Ogilvy on Facebook Commerce with an Asian slant to the data

Reading Time: 1 minute Interesting presentation by Ogilvy on f-commerce. It has some great data about the market opportunity for e-commerce in Asia. Ogilvy on Facebook Commerce A couple of thoughts on the presentation. Firstly, you may not realise it by looking at the slides but commerce was happening on Japanese social network Mixi and Korean network Cyworld before … Read moreOgilvy on Facebook Commerce with an Asian slant to the data

A really simple bit of creativity

Reading Time: 1 minute Sina Weibo has become a popular micro-blogging service. It started off as being rather similar to Twitter, but provides a more integrated experience for users. Add to this that you can say more in 140 Chinese characters than using a roman alphabet language and it has a whole new dynamic to it. (Although there are … Read moreA really simple bit of creativity

Driving seat: social location check-in service 街旁 | Jiepang

Reading Time: 1 minute If Weibo was last year’s Chinese breakout product Jiepang looks like a contender in 2011. Inevitably there will be a cadre of readers who will say that this is a rip-off of Foursquare. I think that that’s too strong a word to use, and point out that Foursquare is an evolution of Dodgeball and where … Read moreDriving seat: social location check-in service 街旁 | Jiepang

Unilever | Lynx: making lemonade from lemons | 陈冠希 骂名销售除臭剂

Reading Time: 2 minutes For most westerners the name Edison Chen wouldn’t mean a lot. Some of you may know that he is the founder of streetwear brand CLOT, or that he appeared briefly in The Dark Knight and had appeared in the Hong Kong breakout film Infernal Affairs. Canadian-born Chen is a singer, actor and product brand ambassador; … Read moreUnilever | Lynx: making lemonade from lemons | 陈冠希 骂名销售除臭剂