Category: korea | 韓國 | 한국 | 韓国

Annyeonghaseyo – welcome to the Korean category of this blog. This is where I share anything that relates to the Republic of Korea, business issues relating to Korea, the Korean people, Korean culture and the Korean language.

At the time of writing this category descriptor its been about 10 years since I have last been able to visit Korea. In that time the country has risen on the world stage.

There have been continual disputes with Japan and more recently continual bitter disputes with China. The Japanese disputes are related to history and territory. Korea had been occupied as part of the Imperial Japanese empire. Independence came with the end of the second world war.

The Chinese disputes are more complex. Chinese investors are buying up Korean property particularly in Seoul, Busan and Jeju island, while many Koreans can no longer get on the property ladder. Chinese tourists blitz Korean shops in a similar way to what they’ve previously done in Hong Kong.

Chinese nationalism has seen claims made on Korean cultural assets from the national dress to kimchi. Finally China has interfered in Korea’s efforts to defend itself from the threat in the north.

Often posts that appear in this category will appear in other categories as well. So if Samsung launched a new smartphone that I thought was particularly notable that might appear in wireless as well as Korea. If there is Korean subjects that you think would fit with this blog, feel free to let me know by leaving a comment in the ‘Get in touch’ section of this blog here.

  • TSMC to SMIC + more things

    Huawei is gradually shifting chip production from TSMC to SMIC  – this is China decoupling from western supply chains. TSMC to SMIC also has the additional benefit of damaging Taiwan’s leverage on China. More on Huawei here.

    Plastic surveillance: Payment cards and the history of transactional data, 1888 to present – Josh Lauer, 2020 – interesting but hardly surprising conclusions from data-mining

    ‘Furious and scared’: Long before COVID-19, these families knew Canada’s long-term-care system was broken | The Star – issues with Chinese government-owned companies and a complete lack of accountability

    HNA in chaos as internal divisions erupt in public | Financial TimesOne investor who sought to buy a large real estate portfolio from HNA in late 2018 said that the deal fell through because it was no longer clear who was in control of the assets – this is interesting when you start about thinking allegations of all Chinese businesses (like Huawei) essentially being state-directed businesses. Especially when you consider it in the context

    Inside Icebucket: the ‘largest’ CTV ad fraud scheme to date | Advertising | Campaign AsiaWhite Ops has uncovered what they report to be the largest-ever connected TV fraud operation in history, affecting more than 300 publishers and millions of dollars in ad spend.

    Local TV Is Back (With an Assist From Coronavirus?) | The National Interest – yet broadcast TV isn’t in mix when experts talk about advertising at the present time

    What really happens to the clothes you donate | Macleans – interesting complex supply chain for fibres and nothing. Also interesting how grading of garments stayed within the Asian diaspora formerly based in the British colonies of East Africa

    Sorry Huawei, the P40 Pro without Google apps is just too broken to live with – probably one of the best rundowns on how the lack of access to Google mobile services is handicapping Huawei handsets

    China’s top chipmaker says it can match Samsung on memory tech – Nikkei Asian Review – how much of it is stolen technology?

    Contingency planning: where should brands be moving their ad spend? – GlobalWebIndex – an interesting read but needs the additional lens of channel effectiveness as well

    Cam Girls, Coronavirus and Sex Online Now – The New York Times – it will be interesting to see if it continues on post crisis

  • What is truly Scandinavian & things that caught my eye this week

    SAS – What is truly Scandinavian? Nothing. This was an ad done by &Co of Denmark. It’s an ad that was meant to challenge the audience and promote the benefit of travel. But I felt it got its tone wrong.

    What is truly Scandinavian reactions

    What is truly Scandinavian got backlash online. As it went towards 13,000 dislikes on YouTube, SAS took it down. This is where things get crazy:

    • SAS blamed the reaction on right-wing (possibly Russian) botnets, which it doesn’t seem to have been the case. Which begs the question can SAS be trusted?
    • The ad agency &Co had bomb threats made against their office

    Update SAS have reposted the ad, it currently has 94K down votes and 10K upvotes off 782,885 views. Comments are turned off.

    https://www.youtube.com/watch?v=ShfsBPrNcTI

    I have never got the chance to see Hall & Oates play live, this recording of their 1984 July 4th concert in New York shows them at their best. It’s called the Liberty concert because of the US independence day, it was held in Liberty national Park in Jersey City and one of the main sponsors was called Liberty. The event was put on to raise money for the restoration of the Statue of Liberty.

