What constitutes a gadget? The dictionary definition would be a small mechanical or electronic device or tool, especially an ingenious or novel one.
When I started writing this blog the gadget section focused on personal digital assistants such as the Palm PDA and Sony’s Clie devices. Or the Anoto digital pen that allowed you to record digitally what had been written on a specially marked out paper page, giving the best of both experiences.
Some of the ideas I shared weren’t so small like a Panasonic sleeping room for sleep starved, but well heeled Japanese.
When cutting edge technology failed me, I periodically went back to older technology such as the Nokia 8850 cellphone or my love of the Nokia E90 Communicator.
I also started looking back to discontinued products like the Sony Walkman WM-D6C Pro, one of the best cassette decks ever made of any size. I knew people who used it in their hi-fi systems as well as for portable audio.
Some of the technology that I looked at were products that marked a particular point in my life such as my college days with the Apple StyleWriter II. While my college peers were worried about getting on laser printers to submit assignments, I had a stack of cartridges cotton buds and isopropyl alcohol to deal with any non catastrophic printer issues and so could print during the evening in the comfort of my lodgings.
Alongside the demise in prominence of the gadget, there has been a rise in the trend of everyday carry or EDC.
SCSI was a huge part of my early computer life. It was the way my Mac connected to external hard drives, printers, optical scanners and early optical drives.
Sun Microsystems computers used SCSI to and powered the dot com boom.
SCSI still lives on as a software layer in enterprise computer systems connecting storage together. It even exists within the USB mass storage device class.
SCSI is a reminder that technology is often build of layers of older technologies.
The slow death of downtown San Francisco | U.S. | EL PAÍS English – San Francisco’s problem is now as much reputational as it is economics now with the city labeled as being in a ‘doom loop’. Much of the blame seems to sit with the city administration under Mayor London Breed.
Great summary of the current state of rare earth metals processing. China appreciated the strategic nature of these materials before everyone else did and has been prepared to tolerate a high degrees of pollution in processing to build a monopoly.
Online
Skype was a thing in the early 2000s. I knew companies that used it in a similar way to FaceTime now. I used it for conference calls and video calls with friends around the world. I had completely forgot that eBay had bought Skype, I could only remember Silverlake acquired it and then sold it on to Microsoft.
I was sat thinking about a client project the other day. I was using Miro as a way to articulate my thoughts into something that the creatives could work with. As I stared off at a Post-It note on my wall that made up part of the prototype the idea that the tools are changing sailed in and sat at the front of my thoughts. I became deeply uncomfortable.
At a conscious level I know that technology and the tools that I use based on it are changing all the time. But what made me more uncomfortable was a deeper shift in the model of how the tools interacted with me and where the control sat. Sometimes it feels as if we longer use them, instead they use us. To what end has never been clearly articulated.
This quote from my first agency boss describes the nascent online landscape of the late 1990s:
After 50 years of radio and TV pushing marketing messages at people, it took technology to turn it around so that people pull in the information they want. Today’s new consumer has a cultural comfort with interactivity that just keeps building on itself, and it’s all because the technology is finally where it needs to be to let them do it.
I just couldn’t imagine the same thing being said about the experience of most netizens in our social platform dominated world today. The tools are changing, they now use us more than we use them.
I was particularly struck by this statement quoted in a BBC article and attributed to Thomas Bangalter
“Daft Punk was a project that blurred the line between reality and fiction with these robot characters. It was a very important point for me and Guy-Man[uel] to not spoil the narrative while it was happening.
“Now the story has ended, it felt interesting to reveal part of the creative process that is very much human-based and not algorithmic of any sort.”
That was, he says, Daft Punk’s central thesis: That the line between humanity and technology should remain absolute.
“It was an exploration, I would say, starting with the machines and going away from them. I love technology as a tool [but] I’m somehow terrified of the nature of the relationship between the machines and ourselves.”
A couple of my friends had home computers that were used as glorified games consoles. There was little technological value in playing Daley Thompson’s Decathlon or Frogger using the rubbery keyboard of a Sinclair ZX Spectrum. My school had a computer lab with three seldom used BBC microcomputers and I had one lesson on using Excel during my time in school. This all meant that I really came to computing in the late 1980s and early 1990s. I was a self taught Mac user. From someone who was used to hand writing or typing documents, cut-and-paste was a radical new way of creating a document.
