Ged Carroll

Marketing crisis

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, consumer behaviour | 消費者行為 | 소비자 행동, japan |日本 | 일본, jargon watch | 術語定義 | 용어의 정의 | 用語の定義, luxury | 奢華 | 사치 | 贅沢, marketing | 營銷 | 마케팅 | マーケティング by .

Marketing crisis in competence and capability: Creative Business has a great leading article based on research conducted by The Marketing Society and McKinsey called Marketing in Crisis. When you think about the marketing crisis, you also need to think about the people providing the feedback. Other board colleagues might have a stilted or inaccurate view […]

Nokia 8850

Published: (Updated: ) in consumer behaviour | 消費者行為 | 소비자 행동, design | 設計 | 예술과 디자인 | デザイン, gadget | 小工具 | 가제트 | ガジェット, wireless | 無線 |무선 네트워크 | 無線 by .

I am reasonably tech savvy, but I am using a Nokia 8850; let me explain. I have been on email for ten years and used a mobile phone number for a decade and a half. However I have found myself sliding my mobile technology back in time. Last year I had a 3 mobile phone, […]

Five star living

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, consumer behaviour | 消費者行為 | 소비자 행동, design | 設計 | 예술과 디자인 | デザイン, finance | 은행업, jargon watch | 術語定義 | 용어의 정의 | 用語の定義, luxury | 奢華 | 사치 | 贅沢, online | 線上 | 온라인으로 | オンライン by .

Trendwatching is back with a pattern that they call five star living, where property developers and high-end resort or hotels sell a home away from home to the super dumb but loaded. They put a whole pile of luxury living brand experience about it, but what they are seeing is the window dressing not the […]

Plaxo Is the New Google?

Published: (Updated: ) in consumer behaviour | 消費者行為 | 소비자 행동, online | 線上 | 온라인으로 | オンライン, technology | 技術 | 기술 | テクノロジー, web of no web | 無處不在的技術 | 보급 기술 | 普及したテクノロジー by .

Plaxo is a useful addition to the arsenal of the knowledge worker. We go through lives developing thousands of connections but probably only keep in regular contact with a couple of hundred. (This is broadly in line with the Dunbar number proposed by anthropologist Robin Dunbar.) Plaxo vs. Google missions Where Google plans to organise […]

Apologies and Connection

Published: (Updated: ) in consumer behaviour | 消費者行為 | 소비자 행동, culture | 文明 | 미디어와 예술 | 人文, media | 媒體 | 미디어 | メディア, technology | 技術 | 기술 | テクノロジー by .

 Since my last post there have been lots of interesting things happening like the media being surprised that systematic torture has been occuring in Iraq. I’ve got some news for you its war, that means that its dirty, bloody and thoroughly unpleasant – try reading the works of Wilfred Owen or watching the Battle of […]