Category: design | 設計 | 예술과 디자인 | デザイン

Design was something that was important to me from the start of this blog, over different incarnations of the blog, I featured interesting design related news. Design is defined as a plan or drawing produced to show the look and function or workings of a building, garment, interfaces or other object before it is made.

But none of the definition really talks about what design really is in the way that Dieter Rams principles of good design do. His principles are:

  1. It is innovative
  2. It makes a product useful
  3. It is aesthetic
  4. It makes a product understandable
  5. It is unobtrusive
  6. It is honest
  7. It is long-lasting
  8. It is thorough down to the last detail
  9. It is environmentally-friendly – it can and must maintain its contribution towards protecting and sustaining the environment.
  10. It is as little design as possible

Bitcoin isn’t long lasting as a network, which is why people found the need to fork the blockchain and build other cryptocurrencies.

Bitcoin uses 91 terawatts of energy annually or about the entire energy consumption of Finland.

The Bitcoin network relies on thousands of miners running energy intensive machines 24/7 to verify and add transactions to the blockchain. This system is known as “proof-of-work.” Bitcoin’s energy usage depends on how many miners are operating on its network at any given time. – So Bitcoin is environmentally unfriendly by design.

On the other hand, Apple products, which are often claimed to be also influenced by Dieter Rams also fail his principles. They aren’t necessarily environmentally friendly as some like AirPods are impossible to repair or recycle.

  • Most popular blog posts of 2017

    How did I go to define the most popular blog posts of 2017. I looked at my most trafficked articles from January to June 2017 here.

    What did June to December look like?

    # Title Notes
    1 Is your PR plan good enough? A series of six posts and a work book on developing and assessing how thorough a communications plan is
    2 Thinking about Marcel Reflections on the challenges and opportunities posed by Publicis Groupe’s bid to build machine learning into the core of the business
    3 My decade of the iPhone Reflecting on the impact that the iPhone had on my smartphone usage. Probably not as much as you would have thought
    4 Out and about: Blade Runner 20149 Review of Gosling and Ford’s reboot of the Blade Runner story 30 years after the original
    5 That Trivago poster The meme created by blanket out of home advertising throughout London in September
    6 The Bell Pottinger Post I was a bit surprised to see Bell Pottinger go into administration after I wrote this post. Even the London finances were bearing up, the key challenge seems to have been NO interested from any agency approached in acquiring the London office.
    7 Living with the Apple Watch A reflection live with the Apple Watch 2. My first Apple Watch went on eBay within 48 hours of its arrival and my initial trials with it. How will the Mk II version cope?
    8 Can too much design thinking be a bad thing? There is a lot of mediocre thinking shrouded in design methodologies out there. But this post wasn’t about that. Instead I wanted to consider the process itself. Was there be constraints on the process itself?
    9 Technology is way ahead of interface designs Good user experience, ergonomics and the latest technology don’t necessarily go hand-in-hand
    10 Three takeaways from Cannes and Vidcon Blind trust in influencers as a marketing tool. The unhealthy state of the online advertising eco-system and transfer of value from agencies and media to two platforms

    What did the most popular blog posts  of 2017 look like overall?

    # Title Notes
    1 Living with the Casio GWF -D1000 Frogman watch Casio took their Frogman watch and improved it even further. Some of the technology is interesting mainly because they’ve managed to run it all off a diminutive solar panel. The bigger changes for me was moving world time from the ‘home screen’ and reengineering how the strap is fastened to the case in a much more robust manner
    2 Louis Vuitton, Supreme and the tangled relationship between streetwear and luxury brands Louis Vuitton has been dragged into the 21st century by its creative director. A collaboration with Supreme seems logical in retrospect for so many reasons
    3 Is your PR plan good enough? A series of six posts and a work book on developing and assessing how thorough a communications plan is
    4 Thinking about Marcel Reflections on the challenges and opportunities posed by Publicis Groupe’s bid to build machine learning into the core of the business
    5 Richard Edelman is wrong, PR isn’t at a crossroads… Richard Edelman commented on the trend for large marketing groups to consolidate PR agencies and integrate PR offerings into a larger marketing services stack. This mirrors changes that Edelman’s own company has gone through as multiple disciplines close in on a marketing singularity
    6 It’s time that we talk about micro-influencers Looking past the hype of micro-influencers to work out how it fits with brand planning scenarios
    7 Oprah Time: Blood and Faith – the purging of muslim Spain (1492 – 1614) by Matthew Carr I picked this book up on a trip to Madrid. Carr’s books looked at Spain’s history with the muslim world in an unsympathetic light. The issues of conservative populism and racism also feel very contemporary given political sentiment across Europe
    8 Magic Lantern Festival, Chiswick House Gardens Chiswick hosted a lunar new year oriented lantern festival similar to what you’d seen in Hong Kong and across China
    9 Have we reached peak streetwear? A follow-on post from my jog down memory lane about luxury and streetwear. I started thinking about it in terms of a market in its own right
    10 My decade of the iPhone Reflecting on the impact that the iPhone had on my smartphone usage. Probably not as much as you would have thought

    There is it is; the most popular blog posts of 2017.

