Ged Carroll

Category: innovation | 革新 | 독창성 | 改変

Innovation, alongside disruption are two of the most overused words in business at the moment. Like obscenity, many people have their own idea of what innovation is.

Judy Estrin wrote one of the best books about the subject and describes it in terms of hard and soft innovation.

  • Hard innovation is companies like Intel or Qualcomm at the cutting edge of computer science, materials science and physics
  • Soft innovation would be companies like Facebook or Yahoo!. Companies that might create new software but didn’t really add to the corpus of innovation

Silicon Valley has moved from hard to soft innovation as it moved away from actually making things. Santa Clara country no longer deserves its Silicon Valley appellation any more than it deserved the previous ‘garden of delights’ as the apricot orchards turned into factories, office campus buildings and suburbs. It’s probably no coincidence that that expertise has moved east to Taiwan due to globalisation.

It can also be more process orientated shaking up an industry. Years ago I worked at an agency at the time of writing is now called WE Worldwide. At the time the client base was predominantly in business technology, consumer technology and pharmaceutical clients.

The company was looking to build a dedicated presence in consumer marketing. One of the business executives brings along a new business opportunity. The company made fancy crisps (chips in the American parlance). They did so using a virtual model. Having private label manufacturers make to the snacks to their recipe and specification. This went down badly with one of the agency’s founders saying ‘I don’t see what’s innovative about that’. She’d worked exclusively in the IT space and thought any software widget was an innovation. She couldn’t appreciate how this start-ups approach challenged the likes of P&G or Kraft Foods.

  • 3 & Wind merger + more things

    Consolidation in Italy as Wind, 3 ink €21.8bn merger | TotalTelecom – I I hope that it won’t affect 3 UK roaming? I wouldn’t be surprised if 3 did similar deals in other mature European markets like the UK. Li Ka Shing is no one’s fool and wireless is mature and capital intensive. More wireless related posts here.

    Fancy 10 Gbps home broadband? Broadcom’s built the guts of it | The Register – fibre dreams?

    Less Money, Mo’ Music & Lots of Problems: A Look at the Music Biz | REDEF – interesting business analysis of the music industry

    Apple denies plan to sell mobile services directly to consumers | Reuters – interesting that they went to the trouble of denying it. It might make sense for them to have a corporate MVNO for their staff

    Nikkei report paints a disturbing picture of Konami | SiliconAngle – PR trainwreck

    The Unemployable Programmer – a nice counterpoint to the ‘get everyone programming’ meme

    Walt Disney Animation Studios | Hyperion technology – interesting write-up of their Hyperion render engine

    Apple is testing a Siri voicemail transcription service – Business Insider – will it work any better than SpinVox?

    brandchannel: Every Product Placement in ‘Mission: Impossible—Rogue Nation’ – love the early press release quoted and remember getting to site in college

    FBI Struggling With Cybersecurity Because of Shit Pay and Drug Tests – both of which says a lot about the war on drugs and government getting tech

    Official Google Blog: Everything in its right place – downsizing of Google+. The move to break it up is viewed by many as a defeat, it also makes sense when one thinks of app constellations, though I cannot help think of Brad Garlinghouse’s famous ‘peanut butter manifesto’ at Yahoo! nine years earlier. Though that was a blatant grab for political power, it resonates with some of what seems to be happening at Google in terms of retrenchment

    Why the fear over ubiquitous data encryption is overblown – The Washington Post – interesting op ed by a former head of the NSA, a former secretary of homeland security and a former US defence secretary challenging the intelligence industrial complex demands for weaker encryption and more surveillance legislation

  • Invisible cloaks + other things

    Invisible cloaks

    The possibility of invisible cloaks straight out of a Marvel comic hero’s tool kit or a wizarding wardrobe a la Harry Potter. The underlying technology involves some science that sounds more like science fiction. Could ‘Harry Potter’-like invisible cloaks really exist? – CNET

    On a more serious note invisibility cloaks have applications in the military, law enforcement and even urban design through the power of cutting edge science.

    Foxes on the moon

    Foxes and science fiction what could be more awesome? This reminded me of TinTin for some reason that I can’t put my finger on at the moment. Have a watch and let me know what you think.

    SIN R1

    The SIN R1 looks like the kind of car I would have had as a poster on my wall as a kid, but now it looks too outlandish to be on the road.

    The driver doing doughnuts on the public road reminded me of the young lads who would take their hot hatches down to Blackpool for the lights . Revving their engines and pulling similar stunts. Which makes me wonder, what do they think their customer is going to be like? A yob, the stereotypical young footballer?