Chinese consumer Catering to the self-expressive Chinese consumer – less focus on the corporate brand, more on the product level brand for the self-expressive Chinese consumer. More related content on consumer behaviour Beauty Beiersdorf Could Complement P&G – Euromonitor International – if it did happen let’s hope it would be better than what has happened […]
Nielsen Why Google will crush Nielsen | guardian.co.uk – Nielsen is a global, independent measurement and data company for fast-moving consumer goods, consumer behavior, and media. The independence of Nielsen is something that Google can’t replicate. Nielsen covers 100 countries that have over 90 percent of the world’s GDP. Nielsen also covers about 80 percent […]
When I was a child my Dad taught me how to use an electric razor and helped me buy my first one a Philips Philishave Tracer. Wet shaving wasn’t as popular in the 1970s and 80s as it was synonymous with cuts and pieces of tissue paper stuck to your face. My Dad used a […]
Carlos Slim What is Carlos Slim up to? | beyondbrics – Carlos Slim has been buying distressed mobile telecom assets in Europe and Argentina. Carlos Slim is a Mexican businessman. Grupo Carso is the holding company that Carlos Slim uses to buy these firms. Beauty American women most likely to use anti-aging face creams, the […]
Butzi Porsche Ferdinand A. Porsche, 76, Dies – Designed Celebrated 911 – NYTimes.com – Butzi Porsche dead. Butzi Porsche came from a family of engineers. His grandfather led the original team behind the Volkswagen Beetle. His father had been part of that engineering team and went on to found what we now know as Porsche. […]