Design was something that was important to me from the start of this blog, over different incarnations of the blog, I featured interesting design related news. Design is defined as a plan or drawing produced to show the look and function or workings of a building, garment, interfaces or other object before it is made.
But none of the definition really talks about what design really is in the way that Dieter Rams principles of good design do. His principles are:
It is innovative
It makes a product useful
It is aesthetic
It makes a product understandable
It is unobtrusive
It is honest
It is long-lasting
It is thorough down to the last detail
It is environmentally-friendly – it can and must maintain its contribution towards protecting and sustaining the environment.
It is as little design as possible
Bitcoin isn’t long lasting as a network, which is why people found the need to fork the blockchain and build other cryptocurrencies.
Bitcoin uses 91 terawatts of energy annually or about the entire energy consumption of Finland.
The Bitcoin network relies on thousands of miners running energy intensive machines 24/7 to verify and add transactions to the blockchain. This system is known as “proof-of-work.” Bitcoin’s energy usage depends on how many miners are operating on its network at any given time. – So Bitcoin is environmentally unfriendly by design.
On the other hand, Apple products, which are often claimed to be also influenced by Dieter Rams also fail his principles. They aren’t necessarily environmentally friendly as some like AirPods are impossible to repair or recycle.
I have been using a keyboard cover on my Apple MacBook Pro. It’s easy to wipe clean and keeps oil, grease and debris from clogging the individual key mechanism. This is particularly important for Apple keyboards with their infamous butterfly key mechanism keyboards.
I have been using keyboard covers by Mosiso. The first ones that I used were moulded silicone rubber. They fit like a glove and don’t affect your ‘feel’ as touch typer.
Finite life of cover
The big problem with the silicone cover is that it tends to change shape over time. It no longer neatly fits the keyboard and slides out of position. I have had two of them and they tend to last about five or six months.
Here’s what a tired keyboard cover looks like. I seem to cause most of my keyboard cover wear on the lefthand side of the keyboard by the look of this picture.
Worn Mosiso silicone rubber cover
TPU
Given that I seem to be wearing out my current covers at a rapid rate I chose to go with an alternative keyboard cover material this time. The current material I am using is TPU – thermoplastic polyurethane. Thermoplastics have the relative toughness of plastics, with rubber like qualities in terms of flexibility. So the keyboard cover is floppy rather than a rigid sheet.
TPU has a wide range of uses from high performing films to tough plastics, for instance the ‘indestructible’ Nokia 3310 phones had TPU moulded cases that would pop off to absorb some of the kinetic energy of a fall.
Nokia 3310 by Thomas Kohler
The caster wheels on your office chair will be predominantly TPU.
What I’ve ended up with is a cover this is more form fitted to my keyboard than the silicone version, thinner and more transparent. It has all the original benefit of being able to be wiped clean and keeping debris away from my keyboard.
It remains to be seen how hard wearing the keyboard cover will be.
More about the original Mosiso silicon cover that I’ve been using here, and the TPU version that I am now using here.
Mike Pompeo renews attack on HSBC as bank walks line between US and China | Financial Times – HSBC is about to get a lot of trouble coming its way. It has managed to make enemies of the Chinese government over Huawei, the US government over Hong Kong sanctions busting and the UK government over its support of the Hong Kong national security law. I don’t think that they will be able to wriggle out of the mess that they have got themselves into
Are creatives better at creativity? | Contagious – While we’re always interested in the nature of creativity, it’s important to put experiments like these into perspective – there’s a lot more to being an agency creative than what was tested here. After all, being good at keep-ups doesn’t mean you can play professional football.
Tech war chronicles: How a Silicon Valley chip pioneer landed in China – Reuters – really interesting. MIPS, SPARC and RISC-V are arguably better architectures than ARM’s Core series of processors. MIPS has been ubiquitous in high performance computing to embedded electronics. It is very well understood, in terms of both design and writing software for it
This tool could protect your photos from facial recognition – TODAYonline – this kind of prevention of facial recognition from photographs is interesting. Presumably it can also be done to make sure facial recognition works for a ‘person’, even when their passport photo has subtle differences. This kind of facial recognition manipulation technology is probably something similar to what Mossad may have used in the killing of Mahmoud Al-Mabhouh in Dubai. Otherwise it would have lost the ‘effectiveness’ of 30-odd operatives. More on biometrics here.
Goldie is the latest contributor to the International Stüssy Tribe (IST) radio series. He has done two mixes, a light mix and a dark mix. This is the light mix.
The Truth Is Paywalled But The Lies Are Free ❧ Current Affairs – the New York Times, the New Yorker, the Washington Post, the New Republic, New York, Harper’s, the New York Review of Books, the Financial Times, and the London Times all have paywalls. Breitbart, Fox News, the Daily Wire, the Federalist, the Washington Examiner, InfoWars: free!
Casual dining chains have ‘no future’, says former PizzaExpress entrepreneur | Financial Times – Hugh Osmond, who with fellow entrepreneur Luke Johnson took PizzaExpress public and expanded the chain to more than 200 sites during the 1990s, said private equity firms buying casual dining businesses at risk of bankruptcy because of the Covid-19 crisis “fail to understand the business they are acquiring”. The model for midmarket branded restaurants was “absolutely broken”, he added, because of massive oversupply in the sector, high overhead costs and a decline in visitor numbers even before the pandemic.