    Sony goes against the romantic grain for Valentine’s Day with its latest PlayStation campaign. More information here (paywall).

    South Korean TV broadcaster MBC did a documentary on a family that lost their daughter at just 7 years old. The mother agreed to say a fine goodbye to her daughter in VR. The child’s death in hospital left a big hole in their grief. Now I know it sounds mawkish but the mother said that it helped her come to terms with her child’s health. It also brought home for me the power of VR to drive emotion. I think that this is really important give how uncomfortable VR’s fit with storytelling as we understand it. More VR-related posts here.

    Liam Young gave a great talk on using his art of film making to shape the future. This is particularly interesting given William Gibson’s feedback on meeting fans who worked in the tech sector:

    They’d read a book in which there didn’t actually seem to be any middle class left and in which no characters had employment. They were all criminal freelancers of one sort or another. So, it was always quite mysterious to me.”

    William Gibson quoted in William Gibson — the prophet of cyberspace talks AI and climate collapse | FT

    Gibson’s experience implies that steering the future through art, requires a lack of ambiguity and subtlety than good film frequently has.

  • GOOP + more things

    The power of niche | Campaign magazine – Dave Trott on GOOP – The New York Times said: “The weirder GOOP went, the more its readers rejoiced. Every time there was a negative story about her or her company all it did was bring more people to the site.” Paltrow told a class of Harvard students: “What I do is create a cultural firestorm, and I can monetise those eyeballs.” – cultural firestorm or memorable cultural industrial accident? I agree with Trott to a point. But I can’t work out if GOOP is doing ‘good’ outrage like Benetton managed to do with its ad campaigns, or ‘bad’ outrage like Michael O’Leary at Ryanair. Secondly, you might buy GOOP earrings but would you tell anyone where you bought them? Would they be judging you because you’re a GOOP customer. The problem GOOP has is that it’s not causing outrage with the old or conservative per se. It’s more likely to be customer’s peers thinking that as a GOOP customer you buy into bunkum of Palthrow. Brand neighbourhoods are still important and GOOP nestles comfortably in crank corner with David Icke and Uri Geller. More on beauty related stories here.

    Benetton USSR & USA ad
    Benetton ad from the 1980s which contrasted with the Reagan-era Cold War sentiment of the Soviet ‘evil empire’

    South Korea’s Government Explores Move From Windows To Linux Desktop | SlashdotThe reason for this is simple. It’s to reduce software licensing costs and the government’s reliance on Windows. As Choi Jang-hyuk, the head of the Ministry of Strategy and Finance, said, “We will resolve our dependency on a single company while reducing the budget by introducing an open-source operating system.” – back in the day South Korean online security depended on support for ActiveX, how far things have moved on

    Slick Inbox – interesting idea. BUT RSS, VIP section in mail.app are all competitors

    Thread by @thezedwards on speech recognition / natural language processing – interesting how it can be used (whether or not it is used is another matter) for marketing, surveillance etc

    How Your Laptop Ruined Your Life | The AtlanticEarlier this week, a woman managed to find a seat next to me on the train, took out her laptop, and started plugging away at a spreadsheet. The sight filled me with dread, as it does every time I spot a fellow commuter writing code or finessing a PowerPoint while I listen to podcasts. I suddenly became much more aware of the hard, thin edge of my own work computer, digging into my thigh through my tote bag. – Whatever happened to thinking time?

    Sony as Automaker | Akihabara News – it will be interesting to see Sony go against Tesla

    Trump’s immigration enforcement agents use cellphone location data to track individuals for detention – WSJ / Boing Boing – I’d be surprised if they weren’t doing this