Having my own Mac and printer helped me get through my degree relatively stress free compared to my peers who largely relied on the University’s computer and printing services facilities.
Over the time I have used computing, I’ve noticed that technology tools are changing and not for the better. Computers were seen to be personally empowering and enabling. This age of computing is encapsulated by a phrase attributed to Steve Jobs about the Mac being ‘a bicycle for the mind‘. Steve Jobs also used the analogy of a computing appliance and used both Cuisinart and Sony product philosophies as exemplars for the Apple II and Mac.
In many respect, this was similar to the vision that Stewart Brand had for the ‘back to the land’ hippie movement bible The Whole Earth catalog. The subtitle of the catalog was ‘Access to Tools’. The tools in question were an assortment of recommendations including books, maps, garden implements, specialised clothing, woodworking tools, forestry gear, tents, welding equipment, professional journals, early synthesizers, and personal computers.
Mother of All Demos
Throughout his life Brand has had a knack of being at the right place and at the right time. Including help facilitate Doug Engelbart’s ‘Mother of All Demos‘ – a public demonstration of prototype technologies that mapped out our digital age. Being in the audience for the Mother of All Demos must have been mind-blowing at the time. For an audience that would have found computer terminals transformative, there would have been a realisation that their tools are changing right in front of their eyes.
Cuisinart
Mac Classic
The rounded edges and corners of the Apple II’s plastic case was inspired by Cuisinart, as was the Mac Classic’s ‘sit up and beg‘ stance. The idea that the the Mac was a ‘computing appliance’; something that just worked. For IT professionals of a certain age who had invested in Microsoft skills, this was mistaken for the Mac being a ‘toy’.
Before the web, this led to a religious type split. I have been a proud Mac user since 1989, which gives you an idea on where I sat. The IT professionals did not believe in personal user empowerment, but they would also struggle with the way tools are changing now as well. The thinking of these IT professionals can be seen in the clunky experience of using SAP enterprise software today.
The overlooked HyperCard
Some of the tools were brilliant ideas but didn’t get widespread adoption. My personal favourite of software in this category would be Apple’s HyperCard. HyperCard was a framework that allowed you to build processes from an address book or digital brochures to mind-blowing experiences and even running factories.
For example, Northwest Airlines managed their entire plane maintenance management programme using HyperCard. Nabisco ran at least one factory using HyperCard as an enterprise resource planning platform.
HyperCard was ‘No Code Tools‘ before the founders of AirTable or Zoho Creator were even born.
Danny Goodman who wrote a lot of the guides to HyperCard, went on to write some of the best books for programming assorted web and mobile technologies from JavaScript to iOS development.
This empowerment extended to many web technologies and web services. Email, forums and chat apps radically changed business and personal networks. It was now easier to access information and expertise. The late 1990s and email saw increased worker collaboration across offices and departments. You saw services like Yahoo! Pipes provided to ‘power-user’ consumer netizens during the Web 2.0 era. RSS newsreaders like Newsblur do a similar job, as do social bookmarking services like pinboard.in.
Modal interfaces and software buttons
When electronic products first moved into the home they had mechanical buttons. Buttons limited functionality, but allowed for the creation of highly intuitive products. Buttons have since been proven to be faster and safer to use automotive applications than touch screens. The use of touch screens being driven as by the car manufacturers marketing department. Logic controls were buttons connected to servos that provided a slimmer finish, a more sophisticated looking product.
Depending on the device they also allowed for the use of software.
But sophistication gave way to confusion as buttons often had to do multiple jobs and use a modal interface. I spent a good deal of my childhood programming my parents video recorders and setting the time on their digital watches and clocks in the home and the car.
Modal interfaces have their place. During my time as a student I worked for MBNA in customer service roles. The modal interface of the CardPac software allowed me to move around a customer record much faster than a point and click ‘windows type’ application. This was particularly important handling stressed customers who have been waiting to speak to a customer services rep in a phone queue.
I would switch into edit mode and quickly tab through fields of data faster than scrolling down and hunting and pecking with a mouse and cursor.
