Category: web of no web | 無處不在的技術 | 보급 기술 | 普及したテクノロジー

The web of no web came out of a course that I taught at the La Salle School of Business at the University Ramon Llull in Barcelona on interactive media to a bunch of Spanish executive MBA students. The university wanted an expert from industry and they happened to find me by happenstance. I remember contact was made via LinkedIn.

I spent a couple of weeks putting together a course. But I didn’t find material that covered many of things that I thought were important and happening around us. They had been percolating around the back of my mind at the time as I saw connections between a number of technologies that were fostering a new direction. Terms like web 2.0 and where 2.0 covered contributing factors, but were too silo-ed

So far people’s online experience had been mediated through a web browser or an email client. But that was changing, VR wasn’t successful at the time but it was interesting. More importantly the real world and the online world were coming together. We had:

  • Mobile connectivity and wi-fi
  • QRcodes
  • SMS to Twitter publishing at the time
  • You could phone up Google to do searches (in the US)
  • Digital integration in geocaching as a hobby
  • The Nintendo Wii controller allowed us to interact with media in new ways
  • Shazam would listen to music and tell you what song it was
  • Where 2.0: Flickr maps, Nokia maps, Yahoo!’s Fireeagle and Dopplr – integrated location with online
  • Smartphones seemed to have moved beyond business users

Charlene Li described the future of social networks as ‘being like air’, being all around us. So I wrapped up all in an idea called web of no web. I was heavily influenced by Bruce Lee’s description of jeet kune do – ‘using way as no way’ and ‘having no limitation as limitation’. That’s where the terminology that I used came from. This seemed to chime with the ideas that I was seeing and tried to capture.

  • AgXeed + more news

    AgXeed

    Claas acquires share in Dutch robot manufacturer | Irish Farmers Journal – Claas has acquired a minority shareholding in Dutch start-up AgXeed B.V, with the aim of co-operating on the development and commercialisation of autonomous agricultural machines. AgXeed makes robot tracked tractors that look suspiciously like vehicles from the first Terminator movie. Automation like AgXeed is going to become more important in agriculture at labour moves to the cities and farming consolidates. You can see how unskilled factory work is also having to look at automation in the below piece from the South China Morning Post. AgXeed is the flip side of the coin to industrial robotics.

    As China’s working population falls, factories turn to machines to pick up the slack | South China Morning Post – makes a lot of sense for a brand like Midea who needs less precision than say a smartphone assembly line

    Beauty

    What’s driving the Chinese boom in cosmetics for children? | Vogue BusinessIn China, it’s more socially acceptable these days to show individual identity in looks. Parents born in the 1980s or 1990s are less likely to curb their daughters’ interest in beauty products and may even encourage it. The current boom is certainly one to watch: according to data from Kaola, in May 2020, sales in China of children’s cosmetics were up by more than 1,200 per cent year-on-year. Disney’s sales alone were up by 100 per cent over the same period. 

    In China, children’s cosmetics are defined as those for children aged 12 and under. On e-commerce platforms, a quick search for children’s cosmetics brings up dozens of brands and thousands of products, with prices ranging widely. Products are typically sold in sets, including colourful eye shadows, blush, lip gloss, nail polish, compact powder and makeup brushes

    Consumer behaviour

    What Gen Z Really Think And Why You Should Care – GWI – at least the author was thinking about life stages when they wrote this copy

    Energy

    Hydrogen plant planned for Cork but viable market yet to emerge 26 May 2021 | The Irish Farmers Journal – but if there isn’t hydrogen production, there won’t be hydrogen infrastructure and marketplace.

