Reading Time: 1 minute Burson Marsteller have published a handy PDF of infographics giving the state of the internet in the APAC region country-by-country. It’s a useful reference that I am sure will get sampled and name-checked in presentations moving forwards. BM Asia-Pacific Social Media Infographics Booklet_Aug2011
Reading Time: 1 minute Great presentation by Weiden + Kennedy Shanghai planners which gives a flavour of what’s hot and what issues are currently shaking things up in Chinese popular culture at the moment. W+K Luan Dun July 2011 View more presentations from Wieden+Kennedy Shanghai
Reading Time: 2 minutes French luxury ready-to-wear pioneer and Richemont Group fashion brand Chloé drove forward with an expansionist strategy for the Chinese market earlier this year with a webcast fashion show, corporate blog and an ambitious e-commerce strategy. The webcast fashion show was supposed to be about the fifth anniversary of the brand, but was more about expanding … Read moreWhatever happened to luxury brand Chloé’s online push in China? | 被遗弃的奢侈品牌的营销活动？
Reading Time: 1 minute The carefully blended melange of ethereal R&B samples, kung-fu and wushu sound effects with snippets of dubbed English dialogue from old Hong Kong action films says that Legendary Weapons is is a perfectly crafted Wu-Tang Clan track.
Reading Time: 1 minute Interesting presentation by Ogilvy on f-commerce. It has some great data about the market opportunity for e-commerce in Asia. Ogilvy on Facebook Commerce A couple of thoughts on the presentation. Firstly, you may not realise it by looking at the slides but commerce was happening on Japanese social network Mixi and Korean network Cyworld before … Read moreOgilvy on Facebook Commerce with an Asian slant to the data