Category: design | 設計 | 예술과 디자인 | デザイン

Design was something that was important to me from the start of this blog, over different incarnations of the blog, I featured interesting design related news. Design is defined as a plan or drawing produced to show the look and function or workings of a building, garment, interfaces or other object before it is made.

But none of the definition really talks about what design really is in the way that Dieter Rams principles of good design do. His principles are:

  1. It is innovative
  2. It makes a product useful
  3. It is aesthetic
  4. It makes a product understandable
  5. It is unobtrusive
  6. It is honest
  7. It is long-lasting
  8. It is thorough down to the last detail
  9. It is environmentally-friendly – it can and must maintain its contribution towards protecting and sustaining the environment.
  10. It is as little design as possible

Bitcoin isn’t long lasting as a network, which is why people found the need to fork the blockchain and build other cryptocurrencies.

Bitcoin uses 91 terawatts of energy annually or about the entire energy consumption of Finland.

The Bitcoin network relies on thousands of miners running energy intensive machines 24/7 to verify and add transactions to the blockchain. This system is known as “proof-of-work.” Bitcoin’s energy usage depends on how many miners are operating on its network at any given time. – So Bitcoin is environmentally unfriendly by design.

On the other hand, Apple products, which are often claimed to be also influenced by Dieter Rams also fail his principles. They aren’t necessarily environmentally friendly as some like AirPods are impossible to repair or recycle.

  • Keybase + more news

    Keybase – ‘Keybase is a website, but it’s also an open source command line program’ – outlines one of the key problems with encryption right there for widespread consumer adoption. (Note:  Keybase ended up being acquired by Zoom in 2020). More security related content here.

    FMCG

    What Chinese brands know that MNCs don’t – Campaign Asia – marketers targeting too small a segment of Chinese middle class. Don’t really get Chinese middle class dynamics (paywall)

    Hong Kong

    One in five Hongkongers may emigrate over political reform ruling | SCMP – no they won’t and the people who feel the most strongly about this are in the least good position to leave

    Ideas

    LOOK Google gamifies search with Google Mo Lang | Marketing Interactive – interesting Google tactic to increase usage

    Luxury

    Luxury brands in a quandary as China’s wealthy young develop resistance to bling | The Observer – picking Wendi Deng as an ambassador won’t do anything for their appeal to a Chinese market and they could have got more contemporary than Gong Li (gorgeous as she is)

    Media

    Facebook Earns 10% of Digital Ad Dollars, More Than Any Other Online Platform | Adweek – a third of global social spend is in APAC

    VML China acquires Teein, fills hole in social media capability – Campaign Asia – really interesting that IM2.0 didn’t already have social and used to outsource it. VML in China is formidable

    Online

    Line temporarily cancels its IPO | Techinasia – avoiding the kerfuffle around Alibaba

    Quality

    iPhone 6 Is the Most Durable iPhone Yet, Says Insurer – WSJ – you would need to do a larger sample of phones for statistically significant sampling

    Security

    MIT Students Battle State’s Demand for Their Bitcoin Miner’s Source Code | WIRED – it’s all a bit weird

    The free wifi war’s security edge in China | WantChinaTimes – interesting that Chinese internet companies are rolling out free wi-fi. Where does this leave the likes of China Mobile?

    The Athens Affair – IEEE Spectrum – anatomy of the Vodafone Greece hack. Very Snowden-esque

    Microsoft no longer Trustworthy | The Register – interesting that it is getting shut down, I suspect integrated is a better way of looking at it

    Wireless

    Apple – Press Info – First Weekend iPhone Sales Top 10 Million, Set New Record – take this with a pinch of salt may have something to do with not all markets being address which has driven demand and scarcity

  • Wearable devices

    The Apple Watch launch gave me a chance to go back and revisit the development of wearable computing and my experience with wearable devices.