    Hong Kong

    EXCLUSIVE Hong Kong threatens Lai’s bankers with jail if they deal in his accounts | Reuters – “We can now see that any banking relationship you have centred on Hong Kong makes you vulnerable under the national security law – that is going to be a big wake-up call for the wealth management industry here, and their rich clients,

    China’s Communist Party chips away at Hong Kong business houses | The EconomistExpropriations may violate local law. But laws can be changed, as the imposition of new security and electoral rules show. Such an outcome looks “all too believable”, says Mr Blennerhassett. The tycoons thought “they didn’t have to do anything as long as they didn’t question Beijing”, says Joseph Fan of Chinese University of Hong Kong. Now the Communist Party will not even settle for overt expressions of fealty. It appears intent on extracting value, too. – not terribly surprising. The hubris of Hong Kong business people is surprising, even to someone like me

    Legal

    British Business in China: Position Paper – British Chamber of Commerce in China | Beijing – Chinese data protection rules a key issue

    Luxury

    Can Gucci Sell High-End Watches To China? | Jing Daily – “Gucci’s high-priced watches are lacking legitimacy. Real watch collectors will not buy,” Müller concludes. In fact, the expansion into high-end watches may not help Gucci attract new clientele but will undoubtedly enhance the Italian maison’s prestige. As the luxury entry barrier lowers, the brand is required to expand in the high-end sphere to retain its exclusivity and appeal to local high net worth buyers

    Marketing

    The Test Screening That Almost Killed Fast Times at Ridgemont High | Slate – such a great interview, but would you have a cultural moment like that now; or would it be over like yesterday’s news or a TikTok meme?

    Media

    China’s Hottest Livestream Trend: FraudThe episode was a disaster for Li. Her company had paid 200,000 yuan ($31,000) upfront just to secure a spot on the influencer’s show. It had also stocked over 4,000 boxes of shakes, anticipating a sales bonanza. But in the end, they hadn’t earned a single yuan. “Apart from the financial losses, we felt humiliated,” says Li. “All the other employees at the company were whispering that our team was totally fooled.” – ad fraud is universal but this one seems to be particularly shocking

    Technology

    iFixit tells the sad story of how Samsung “ruined” its upcycling program | Ars Technica – “Samsung, like every manufacturer, should set their old phones free. Open up their bootloaders. Let people use their cameras, sensors, antennas, and screens for all kinds of purposes, using whatever software people can dream up. The world needs fun, exciting, and money-saving ways to reuse older phones, not a second-rate tie-in to yet another branded internet-of-things ecosystem.

    Web of no web

    Europe looks to the end of the mobile phone | EE News EuropeThe aim is AR glasses that are wearable all day and weigh less than 60g with a 500mW power consumption. “We can achieve that this year with 1000nits for outdoor brightness, compared to 500nits that needs darkened lenses, and a 30 to 50 degree field of view (FoV) is enough,” he said

    In the end there is a tradeoff in power consumption. The way you build the relay optics is where you lose the field of view. Increasing the field of view means the energy is relayed into the comb of the lenses so the limitation is on the capabilty of the waveguide to have a good colour uniformity across the field of view, and we are working with waveguide makers to get to 60 to 70deg. Today Hololens has 55 degree field of view for example but the military were asking for 85 degrees.” – more related content here.

    US-China tech war: China’s GPS rival BeiDou poised to support industry worth US$156 billion by 2025 | South China Morning Post 

  • Mi Air Charge & things that made last week

    Mi Air Charge

    Mi Air Charge is a smartphone controlled air purifier by Xiaomi. The ad promotes it as being an essential item in a dystopian austere bachelor pad. I am not sure why the Mi Air Charge was controlled by an app, except to sell more It reminded me of a product advert specified and designed for the engineers that likely worked on the product.

    Dyson has done similarly sparse interiors in its ads, but they usually cast a couple or family.

    Bob Ross paintings

    Anyone who has watched TV in the middle of the night has likely come across the TV series of Bob Ross painting landscapes. For each show that he did, there were three paintings. Bob Ross’ paintings have never come up in auction. They were given to friends and the rest held in an archive by the company that carries his name.

