Ged Carroll

Sean Coombes reinventing his label

Published: (Updated: ) in business | 商業 | 상업 | ビジネス, luxury | 奢華 | 사치 | 贅沢, retailing | 零售 | 소매업 | 小売業, style | 時尚 | 유행 | ファッション by .

The New York Times has an interesting article about how Sean Coombes is trying quite successfully to walk his urban fashion label out of the cliche it had become. Though his business is worth some 400 million USD annually, Coombs has seen the writing on the wall of the scene and rather than cater for […]

G Collection

Published: (Updated: ) in fmcg | 雜貨業務 | 소비재 | 食料品事業, luxury | 奢華 | 사치 | 贅沢, style | 時尚 | 유행 | ファッション by .

Godiva have come out with some bling-bling chocolates designed by a pastry chef appropriately named the G collection. The G collection moves Godiva deeper into luxury territory than it already is. It also marks a change in luxury that started with premium fragrances. Luxury is now about (relatively) accessible experiences, rather than its traditional space of […]

Marketing crisis

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, consumer behaviour | 消費者行為 | 소비자 행동, japan |日本 | 일본, jargon watch | 術語定義 | 용어의 정의 | 用語の定義, luxury | 奢華 | 사치 | 贅沢, marketing | 營銷 | 마케팅 | マーケティング by .

Marketing crisis in competence and capability: Creative Business has a great leading article based on research conducted by The Marketing Society and McKinsey called Marketing in Crisis. When you think about the marketing crisis, you also need to think about the people providing the feedback. Other board colleagues might have a stilted or inaccurate view […]

Five star living

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, consumer behaviour | 消費者行為 | 소비자 행동, design | 設計 | 예술과 디자인 | デザイン, finance | 은행업, jargon watch | 術語定義 | 용어의 정의 | 用語の定義, luxury | 奢華 | 사치 | 贅沢, online | 線上 | 온라인으로 | オンライン by .

Trendwatching is back with a pattern that they call five star living, where property developers and high-end resort or hotels sell a home away from home to the super dumb but loaded. They put a whole pile of luxury living brand experience about it, but what they are seeing is the window dressing not the […]

Rolex service centre

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, design | 設計 | 예술과 디자인 | デザイン, luxury | 奢華 | 사치 | 贅沢, out and about | 事件 | 종목 | 催し物 by .

Rolex service centre Friday, and my Palm PDA bleeped in that nagging sort of way that it does. I looked down and saw that it was time to get my watch serviced again at the Rolex service centre. I have the good fortune to have got a Rolex Submariner at a knockdown price off my […]