Search results for: “porsche”

  • Porsche 911 GT3 & things that made last week

    Porsche 911 GT3 Yes the Porsche 911 GT3 is a car faster than most people can drive. Yes they all look very similar unless you are a truly devoted petrol head. But I was struck by this review of the Porsche 911 GT3 by Chris Harris.  In the early part of his review, he ran…

  • Porsche & things that caught my eye this week

    Porsche enlists Keanu Reeves and Alex Winter Porsche enlisted Keanu Reeves and Alex Winter (aka Bill & Ted) to promote their new electric powered sports cars. There is so much to unpack here. I suspect Porsche wanted to target gen-xers (and more likely early millennials) with a mid-life crisis. They probably wanted something that was…

  • Porsche + more things

    Porsche pronunciation – the iconic German car company want to stop the peculiarly British mangling of their name. The British tend to assume that the end e is silent, while the correct pronouncation is Porsch-e. More on the video below. More on Porsche here. Creative agency ZAK created a parody of 1980s toy advert as…

  • Butzi Porsche + more news

    Butzi Porsche Ferdinand A. Porsche, 76, Dies – Designed Celebrated 911 – NYTimes.com – Butzi Porsche dead. Butzi Porsche came from a family of engineers. His grandfather led the original team behind the Volkswagen Beetle. His father had been part of that engineering team and went on to found what we now know as Porsche.…

  • Apple Watch Ultra 2

    I was fortunate to get an Apple Watch Ultra 2. It is the third Apple Watch that I have owned and the sixth wearable. My previous history in wearables were: A Yamasa Tokei analogue pedometer (I received it around the time I was in primary school. It came in handy for guesstimating walking distances when…

  • Omakase and luxury futures

    Omakase and luxury seem made for each other. Think about the core elements of omakase: As a trend omakase has expanded geographically with Japanese cuisine. But it has also expanded in terms of categories covered. Koreans have taken omakase and pushed it into other areas: So how can omakase and luxury come together in the…

  • January 2024 newsletter – this makes a half dozen

    January 2024 newsletter introduction Welcome to my January 2024 newsletter which marks my 6th issue – bringing us to a half dozen issues in total. Here’s a quick video introduction that I recorded with HeyGen. Dozen as a word in the English language comes from the french douzaine – meaning an assembly of 12 things…

  • Padel + more things

    Padel The racket sport padel seems to have got the zeitgeist, if not the player numbers yet. We haven’t really seen a surge in sports fads since the 1980s. During that time skateboarding rose from a peak in the late 1970s, to a more stable underground sport that we have today. The closure of a…

  • Road to Le Mans

    Porsche committed to major long form content as it followed Michael Fassbender on the road to Le Mans. Season one Road to Le Mans started off over four years ago with six short form films, each no longer than 10 minutes in length. So far, pretty much what you would expect in a prestige luxury…