    Uniqlo Japan AIRism advert

    Uniqlo set a high standard for adverts and creativity. This particular example for its AIRism casual wear is notable for its natural portrayal of a Japanese lesbian couple. Usually Japanese advert portray the struggles that the LGBTQ community face. Whereas this normalises its protagonists with a slice of life approach.

    https://youtu.be/PsfpCd0TAxU

    Luther Vandross would have been 70 last week

    On April 19, the Google Doodle celebrated Luther Vandross’ 70th birthday with a new animated video to accompany his track Never Too Much. The animation was done for Google by Sam Bass.

    And here is the original video from 1981. I love the way the video intercuts film that they shot on the street into the track. The song was recorded using a Studer A800 multitrack recorder.

    The Mercedes Benz 500E was inspired by AMG’s efforts with the Hammer and increased competition from the likes of Lexus. This video gives a good guide to the car, including clarifying that Porsche helped in the assembly but its not a Porsche sedan.

  • Metabolist architecture + more things

    Metabolist architecture

    kisho kurokawa’s metabolist ‘capsule house K’ from the 1970s to be preserved in japanthe metabolist group, formed by architects, designers and critics, imagined a world of flexible cities where buildings, like people, were transient and ever changing. designed and built between 1971 and 1973, ‘capsule house K’ exemplifies the ideas of metabolism, recyclability and exchangeability – What separates the Japanese metabolist architecture and design movement from the western prefab manufacturing is that it was genuinely modular. A single capsule like this house could exist on its own, or could be part of a tower structure. The focus on flexible cities at the centre of metabolist design and the idea of recyclability. The western prefab approach is all about bringing product line techniques to create quick builds.

    Consumer behaviour

    Taking Stock With Teens – Spring 2021 Infographic 

    Marketing

    Did pharma overshoot digital sales rep calls? Study charts decline in effectiveness | FiercePharma – I think that there are interesting implications for a lot of digital marketing activities, like LinkedIn and email marketing

    Media

    The Wall Street Journal’s Internal Audit – The New York Times – none of the editors understand digital and that the paper is unlikely to have any success reaching the younger readers they desperately need without managing to write something about either race or gender. More media related content here.

    Security

    A secretive Home Office unit has hoarded data on millions of people | WIRED UKmore than 30 data providers are listed in the documents. Only two of these, fraud prevention company GB Group and data analytics firm, Dun & Bradstreet, were not redacted. GB Group acknowledged it provided data to the unit but declined to provide any further details citing “confidentiality obligations”. Dun & Bradstreet says it is against its policy to comment on its work with clients. I’d be surprised if they weren’t

    Technology

    Microsoft accelerates industry cloud strategy for healthcare with the acquisition of Nuance – Stories – I wonder what this means for Apple and Google voice recognition

    Wireless

    A booming industry based entirely on missed calls helped bring India online — and vanished overnight – Rest of WorldKumar’s friends and family members began ringing each other but hanging up before being charged for a call; the resulting missed-call alerts functioned as a kind of code between them. “It was decided in advance,” Kumar says. “We would say, if I’m coming to pick you up, I’ll give you a missed call, and you come out of your house.” 

    Leaving missed calls in this way — effectively using a mobile phone as a kind of latter-day pager — was a consumer hack that, in the 2000s, before India’s cheap smartphone and data revolution, grew more popular than texting. The missed call emerged in India as a critical means of communication for those who counted every rupee spent on recharge credit. But the practice soon spread, became trendy, and, even as call rates plunged in the 2000s to among the lowest in the world, evolved into a general tool of convenience: a missed call could mean “I miss you,” “Call me back,” or “I’m here.” The fact that the missed call demanded only basic numeric literacy made them accessible to the third of India’s population that was illiterate. In 2008, one study estimated that more than half of Indian phone users were in the habit of calling people with the expectation that they wouldn’t pick up – you had similar consumer patterns around the world, but Indians seem to have taken it to a new level