  • Kindle – tenth anniversary

    I was blown away when I realised that it was the tenth anniversary of the the Amazon Kindle. Ten years, think about that for a moment.

    Amazon Kindle & Sony eBook

    If you look at the original Kindle versus the latest model you can see how the design language moved from a ‘BlackBerry’ type product design to a smartphone type design. Along the way it benefited from improvements in e-ink display technology to provide a crisper viewing experience. Sony’s competitor might have looked more modern bit it didn’t manage to get the marketing mix and the hardware / services mix right.

    Sony’s failure indicated while you could be successful in a number of media markets, it didn’t guarantee success in other media.

    Rather like Apple products Kindle is a combination of hardware, software (including content), payment infrastructure and the Whispernet global mobile virtual network.

    Like Apple, Amazon came in and refined an existing business model. Companies like Sony made very nice e-readers, but they didn’t have the publisher relationships and market access that Amazon had.

    Context rather than convergence

    In a time where consumer electronics thinking was all about convergence, from the newly launched iPhone to the Symbian eco-system, Amazon were determined to come up with a single purpose device.

    Amazon resisted the trend and created a dedicated device for reading. That is why you have a black-and-white e-ink screen and an experience exclusively focused on seamless content downloads.

    Yes, they’ve rolled out tablets since, but even the latest range stick to the original Kindle playbook. Some of their decisions were quite prescient. The Kindle was deliberately designed so that it didn’t require content to be side loaded from personal computer like an iPod.

    The Kindle has survived the smartphone and the tablet device as a reading experience. Even if ebooks didn’t conquer the book publishing market in quite the way Amazon had planned.

    Using the U.S. legal system to clear the field

    Amazon was helped out by the US government prosecuting Apple under the Sherman Act. Wikipedia has a good summary of this case. On the face of it Apple was doing a similar structured deal with publishers on book pricing to what it had done previously with record companies for iTunes music.

    This case effectively stalled Apple book store momentum and lumbered Apple with overzealous US government overwatch. The consumer benefit has been minimal – more on that later. The irony of all this is the way Amazon has leveraged its monopolistic position to decimate entire sectors of the retail economy.

    The interesting thing about this case, say compared to the Apple | Qualcomm dispute is that Apple still kept Audible audio book sales in iTunes throughout this dispute and didn’t look at ways to bounce the iPad Kindle app from the app store. Audible is an Amazon-owned company.

    By comparison, Amazon bounced Apple’s TV from its own e-commerce platform and has taken a long time to support the AppleTV app eco-system – long after the likes of Netflix.

    Piracy in China

    Amazon hasn’t had it all its own way. China had a burgeoning e-book market prior to the Kindle and Chinese consumers used to read these books on their laptops.  Depending which store you used; it might have more books at a cheaper price because intellectual property wasn’t ironed out. This has undermined Amazon’s slow entry into the Chinese e-book marketplace.

    A cottage industry sprang up that saw Kindles acquired in the US and Japan shipped back to China and reflashed with software that made them compatible with the local app stores. These Kindles were bought at a subsidised price as Amazon looked to sell devices to sell books.

    The Kindle brain phenomenon

    I moved from the UK to Hong Kong to take up a role and tried to lighten my burden by moving my reading from books to the Kindle. I found that I didn’t retain the content I read. I enjoyed the process of reading less and did it less often. I wasn’t an e-book neophyte I had enjoyed reading vintage pulp fiction novels as ebooks on Palm devices and Nokia phones in the early 2000s as a way of passing them time on my commute.

    Talking to friends their experience was similar. I now read on the Kindle or listen to audio books only for pleasure. I tend to buy my reference books in the dead tree format. There is something more immediate about the process of reading from a ‘real book’ rather than an e-book.

    It seems that digital natives aren’t ready to give up books just yet. Studies about the use of digital technology and e-books in education are mixed and anecdotal evidence suggests that technology industry leaders liked to keep the level of digital content in their children’s lives at a low threshold.

    The Kindle hasn’t replaced the bookshelf and the printing press yet.