It’s not so much fun if you make one error programming a mid-1980s video cassette recorder and have to go cycle through the rest of the process to go back to the beginning and start again.
You also started to see software defined buttons. This appeared on machine tools and music instruments first. If there was ‘Mac like moment’ for software defined switches, it was the launch of the first commercially successful digital synthesiser: the Yamaha DX-7.
The Yamaha DX7 was so powerful, yet challenging to use – that a veritable cottage industry of books and tutorial videos like the one above. One of the most prominent manual writers was Lorenz Rychner, who wrote guides for various Yamaha electronic instruments as well as later Casio, Kawai, Korg and Roland instruments that was inspired by the Yamaha DX7. Eventually when personal computers became used in music production, Yamaha DX7 editing software appeared as well.
Getting these electronic instruments to work saw a new artist credit appear on albums and singles; that of MIDI programmer. In the 1980s, the audio tools are changing, but experts are required to get the most out of them due to software defined buttons. Apple took this to its natural extreme with a MacBook Pro model that replaced function keys with a touch screen that changes controls based on what software programme is being used at a given time.
Pictures under glass
Technology allowed the entire display surface to become software defined buttons, directly with your fingers. This robbed people of the tactic feedback of a button, knob or lever to create a phenomenon of ‘pictures under glass‘. This changes our relationship between our tools and how we interact with them. It also opened up new ways of interaction.
Swiping and gestures
Korean smartphone manufacturer managed to reduce the kind of gesture tracking that was previously in living rooms with Sony EyeToy series of devices controlling a Sony Playstation of Microsoft Kinect into a smartphone handset.
Pantech’s Vega LTE smartphone allowed control at a distance. This was based on technology from eyeSight to do gesture controls.
Within applications, dating app Tinder created gestures that became ‘common language‘ – to swipe left as in reject an option. But the very gesture of swiping left was part of gamification as the tools are changing from working for us, to us working for them. They are no longer tools of personal liberation in terms of ideas and thinking.
Digital drugs
Captology to captured users
To talk about how tools changed and became items of personal enslavement one has to back to the late 1990s. B.J. Fogg is a combination of media theorist and technologist with a doctorate in communications and heading a behavioural design lab at Stanford University.
The insight that B.J. Fogg had was that with the right design cues, computers could become ‘charismatic’ in nature. They could manipulate behaviour. Professor Fogg converted his doctorate paper into a new discipline that he called ‘captology‘ ( from computers as persuasive techologies). By 2003, Fogg had realised that some of the methods had negative impacts on users. He flagged ethical use to his own students and in his book Persuasive Technology: Using Computers to Change What We Think and Do.
Unfortunately, a number of Fogg’s students and readers took these unethical tactics into Silicon Valley businesses and used them as ‘growth hacks’ for brands as diverse as Tinder (swipe right) and Robinhood the stock trading app that gamified transactions. This was the dark side of ‘move fast and break things’ mentality prevalent in Silicon Valley at the time.
Other’s like Fogg’s student Tristan Harris saw what was happening and were horrified. Harris went on to co-found The Center for Humane Technology – an organisation raising awareness of the problems and holding the organisations to account.
Addiction
What was then termed internet addiction or video gaming addiction was by recognised as an issue by both the World Health Organisation (WHO) and the Chinese government. As far back as 2006, China estimated the number of addicts in its country as numbering 2 million children and young adults.
Psychoactive tools
Modern technology didn’t bring a distortion of reality on their own. Regulation and media owners have a lot to do with it. The origin of the modern ‘filter bubble’ was said to be syndicated talk radio host Rush Limbaugh as media regulations were relaxed. This allowed media eco-systems to be created that catered to left wing or right wing views. There was no longer a common view, which people could hold different opinions over, but ‘the truth’ and ‘alternative facts’
“You’re saying it’s a falsehood, and Sean Spicer, our press secretary, gave alternative facts,”
Kellyanne Conway quoted in The Atlantic magazine
A combination of societal isolation, reductive algorithmic models, bad actors and dark pattern designs leave users more vulnerable in the online world. Machine learning and internet content allow for the creation of an overwhelming amount of content.