Ian Murray of House 51 takes on some marketing sacred cows such as brand purpose in The Empathy Delusion. His presentation sets out to show how different marketing and agency folk are from the general public. Positive traits, like the gumption to move to London put a difference between them and the general public. This is just one aspect that Murray touches on when talking about The Empathy Delusion.
I was recommended Economy Candy in New York. Their collection of vintage trading cards is a site to behold. The film tie-ins from Back To The Future and ET to Howard The Duck are tremendous.
Local Hong Kong group StreetSignHK are featured on this video of the process that goes into saving Hong Kong’s neon signage. The biggest threat seems to be building regulation bureaucracy rather than technology.
I loved the style of this 1980s vintage Mercedes sales training video, presumably for American dealerships.
I was reminiscing about The Site. This used to run on CNBC Europe when I was in college and provided a window into the early net. Soledad O’Brien has gone on to produce documentaries. Leo Laporte who played the Dev Null* character is now better known for his technology podcasts. (Technically it should be /dev/null* for maximum geek humour.) The programme sat at a sweet spot. The web was small, but inaccessible to many of the viewers. AOL and CompuServe were just taking off. I had net access in college and used that to take a look at their online recommendations at the time.
The Site pioneered virtual characters and offline integration of programming with its own site. Dev Null now has a kind of PlayStation 1 vibe to him. But this was all new stuff. Terminator 2 had been in the cinemas five years earlier and blow people away with its animation.
The year after we had the virtual world of The Lawnmower man. Lawnmower Man brought to life the kind of virtual world on screen that had previously only existed in the works of authors like William Gibson and Vernor Vinge.
Then in 1995, there was Hackers that tapped into gen-x youth culture (X-Games, Oakley T-wire glasses, the psychedelic side of rave culture) to create a connected world closer to our own now.
This all explains the look and feel of The Site and its role in helping the general public to experience online. What I didn’t realise is that the show was run on one dial-up modem. This around about the time when I worked in my first agency with a 1MB T1 line – and that was hard enough. I am not sure how the programme researchers, broadcast production team and web producers managed on 1 dial-up line.
Zero touch spaces – Wunderman Thompson Intelligence – I am actually liking these Logan’s Run style personal space bubbles. I also understand Wunderman Thomson’s concerns over zero touch spaces being close, but still isolated. I think of zero touch spaces as a physical manifestation of what we do mentally through cocooning with gadgets such as iPods, smartphones (and apps) and noise-cancelling headphones. Before that there was social networks (rather than real world networking), sat navs, etc. Both the zero touch spaces and cocooning puts distance between us and the world around us.
Government minister Liz Truss. get pwned on Brexit, international trade and the WTO by Adam S Posen of the Peterson Institute of International Economics. The discussion is so one-sided, it is like watching a naked drunkard getting mauled by a polite but hungry polar bear. Truss’ ministerial portfolio is international trade. It’s exceptionally grim to watch if you’re based in the UK.
Ad Aged: Talmudic, Biblical, Keynesian and Advertising. – I have taken a different path. I always have and I always will. I try to do what I think is right and smart and good—and mostly difficult, not what is popular, obvious and pandering. Never trust anything from anyone who spends a good portion of their time practicing expressions in front of the mirror – some savage burns in this post
How a Chinese agent used LinkedIn to hunt for targets – BBC News – The use of LinkedIn is brazen, but not surprising, said Matthew Brazil, the co-author of Chinese Communist Espionage: An Intelligence Primer. “I think lots of worldwide intelligence agencies probably use it to seek out sources of information,” he said. “Because it’s in everybody’s interest who is on LinkedIn to put their whole career on there for everybody to see – it’s an unusually valuable tool in that regard.” He said that commissioning consultant reports is a way for agents to get “a hook” into a potentially valuable source who might later be convinced to supply classified information. I’d be surprised if LinkedIn wasn’t used in this way.
You Won’t Find These Masks at 7-Eleven – The New York Times – Although the pandemic will end at some point, he added, “people will still be using masks because they’re afraid.” While it’s unclear how well some of these more ambitious masks will fare with consumers, one innovation has been a clear hit: face coverings with high-tech fabrics that are said to provide superior comfort or protection. As summer temperatures rise, masks made of materials intended to keep wearers cool are in demand. People who have been wearing reusable cloth masks — including those sent by the Japanese government to every household in the country — are finding them ill suited for the heat and humidity of summer in central Japan, much less Singapore or Hong Kong. – That humidity also has issues for skin conditions beneath the masks offering beauty product opportunities. More design-related posts here.
Parfums Givenchy Debuts Makeup in Animal Crossing – WWD – we’re seeing more of these brand activity for a few reasons. Lockdown gave the game increased cultural relevance. The game has a significant amount of female users. Like the original Atari games it isn’t too childish or gender-specific. Animal Crossing’s creator tools allowed consumers to bring brands to the platform.
China’s two-child policy means more babies named after mum | Today Online – Giving the mother’s surname to a child is gaining traction in Chinese cities, defying deeply entrenched family traditions in the country. The country’s one-child rule, which ran from 1979 to 2016, meant daughters have also been tasked with safeguarding their parents’ wealth and bloodline — previously this had been the preserve of male heirs. This caused a shift in some family’s attitudes but it was the law change to allow couples to have two children that has ignited the trend for kids to be given the maternal name. Now, some parents are giving the father’s family name to the first born and the mother’s to the second child.