    Wearable computing had it’s genesis in academic research; some of it government funded. For instance DARPA had a hand in the US Army Land Warrior programme. France has it’s FÉLIN programme and Germany IdZ. All the programmes sought to provide soldiers with location data  and in communication with their colleagues.  Unsurprising  key issues for the soldiers involved included:

    • Weight
    • How cumbersome the equipment was
    • Battery life
    • Reliability / robust product design
    • Value of information provided

    It is worth bearing in mind these criteria when thinking about wearables in a consumer context.  SonyEricsson’s LiveView remote control for Android handsets launched the current spurt in ‘smart’ watches. Sony made a deliberate decision to position the LiveView as an augmentation to the smartphone. Think of it as a thin client for your wrist.

    Samsung and Apple in some of their communications have looked to muddy the water in the way that they presented their devices, despite the fact that both of them rely on the smartphone  in a slightly more sophisticated way than LiveView.

    Much of the early drive in wearables has been around health and fitness where the likes of Nike and Jawbone reinvented the kind of service provided to dedicated fitness enthusiasts by the likes of Polar and Suunto. These devices are primarily about simplification of design to democratise the technology.

    By contrast Samsung and Apple have a greater ambition for their devices in terms of the what they can do. I don’t know what the killer app is for a general purpose device and I suspect neither do Apple or Samsung.

    Wearables are not particularly robust by design. I have had three Nike Fuelbands fail in 12 months or so. Compare this to the Casio G-Shock and IWC watches that I generally wear. I don’t have to think about wearing my watch; I didn’t worry about washing my hands or stepping in the shower or the swimming pool with it on. You couldn’t do that with a Samsung Gear.

    A second unknown factor is how often consumers would be willing to upgrade a smart watch? When one thinks about the expected price point of Apple’s premium watches, it is similar to the products coming out of Switzerland. The cases and straps are well made, but the price of buying an Omega watch is also about buying into a service centre that will keep the watch going for decades to come. Apple’s iPod Classic barely lasted 13 years. The electronic innards of an iWatch would be built from components that would become obsolete, even if Apple wanted to service them.

    Would Apple compromise with a modular design that could make it easy to swap out smart watch innards in a case as an analogy to having a watch serviced? I don’t think so, if one looks at Apple’s design move over the past decade towards sealed computing appliances: the iPod, the iPhone, the MacBook Air and the Retina MacBook.

    More information
    FÉLIN | Army Technology
    SonyEricsson LiveView remote and the changing face of mobile computing | renaissance chambara

  • iPods cultural impact + more things

    On Death and iPods: A Requiem | WIRED – on the cultural impact of iPods. Each medium including iPods, CDs and vinyl before it defined and shaped the public. The design was a media in and off itself that was affected by the heritage that went before. iPods were very much in this mould of media.  I miss the time when we were still defined by our music. When our music was still our music. I miss being younger, with a head full of subversive ideas; white cables snaking down my neck, stolen songs in my pocket. There will never be an app for that. More on consumer behaviour here.

    As Phones Expand, So Does the Word ‘Phablet – WSJ – the etymology of the word phablet – originally from GSMA and first mentioned in print by TelecomTV

    Grandparents Accidentally Tag Themselves As Grandmaster Flash | NPR – genius.

    IBM News room | IBM and Yonyou to Accelerate Big Data and Analytics Adoption – interesting Chinese partner on big data

    Apple Watch ‘too feminine and looks like it was designed by students’, says LVMH executive – Telegraph – ok a bit over-exaggerated coming from the man who heads up TAG Heuer, but beneath the comments lies a deep truth about the watches that I agree with

    Huawei In Bad PR Move With Anti-Corruption Campaign | Young’s China Business Blog – interesting analysis of Huawei’s corruption drive

    China May Be Heading for a Japanese-Style Economic Crisis | TIME – the Chinese have a lot more levers to pull and a stable government (rather than a new prime minister every year like Japan); both of which are in China’s favour. On the downside China has bigger internal security issues than Japan