Whole worlds can be created. This means that there is no social glue of common experiences. There is no consensus and technology enables the bar bell.
Being boring
So enough about digital drugs. Let’s back to something more boring. In the appropriately titled essay The Future is Boring by Eliane Glaser published by Monocle in its Monocle Companion Volume 2: 50 essays for a brighter future; the author discusses the pointless rituals of techno-capitalism. The reason for these pointless rituals is often that the tools are changing, providing useless digitally mediated services and access that is ultimately unfulfilling in both form and function.
Synclavier Regen Synthesizer Introduction – Synthtopia – the old New England Digital Synclavier was a floor to ceiling rack full of equipment paired with a monitor mouse, computer keyboard and musical keyboard. Synclavier was an early digital synthesiser and then evolved to create the first digital audio workstation, featuring digital tapeless recording, digital effects, sequencing of instruments, sampling and synthesis. By 1980, the Synclavier 2 was launched. Then you started to increased adoption including Michael Jackson for this Thriller album and across the US film industry for sound effects work.
Producer Michael Hoenig circa 1987
The sampling and synthesis of Synclavier helped define the sound of 1980s record production for a wide range of groups from the era including
At the time there was concern that the digital synthesis and sampling of the Synclavier would put live music out of the business, so many concert halls in the US banned the use of the Synclavier.
Mirage FM: how patten created the first LP made entirely from AI sounds | Dazed – Pattern’s album brings synthesis forward to the present day. A mix of crude pads and textures hint at how machine learning can change synthesis over time. At the moment, record labels are looking to restrict the use of machine learning, which they view as a similar threat to the MP3 format of the early 2000s and digital sampling from the early 1990s. Like earlier technologies, they will eventually make their peace with machine learning based synthesis and use the opportunity to further gouge artists and creators
Three years of National Security Law in Hong Kong: Farewell “special status”? | Merics – the NSL has severely reduced the rule of law in Hong Kong by granting the government powers to circumvent the courts and thereby deny defendants a fair trial. The case of media entrepreneur Jimmy Lai illustrates how this presents a risk to businesses and their property rights. The Hong Kong government froze Lai’s majority of shares in his company Next Media, which led to its liquidation and the end of the pro-democracy newspaper Apple Daily. The case is highly political and does not reflect the situation of most businesses, but it does show the power the Hong Kong government can wield over business. – German think tank on the NSL
Edelman Cutting Roughly 240 Employees Amid Reorganization | Provoke Media – Edelman is just the canary in the coal mine. Beyond (part of Next Fifteen) is closing down its London office, smaller agencies have been going to the wall and another of my former agency alma mater WE are laying off just under 5 per cent of their headcount. I don’t remember this happening during the 2008 financial crisis. There are likely to be several factors blamed:
Rising interest rates combined with already lean cashflow has driven some agencies to the wall
Declining economic conditions has resulted in declining marketing budgets
Some agencies (Edelman being a case in point) bulked up on talent, expecting a fast exit from COVID driven decline
Brands are getting shaky on the commitment to brand purpose which will hit a lot of below the line agencies particularly hard
More marketing spend is being spent on innovation with an expectation of cost savings down the line (particularly in production and across B2B marketing)
MikroE welcomes back IrDA with Click board | EETimes – IrDA was first introduced in 1994 for consumer equipment but has since been used in areas such as power systems where a light-based system is safer or RF is problematic. It’s slow with data rates up to 115kbit/s at 1 metre. The reality is usually much slower. I used to use IrDA for transferring business cards of a few KB each which would take 30 seconds or more
Plenty have already covered the OceanGate Titan implosion in more detail. I will not repeat that work but wanted to bring to wider attention how marketers have jumped on the bandwagon. The following advert appeared in the print edition of the Financial Times, placed by Omega watches promoting their Omega Seamaster Planet Ocean Ultra Deep series of watches.
‘Seamaster – Precision at every level’ next to a scale going beyond 6,000 metres.
Omega
I personally thought that the advert was too soon after the implosion for good taste. Although the watch community has seen a renewed interest in deep diving capable watches after the OceanGate Titan incident.