  • Lee Dunne + more things

    Lee Dunne

    How Lee Dunne challenged the depiction of working-class mothers | RTÉ – I originally didn’t know Lee Dunne as a novelist. Instead he was part of my childhood. Lunchtime listening when I wasn’t at school was Harbour Hotel, a radio soap opera written by Lee Dunne that gave a good sense of everyday life. The graininess of listening to the show on medium wave added to the experience. Dunne wrote each episode a bit like Roshomon, with each character talking about an event (like an argument) from their perspective. RTÉ’s obituary also focuses on Dunne’s social commentary literature that was banned by the Irish government in the 1960s through to the mid-1970s. Lee Dunne like James Plunkett wrote about the everyman. Plunkett’s work differed from Lee Dunne in that it had more of a socialist tenor to the content. Lee Dunne had particular success with his 1969 novel Goodbye To The Hill, more Ireland related content here.

    Beauty

    Shu Uemura to Exit Korean Market | BoF – Shu Uemura, a Japanese beauty brand owned by L’Oréal, is exiting the South Korean market in September after 16 years. While some speculate this is due to Korean consumer boycotts of Japanese products that began in 2019, L’Oréal states the withdrawal is part of a strategy to optimise its brand portfolio and respond to local market demand. Another contributing factor is likely the intense competition within the Korean beauty market. Shu Uemura currently operates over 70 outlets in the country.

    Five China market strategies that domestic brands do better than foreign brands | Daxue Consulting – I would add western brands rather than all foreign brands

    Consumer behaviour

    NewNew™ on the App Store – god this dark. In th sage words of Matt Muir – how else do you describe a new app, with significant VC funding, whose main purpose seems to be to allow ‘creators’ (we’ll come back to that word) to earn money from their ‘fans’ in exchange for letting said ‘fans’ determine the course of their life, in some sort of modern, ersatz version of The Diceman?

    How China’s online hate campaigns work – Protocol — The people, power and politics of techIn today’s China, a nationalist campaign involves something far more complex than paying people to post scripted messages parroting Beijing’s line. The government has mastered the craft of influencing people’s genuine emotions and having these ordinary users do the trolling and doxxing — for free. Oftentimes, this means appealing to misogyny or chauvinism, something that virtually guarantees more clicks. Many videos and articles attacking Xu have tried to paint her personal life as promiscuous and delinquent. Web users have frequently called Xu a “female Han traitor,” a dog whistle that conflates concepts of chastity and national loyalty

    Europe

    Why Can’t Europe Cope With the Coronavirus? – Carnegie Europe – Carnegie Endowment for International PeaceEU states are too integrated to manage the crisis separately and not integrated enough to do so collectively, an inability to make rapid decisions, and a breakdown of trust between governments and the governed

    Ethics

    P&G reportedly testing Chinese workaround to Apple’s privacy changes | Marketing Dive – I find it hard to believe. if they’re seriously considering this, P&G have their head up their ass on ethics. They don’t need to do highly targeted marketing because Byron Sharp. This just looks like a waste of money

    Finance

    How China structures loans to become Africa’s “preferred” lender — Quartz AfricaChinese contracts contain broad confidentiality clauses that stop borrowers from sharing details about the contracts, or sometimes even the fact that they exist. And with a confidentiality clause in every contract in the dataset since 2014, the contracts had become more secretive over time. Most of the clauses commit the borrowing countries not to disclose any of the contract terms or related information, unless required by law.

    Hong Kong

    The Rise and Decline of Hong Kong – From the British Colonial Era to the Chinese Communist Takeover | The Greater China Journal 

    Hong Kong’s electoral changes: the Communist Party is taking over | Hong Kong Free Press HKFP – good summary of the different structures and challenges in the new Hong Kong ‘electoral’ system

    Hong Kong’s elites should think about an exit strategy – Nikkei AsiaThe most serious concern for Hong Kong’s elites is the impact on their interests if China’s economic integration plan is fully implemented. Hong Kong’s tycoons may see this plan as a great opportunity and believe that their connections on the mainland will help them. But they may be in for a rude shock. Beijing wants to integrate Hong Kong’s economy not to enrich its tycoons, but to make the city’s economic future even more dependent on the motherland. In this process, Beijing would understandably give preference to mainland players, in particular state-owned enterprises, at the expense of Hong Kong’s businesses. – this covers all the reasons why I think Jardine’s pivot to Indonesia is smarter than Swire doubling down on mainland China