    阿里美国IPO首场路演的38张PPT(全) – Alibaba IPO deck

    Microsoft is found in contempt of court for refusing to hand over user emails | The Inquirer – Microsoft has to go to the line on this as it is likely to affect future international cloud services businesses

    China Misses Out on First Wave of New iPhone Releases | Re/code – I wouldn’t be surprised if the government is holding it up deliberately rather like the FCC did with H-silicon-powered Huawei phones

    A Watch Guy’s Thoughts On The Apple Watch After Seeing It In The Metal (Tons Of Live Photos) — HODINKEE – some interesting observations, kudos for their industrial design and manufacturing but some really good questions

    For Alibaba’s Small Business Army, a Narrowing Path | Foreign Policy – TaoBao needs to fix its model for smaller merchants

  • BMW i8 & other things this week

    BMW made a video about the production of the BMW i8 to promote the car. However the tone of the video feels rather like a corporate video from the 1980s. Despite the 1980s vibes the BMW i8 carbon fibre monocoque chassis manfucturing is fascinating. As is the manufacture of the BMW i8 high voltage battery. Unfortunately all this effort in manufacturing doesn’t seem to result in high reliability of the vehicles it makes.

    Reebok’s classic range looked to draw on the history of Manchester in this video. It split opinions in the office. Many of my colleagues liked it, but I felt a dissonance between the big speech about building the future with visuals that came straight from 1988. The MA1 jacket, the Reebok Classic trainer – the chav proto-shoe, brutalist architecture, a nice house with 1970s architecture and a mid-to-late 1980s BMW M535i – allegedly beloved of drug dealers trying to shift a load. The car looked discreet about its performance, but could still go like the clappers

    Great demonstration by Grandmaster Flash (of Grandmaster Flash and the Furious Five) of mixing circa 1983

    Kickstarter have a campaign running to reprint the New York Transit Authority’s standards manual which was much more than a style guide but went into things like the methodology of planning signage and usability of New York public transport. More design related content here.

    Anton Corbjin’s film A Most Wanted Man makes Hamburg amazing and gets great performances out of actors including Willem Defoe and Phillip Seymour Hoffman. The film feels believable because it’s based on a John LeCarré novel of the same name. LeCarré’s post-cold war output was a critique of populism, globalisation and the political nature of the war on terror. As would be expected in the 21st century the US comes out of it pretty poorly. Corbjin gives an honest portrayal of the book.

  • First Apple Watch impressions

    I was underwhelmed by the Apple Watch wearable product. It is impressive what they have done, but from a product design point of view the case looks cumbersome rather like a slightly better Samsung Gear. The use of haptics was one of the smarter things that I saw in the demonstration and the use of emoji as an essential ‘social lubricant’ borrows heavily from Asian mobile usage of stickers on the likes of LINE, KakaoTalk and WeChat.

    Looking at the demonstrations, I still think that the use case for a wearable still isn’t there for mainstream consumers. The use cases for haptic communications for instance were downright creepy and I wasn’t convinced by the cloud of spots interface. The fitness app and workout apps were similar to products from the likes of Suunto and Polar or the miCoach app by adidas for a smartphone. There needs to be more general purpose apps, then the Apple fitness option might be able to drive out the fitness sector.

    In terms of the industrial design, I was particularly interested in the strap. Apple has borrowed a distinctive looking catch and strap connector  from one of the strap designs from the now defunct Ikepod Watch company co-founded by Marc Newson who recently joined Apple’s design team.

    Ikepod Megapod strap
    ikepod

    First Apple Watch strap. This probably explains why Marc Newson was brought on board as part of Jonny Ive’s team; as the Ikepod strap was something that he had designed back in the mid to late 1990s. You can see it on the Hemipod watch design here.
    applewatch

    While the case shape looks suspiciously like a homage to H Moser, I think that luxury brands won’t be particularly concerned, at least at this first Apple Watch, lets hope that future iterations prove me wrong. More on design here.