Young Japanese are craving fast fashion. What happened? | Vogue Business – it’s the economy stupid, luxury is less accessible. Secondly, much of the youth looks like Gyaru peaked in the early 2000s due to financial issues and things haven’t improved since. Shibuya subcultures were as dependent on the ability to spend as on youth creativity.
I haven’t been a car owner since 1998. Back then driving a car was a very analogue experience and had been for decades. I grew up reading Car Magazine and was excited to get behind the wheel and drive when I was old enough. The reality of driving was rather underwhelming. The Opel Corsa was also known as the Vauxhall Nova at the time, now it’s also known as the Vauxhall Corsa. The Opel Corsa of the time was known as a good first car for new drivers. This was back when joyriding was a crime wave sweeping the UK and Ireland and vehicles leasing or finance wasn’t as commonplace as it is now.
Consequently insurance companies penalised car owners with punishing insurance premiums, to the point that my car usually cost less than the annual price to insure it.
Last car standing
I owned or driven a number of the competitors to the original Opel Corsa including the Fiat Uno, the Ford Fiesta and the Rover Metro. Rover went bankrupt, Fiat now makes a retro-futurism of the Fiat 500 rather than a modernised version of the Fiat Uno and finally Ford sunset the Fiesta. So the Opel Corsa remains the last car standing.
Convoluted product DNA
However, that belies the fact that GM Europe including their Vauxhall and Opel brands were sold to the PSA Group and then became part of Stellantis in 2021. Stellantis is the result of a merger between the PSA Group (Peugeot, Citröen, DS, Opel and Vauxhall) with Fiat Chrysler Automobiles (Abarth, Alfa Romeo, Chrysler, Dodge, Fiat, Jeep, Lancia, Maserati and Ram Trucks.
This generation of the Corsa relied on PSA underpinnings rather than previous generations based on General Motors designs.
Modern Opel Corsa versus its ancestors
The modern Opel Corsa has a wedge shape with more overhangs that gives it a pleasant look. In the driver’s seat is when the experience starts to change from the original car. The wedge shape and high doors with obligatory side impact protection means that you have significant blind spots in the drivers chair.
The original Corsa was a three door car, but four and five door versions came along later. The modern Opel Corsa allows a little more leg room in the back. The boot would hold two carry on cases and a couple of tote bags, which from memory was a little larger than the late 1990s capability of the Opel Corsa.
Back to the interior. As a super mini, the Opel Corsa’s seats were one of its better features. The modern car had seats that felt weirdly similar to previous generations of Corsa, even down to the lack of lumbar support and a manual knob to dial in the seat back angle.
Because of the smaller windows and higher doors the interior also felt darker, rather than the light airy driving experience that I remembered.
Dashboard
The most apparent change in the latest version of the Opel Corsa compared to its ancestors is the dashboard. Digital car systems go back to the likes of Clarion’s Auto PC from 1998. There is no voice recognition, but there is a touch screen. This controls some of the car’s settings such as having the lights come on automatically, the radio and mapping. The digital experience was limited compared to systems from the likes of Mercedes Benz, but that’s no bad thing, as there was less technology to master. This was particularly important given that it was a hire car, that I wanted to get into and drive away with minimum fuss.
I found its reversing camera invaluable, mainly because of the narrow view provided by the the rear window.
My car was rented from Hertz. While Opel claims that the car is compatible with Apple CarPlay, I couldn’t get it to work so both navigation and media options were limited. This meant that the car’s information screen was of limited use and a smartphone holder became a must purchase item in order to use a mapping app.
On the plus side, what was there was intuitive to navigate, which is important to the hire car experience. Maybe the system was restricted at the request of Hertz? I don’t know.
The button controls for lighting off the screen would be hard to reach for drivers with smaller arms.
Driving
The 1.2 litre engine is fine for either motorway driving or in urban conditions. At no point did I feel that I would have preferred more power, to paraphrase Rolls Royce the acceleration and speed were adequate. I managed to get about 50 miles / gallon out of the car through a mix of driving, which surprised me.
The car was skittish, yet unengaging in terms of its handling, with a steering wheel that was oddly shaped for using during longer journeys. The clutch was very progressive, but the brakes weren’t.
The Opel Corsa isn’t a desirable car, but it is a perfectly adequate one.