    What Happens When a High-Tech Apparel Brand Shares the Same Name as the Company that Backed the Controversial Iowa Caucus App? — The Fashion LawNot nearly as under-the-radar as ACRONYM, the political organization, ACRONYM, the apparel company, is, nonetheless, situated more behind-the-scenes than the majority of its peers. As writer Adam Wray detailed in 2013, “You’d be forgiven for not knowing much about ACRONYM.” Despite having significant clout when it comes to technologically-advanced apparel and amassing a list of famous fans (think: Kanye West, John Mayer, Jason Statham, best-selling author William Gibson, and mixed martial arts champ Max Holloway, just to name a few), “the company never advertises and with no public relations strategy to speak of, its founders are tough to reach.”  Hugh and his co-founder slash business partner Michaela Sachenbacher “prefer to let their designs” – which are heavy on the GORE-TEX technology and utilitarian-focused hacks, and too expensive for most – “speak for themselves.” Yet, “whether you know it or not, [ACRONYM has] been pacing the vanguard of technically-focused fashion for nearly two decades.” – having worked in an office with the unfortunate name of ISIS House, an acronym that it shared with a terrorist organisation I can understand some of the pain for Errolson Hugh and company

    精進カップラーメン | zen-foods – vegan friendly instant noodles, I’d be surprised if these don’t start appearing in Whole Foods soon

    FBI Says China ‘Biggest Threat’ to US Law Enforcement as Arrests Skyrocket in 2020 | RFA‘We believe that no country poses a greater threat than Communist China’ – but what are they going to do about it?

    ‘A bit impersonal’: The rise of influencer marketing agencies rankles influencers – Digiday“When I reach out to brands directly, they tell me to apply for their programs through their affiliated network, which means I lose whatever personal connections I might’ve had and the ability to negotiate,” Groffman said. A company he had worked with for years recently referred him to its influencer network, he added. “Influencer marketing has finally matured as an industry,” explained Kristy Sammis, executive director of the Influencer Marketing Association, in an email. “Brands are now willing to allocate significant budget to strategic influencer programs. This means they need scale, benchmarks, and guarantees. That’s simply not possible with one-on-one influencer relationships.” Currently, influencers lack a standardized set of rates, yet a myriad factors can go into setting a price. That said, a $10 cost per thousand impressions is a baseline for influencers working on Instagram and Instagram Stories, according to Village Marketing founder Vickie Segar. She added that for every 100,000 followers, that rate grants an influencer $1,000 a post. Plus, companies and influencers might additionally negotiate usage rights and exclusivity, which could increase the fee. Terms vary by company, but payment can take from 30 days to 120 days – it’s probably because brands don’t want to have to filter out chancers and assholes themselves. Secondly, algorithms mean influencers are no longer an effective form of reach

    The Era of Antisocial Social Media | HBRsaying that after years spent constructing carefully curated online identities and accumulating heaps of online “friends,” they want to be themselves and make real friends based on shared interests. They’re also craving privacy, safety, and a respite from the throngs of people on social platforms — throngs that now usually include their parents. To reach these younger audiences on social, marketers are going to have to re-think their approach. The first step is to understand the distinct characteristics of these more closed, and often more private and interactive online spaces. Since I believe that naming a trend helps provide a framework for understanding it, I have dubbed these spaces “digital campfires.” – to misquote Satre Hell is other people. From a brand perspective digital campfires are more attractive than the digital dumpster fires that channels like Twitter and YouTube often descend into

    Barnes & Noble suspends reissues of classics with new images | AP News – criticised on social media as ‘literary’ black face

    Mayfair robbery: Three men hunted after man stabbed for £115,000 watch | UK News | Sky News – events like this will reduce the UK’s attractiveness for luxury sales

    Daring Fireball: My 2019 Apple Report Card – well worth reading, though I think Apple should have showed some backbone in Hong Kong – I have never been so disappointed in a brand

    A mercenary army of the poor? Technological change and the demographic composition of the post-9/11 U.S. military: Journal of Strategic Studies: Vol 0, No 0the U.S. military no longer primarily recruits individuals from the most disadvantaged socio-economic backgrounds. Technological, tactical, operational and doctrinal changes have led to a change in the demand for personnel. As a result, on different metrics such as family income and family wealth as well as cognitive abilities, military personnel are on average like the average American citizen or slightly better – there is also the aspect that military service runs in the family so previous generations may have been lifted into the middle class by the GI Bill

    When China’s Long Game Short Circuits | Echowallmany of the examples of long-term policymaking in China collapse under closer scrutiny, whether in the area of environmental protection, infrastructure or population policy. For example, China’s solar power growth has been driven by government subsidies, resulting in market distortion, huge debt and waste. In the construction of infrastructure, such as the high-speed rail system and local airports, there is lack of coordination and long-term planning – not terribly surprising

