domestic manufacturers ‘brand permission’ in the eyes of many Chinese consumers to be as good as the foreigners.

    This wasn’t helped by Samsung’s missteps in the Chinese market that started with the global recall of the Samsung Galaxy Note7 battery recall. Samsung hasn’t managed to make that gap back up and seems to make marketing missteps regularly such as its recent tie-in with the ‘fake’ Supreme brand holder China. If you’re a Chinese consumer the additional value or status that you used to see in foreign handset brands is now diminished. This seems to be a wider theme as domestic brands are also making similar gains in market share compared to foreign FMCG brands. Although there are also exceptions like baby formula.

    Domestic brands have done a good job marketing themselves. BBK in particular are very interesting. Whilst Huawei makes lots of noise and bluster at how big they are, BBK creeps up. It has a number of brands in China and abroad OnePlus, Oppo, Vivo and RealMe going after particular segments. The brands are focused but run separately like companies in their own right. Apple’s marketing riffs on its global marketing (though it did a great Chinese New Year themed ad last year). This reinforces the perceived common view that foreign businesses are full of hubris and don’t sufficiently localise for China. Apple’s recent pricing strategy in a market where this is so little to show in value provided looks like the epitome of hubris.

    180120 - China smartphone market

    Finally, there has been a massive amount of consolidation of brands in the China smartphone market over the past four years. That provides for scale in terms of logistics, supply chain, design, component sourcing and marketing.

    Jaguar Land Rover

    If we move to the automotive sector and look at Jaguar Land Rover – their problems in China look self inflicted. China’s car market has declined for the first time in 20 years. But it seems to have mostly affected brands like Hyundai rather than prestige brands like Mercedes Benz or BMW. The reasons why aren’t immediately apparent. Yes diesel cars are less popular, but BMW, Audi and Mercedes make diesel cars.

    Jaguar Land Rover aren’t the only foreign brand suffering: Toyota has had problems in China since the last round of strong anti-Japanese sentiment exploded in 2012.

    More information

    Why Does WeChat Block Competitors, While Facebook Doesn’t? | Walk The Chat

    Apple’s China Problem | Stratechery

    Samsung recalls Galaxy Note 7 worldwide due to exploding battery fears | The Verge

    Samsung angers hypebeasts by partnering with fake Supreme brand in China | The Verge

    Fake News: Samsung China’s Deal With Supreme “Knock-off” Spurs Drama | Jing Daily

    Chinese car sales fall for first time in more than 20 years | World news | The Guardian