This is a BMW Zagato coupé. It’s very unusual for me to pay attention to, let alone write about cars. Living in London means that I have a car-free existence. So the last time I really paid a great deal of attention to car design was prior to the summer of 1998.
© Copyright BMW AG, München, Deutschland.
I found the BMW Zagato design collaboration interesting for a couple of reasons:
- It is a modern car with distinctly ‘classic’ lines. There are hints of pre-1970s Bristols, the Lancia Aurelia coupé (from the mid-1950s) and the Datsun 240Z Fairlady in the layout. This is very different to the BMW M1 sportscar that hung on my wall as a kid and had a much more futuristic feel to its design. As a society (at least in the western hemisphere) we aren’t looking forwards so much any more, there are no great leaps forward like the space race or the earlier stages of Silicon Valley
- Some of the lines in the body work remind me of Jack Telnack’s New Edge design language for Ford that looked to create surface tension by adding creases to smooth aerodynamic shapes. It is interesting to see how ideas ripple across time and sectors of an industry.