    My daughter’s TikTok triumph and the fleeting nature of internet fame | Financial Times – just wait until the advertising algorithm crushes reach again

    Inside Huawei’s first 5G phone: Teardown reveals rush to innovate – Nikkei Asian Review – interesting analysis of the design approach. The design is surprisingly messy. This implies a few things. Huawei had to rush as it was behind. The phone isn’t as ‘premium’ as Huawei would like to believe, its the smartphone equivalent of having Irish travellers tarmac your drive. Huawei is leaving money on the table by not optimising their designs.

    UK mobile operators warned to deliver on rural ‘not spots’ | Financial Times – I’d laugh if mobile operators just walked away from it all

    What the Hell Is China Doing on the Dark Side of the Moon? – projection of power and influence

  • Muslim minorities + more things

    Inside China’s Push to Turn Muslim Minorities Into an Army of Workers – The New York Times – wants to remake them into loyal blue collar workers. Where this gets interesting is with China’s belt and road neighbours like Kazakhstan who have families that span the borders. China’s muslim minorities push has a wider impact in the region. There is likely to be careful consideration of what is going on with the muslim minorities by Mongolia and South Korea in particular. As they will be concerned with their ethnic brethren across the border.

    Kapor Capital – Cultural impact – software innovator Mitch Kapor on VC investing

    ‘Social Mentality’ Report Reveals Telling Trends in Happiness | Sixth Tone – Chinese people are fed up with what they perceive as a reckless lack of concern for their privacy. Over 90% of nearly 3,200 people surveyed last year said they were worried about third-party companies leaking their personal data, while just 10% said they were “very optimistic” when it came to trusting such companies

    China’s impending Minsky moment | Financial TimesChina’s debt-to-gross domestic product ratio is more than 300 per cent and continues on a dangerously upward trajectory. The Chinese authorities are aware of the situation and the risks but they continually refrain from acting with the necessary force. They are concerned that actions to confront rising domestic debt will constrain economic growth. They are wrong in believing there will ever be a good time to curb financial excesses, as they fail to comprehend that delay now will make action in the future harder and costlier

    Great video that explains Chinese boomers quite nicely

    The 2010s were supposed to bring the ebook revolution. It never quite came. – Vox – technological disruption offered opportunities for everyone but consumers. eBooks would have annihilated the secondhand market and provided Kindle brain wasn’t to be foreseen, but the power of artefacts was better understood by consumers.

  • Media agency interviews & things that made last week

    Media agency interview with Simon Peel of Adidas

    There is a certain irony in a media agency that promoted just the kind of short-termist platforms for advertising, interviewing Simon Peel. Still we have the echoes of a disruption narrative ripping through advertising spend and and brand equity like a hot knife through butter. More on simon here.

    Subprime car loans

    The FT on the subprime car loan problem from an economic perspective that’s frightening in its scale. This is one of the biggest threats to the move to electrification in cars. Admittedly this threat compounds problems such as:

    • Energy density which leads to the range anxiety of the cars
    • The escalating price of lithium
    • The finite supply of lithium
    • The difficulty in recycling lithium ion batteries
    • Electric power grid infrastructure
    • Charger maintenance

    Ko Hyojoo

    Asian Boss have done this great film with Korean long board rider Ko Hyojoo

    US personal hygiene Irish Spring doing some interesting (and cheap) activations in sports. Irish Spring Celebrates College Football Rivalries 11/27/2019 | Media Post

    Vangelis

    A couple of years old now, but this a great short film highlighting the cultural impact on music of Vangelis’ soundtrack to Blade Runner.

    Vangelis was a famous electronic artist before he worked on Blade Runner. He had made a number of solo albums as soundtracks for animal documentaries and the Chariots of Fire soundtrack. He was also working as part of Jon and Vangelis on successful albums throughout the 1980s. But his work on Blade Runner seems to have been the film that crystallised his place in electronic music culture. Blade Runner wasn’t a runaway success at the box office, but instead took over time on video rental as word of mouth went around. Eventually it was released in a number of different edits that helped boost its popularity. By the time DVD as a format came around, it was one of the first obvious choices for the format.