Category: fmcg | 雜貨業務 | 소비재 | 食料品事業
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Carl Schmitt + more stuff
Carl Schmitt Carl Schmitt was a German jurist, legal theorist and political theorist. The common narrative around him is that he came up with the legal principles that justified most of Nazi Germany’s greatest excesses. His work has also been used to justify the Xi-era legal system in China with legal thinking leaning heavily on…
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Indian hackers & more stuff
Indian hackers The Bureau of Investigative Journalism have an interesting article on Indian hackers who work in the ‘hack-for-hire’ industry: Inside The Global Hack-For-Hire Industry. Indian hackers are typically used because their clients are unlikely to be prosecuted under their home country laws like the UK Computer Misuse Act. Indian hackers have gone after British…
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Brand purpose
What is brand purpose? For senior marketers who came up with a Jack Welsh influenced shareholder value focus, brand purpose was a seductive concept for otherwise empty and meaningless careers that could even be considered ‘bullshit jobs‘. Brand purpose campaigns are not coming from the need of consumers mostly but from the desire of marketeers…
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Illegal foreign police stations + more things
Illegal foreign police stations The amount of stories about the Chinese illegal foreign police stations that have broke over the past couple of days is really interesting. The clampdown on illegal foreign police stations seems as if it was either coordinated, or there was an inciting incident that persuaded other governments that they had to…
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Diwali 2022 adverts
Diwali 2022 adverts celebrate the Hindu festival of light. I’ve previously covered Chinese New Year ads & thought I could cover Diwali this year as well. Ferrero Roche The advert features Hrithik Roshan. Mr Roshan is an Indian actor who appears in Hindi films. He has 41 credits as an actor. It very much fits…
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The Feelings & other things
The Feelings and World Mental Health Day Disclosure: work thing. The Feelings was put together by some of my colleagues at McCann for the Laura Hyde Foundation. The Feelings is a film put together to raise awareness of the serious difficulties that frontline workers face, and how this can affect them on an ongoing basis,…
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Google Maps + more stuff
Google Maps The Wall Street Journal explores the history and technology behind Google Maps. The mapping equipment decrease in size over time is particularly interesting to see. The origin of Google Maps starts with a PC app developed the Rasmussen brothers. Jens went on to help found Apple’s map application as well. What quickly becomes…
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Middle Earth playlist + more things
Middle Earth playlist In Deep Geek through his Middle Earth playlist goes in depth into the world that JRR Tolkien built around The Hobbit and The Lord of The Rings. Christopher Tolkien added to the world through his work compiling and editing his father’s manuscripts. Keeping track of it all is a huge undertaking and…
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Korean Drama Trade + Zurich
I have had my head in PowerPoint presentations and market research reports so haven’t paid much attention this week until I read in this weekend’s FT about the Korean drama trade. The premise of the Korean drama trade is a paradox, that while Netflix as a business isn’t doing well with investors and has experienced…