Five for Friday | 五日(星期五)

Reading Time: 2 minutes

KFC China virgin mojito

KFC China launched a virgin mojito drink with a 1960s feel to the ad. Its a bit of an odd product for KFC, even in China particularly with its positioning against drinking. Quite how the product development process and consumer insight worked to produce it is beyond me. Beautifully produced advert

Great documentary on Sterns Music (of Sterns Edits fame). The vastness of Sterns Music library is astounding. Sterns Edits did to African and Brazilian music what Razor N Tape have done to disco music more recently.

High Snobriety have done their first documentary. It looks like the kind of thing I would expect from Vice. Given High Snobriety’s streetwear literate audience I was surprised at how ‘basic’ it approaches the topic.

Korea’s historic fashion industry, its association with replicas since the days of Daper Dan and the retail infrastructure stifled by chaebols are issues. But streetwear couldn’t have existed if it wasn’t for the Korean textile industry – Daper Dan connection.

The market in Korea reminded me very much of the ‘snide’ garments that were popular in the UK scene through the 1980s and 1990s.

On a secondary note the size of the YouTube video embed was restricted to 560 pixels wide. Not sure why that was. I look forward to seeing more material by High Snobriety on Korea’s fashion industry moving forwards, particularly if local brands can get on the K-pop train.

William Gibson: ‘I Never Expected to Be Living in an American Retro-Future’ – Motherboard – William Gibson critiquing Trump administration era America. This probably also explains why Gibson’s writing has become nearer term and has an apocalyptic focus in the Jackpot Trilogy

Cities and Memory: global collaborative sound project – Cities & Memory | Field Recordings, Sound Map, Sound Art really nice project correlating field recordings by location. It would also be useful for open source intelligence outfits like Bellingcat.