Ged Carroll @r_c

Genesis luxury car brand

Published: (Updated: ) in 创造力 | innovation | 독창성, 市场营销 | marketing | 마케팅, 艺术与设计 | design | 예술과 디자인, 豪华 | luxury | 사치, 铭记 | branding | 브랜드 마케팅, 한국 | korea | 韩国 by .

Reading Time: 2 minutes In the space of a few decades Hyundai Motors have gone from building cars based on western and Japanese car manufacturers to having its own luxury marque: Genesis, that challenges Lexus and Mercedes-Benz. Genesis origins The Hyundai Grandeur was an executive saloon that they started making in 1986. It was basically a rebadged version of […]

ICYMI | 당신이 그것을 놓친 경우

Published: (Updated: ) in 中国 | china | 중국, 信息安全 |security | 정보 보안, 创造力 | innovation | 독창성, 工艺学 | technology | 기술, 思想 | ideas | 생각, 日本 | japan | 일본, 法国 | france | 프랑스, 消费品 | fmcg | 소비재, 消费者行为 | consumer behaviour | 소비자 행동, 爱尔兰 | ireland | 아일랜드, 经济 | economics | 경제학, 菲律宾 | philippines | 필리핀 제도, 豪华 | luxury | 사치, 铭记 | branding | 브랜드 마케팅, 香港 | hong kong | 홍콩 by .

Reading Time: 9 minutes Female voices The Philippines’ secret weapon against Chinese incursions | The Economist – having women radio operators seem to be more successful and less likely to rise tensions, seems to be down to training and the nature of female voices. It reminded me of how early HCI experiments by DARPA found that jet fighter pilots […]

Life Bread & other things this week

Published: (Updated: ) in 市场营销 | marketing | 마케팅, 无孔不入技术 | web of no web | 보급 기술, 消费品 | fmcg | 소비재, 经济 | economics | 경제학, 金融 | finance | 은행업, 铭记 | branding | 브랜드 마케팅, 香港 | hong kong | 홍콩 by .

Reading Time: 2 minutes Life Bread homage by craft beer brand Life Bread is a brand icon. For Hong Kongers the blue or red checked wrappers mean western style bread. Life Bread is as Hong Kong as the Lion Rock – a granite peak that overlooks the city. Life Bread became an emotive icon used in the 2019 Hong […]