    Ideas

    Zhang Baijia: Reflections on China’s Research on Frontiers and Relations with Neighboring States | 高大伟 David Cowhig’s Translation BlogHard intelligence is specific information; soft intelligence is the understanding that makes possible the interpretation of hard intelligence. I found this differentiation fascinating delineating information and knowledge

    Information security

    Israel Reportedly Behind Cyberattack That Caused Blackout at Iran Nuclear Facility – reminds me of the Tehran show on Apple+ about Israeli spec ops and hackers in Iran

    Apple Mail Zero-Click Security Vulnerability Allows Email Snooping | Threatpost 

    Media

    Cannabis streaming service sets debut date, program slate – The Third M – MM+M – Medical Marketing and Media – High Times meets NBC. What’s next Crypto News Network for the bitcoin and NFT fans?

    Retailing

    The great British retail reopening | Vogue BusinessThe 12 April reopening of all physical stores in the UK is an occasion for optimism, but it’s heavily laced with caution. “The big question is how much of the massive increase in total share of spend will online retain?” says Richard Hyman, veteran UK retail analyst. His rough estimate, he says, is about 85 per cent. “If online hangs on to a material portion of spend, then the cost of selling something in a shop will have gone up significantly.”

    Covid’s effect on Rodeo Dr, Oxford St, and Russell St retail closures — Quartz – worthwhile looking at for its retail information and its beautiful interactive design

    Technology

    Job search | Amazon.jobs – interesting job ads. Amazon is looking for a lot of product designers and software engineers to work on visual search and augmented reality as part of the ‘next generation of shopping innovation’ – I found this via the ex-Yahoo! employees groups on LinkedIn. Yahoo! had a large contingent of people working in areas such as image and video search that would be of interest to Amazon now. The team is based just down the road from Sunnyvale in Palo Alto

  • Virgil Abloh & things that made my day this week

    Virgil Abloh

    Braun 100 Years Virgil – collaboration with Virgil Abloh – you would be more worries about the fingerprints rather than playing anything on the Wandanlage. Virgil Abloh has done collaborations with a range of brands from Rimowa to Mercedes-Benz. More design related posts here.

    Global networks 2030

    While we have been concerned with the glacial rollout of 5G wireless networks, the Center of Strategic and International Studies have been thinking in more depth about future technologies through the lens of geopolitics. It is well worth having this video on in the background one lunch time.

    It was interesting that the main sponsors of this report were Japanese corporates and participation by the Japanese government. Japan has deployed OpenRAN solutions for 5G, which explains why this has featured in the interviews. There is a report that accompanies this video, available here. The Japanese government is looking to set standards beyond 5G and is building a coalition of the willing around this.

    New York latin sound

    David Lynch of Talking Heads fame is worthwhile following online for is amazing musical curation skills such as this playlist of 1970s era latin sounds coming out of New York. You can see the clear link to disco. It is no coincidence that one of the biggest disco labels Salsoul records was named after salsa and soul music.

    Motion Capture and realistic digital influencers

    CodeMiko talks about her use of motion capture technology to create a surprisingly lifelike digital character. Miko worked in Hollywood on animation motion capture before COVID-19. Skip to 8h15 to get to the most interesting stuff here.

    Neuroscience and brand experiences

    UK Advertising have put together some great talks. This one about rebuilding brand connections through experiences and neuroscience.

    Mordor

    Amazing drone footage that I expect was shot in Iceland. The footage of a volcano reminded me of JRR Tolkein’s description of Mordor and Mount Doom in the Lord Of The Rings.

    Bravecto

    Something that colleagues have been working on, has now hit the US airwaves. Bravecto fluralaner for Merck Animal Health (US). Shooting during COVID-19 adds all kinds of challenges.