    Pricing

    Disposing of the medium didn’t mean that we got cheaper e-books. On Amazon it is worth looking carefully to see what is the cheapest format on a case by case basis. Kindle competes against print books and secondhand books.

    Secondhand books win hands down when you are looking at materials beyond bestsellers. A real-world book is easier to gift and Amazon Prime allows for almost instant gratification. The Kindle starts to look like Amazon covering all the bases rather than the future of publishing. This may change over time, a decade into online news was a more mixed media environment than it is now – but Kindle feels as if it has reached a balance at the moment. More related content here.

    More information

    New study suggests ebooks could negatively affect how we comprehend what we read | USA Today
    Shelve paperbacks in favour of E-books in schools? | BBC
    Study challenges popular beliefs on e-reading | The Educator
    Are Digital Textbooks Finally Taking Hold? | Good eReader – makes the case for a heterogenous book environment of standard textbooks, e-books and used books
    Do ‘Digital Natives’ Prefer Paper Books to E-Books? | Education Week
    Our love affair with digital is over | New York Times (paywall)

  • Sony Walkman WM-R202 – throwback gadget

    sony wmr202
    I got a Sony Walkman WM-R202 and loved it, though it was only for a short while. It was delicate and fragile, or I had a lemon; but it was the kind of device that stuck with me and made sense for me to profile as an iconic throwback gadget. Back when I started work I was obliged to do night classes in advanced chemistry. It was tough going (partly because I wasn’t that focused). I had a long commute home in a company minibus and my existing Walkman WM-24 whilst good had given up the ghost.  I decided to put what money I had towards a Sony Walkman WM-R202 that would help with my commute boredom and my night classes.

    Why that model:

    • It could record reasonably well which I convinced myself would be handy for lectures. It was not up to a Pro Walkman standard as the Dolby circuit fitted was for playback only. (I couldn’t afford the professional grade WM-D6C at the time and they weren’t the kind of device that you could easily fit in a pocket either. They were big and substantial.)
    • It had a good reputation for playback. Not only did it have Dolby B noise reduction and auto reverse on cassette playback, but it held the cassette really well due to its metal construction. I learned the benefits of good tape cassette fit in a rigid mechanism the hard way. I had got hold of a WM-36 which on paper looked better than my previous Walkman with Dolby B noise reduction and a graphic equaliser, but had to keep the door closed with a number of elastic bands. It was a sheep dressed up as a wolf and I struggled on with my original dying Walkman
    • Probably the biggest reason was that it intrigued me. It wasn’t much larger than an early iPod and was crafted with a jeweller’s precision. It was powered by a single AA battery or a NiCd battery about the size of a couple of sticks of chewing gum. It looked sexy as hell in in a brushed silver metal finish.

    Whilst the buttons on the device might seem busy in comparison to software driven smartphones it was a surprisingly well designed user experience. None of them caught on clothing, the main controls fell easily to hand and I can’t remember ever having to use the manual.

    What soon became apparent is that you needed to handle it very carefully to get cassettes in and out. I used to carefully tease the cassettes in and out. Despite my care, one day it stopped working.  Given that mine lasted about two weeks, I am guessing that mine was a lemon and that the build quality must have been generally high as you can still see them on eBay and Yahoo! Auctions in Japan.

    Since mine gave out well within a warranty period, I look it back to the shop and put the money towards a Sony D-250 Discman instead.

    Here’s a video in Japanese done by someone selling a vintage WM-R202 on Yahoo! Auctions which shows you all the features in more depth.

    SaveSave

  • TV synced online ads & other news

    TV synced online advertising

    TV synced Facebook News Feed ads yield 60% lift | Facebook Marketing Partners – TV synced advertising seems to have a similar effect to TV synced radio campaigns (PDF)

    Culture

    Hip-hop is getting old, man | Quartz – interesting discussion on cultural cycles.

    Soothsayer in the Hills Sees Silicon Valley’s Sinister Side – The New York Times – “If you’re a mark of social media, if you’re being manipulated by it, one of the ways to tell is if there’s a certain kind of personality quality that overtakes you,” he says. “It’s been called the snowflake quality. People criticize liberal college kids who have it, but it’s exactly the same thing you see in Trump. It’s this kind of highly reactive, thin-skinned, outraged single-mindedness. I think one way to think of Trump, even though he is a con man and he is an actor and he’s a master manipulator and all that, in a sense he’s also a victim. I’ve met him a few times over 30 years. And what I think I see is someone who has moved from kind of a New York character who was in on his own joke to somebody who is completely freaked out and outraged and feeling like he is on the verge of a catastrophe every second. And so my theory about that is that he was ruined by social media.”

    Design

    IBM Type – IBM have open sourced their tailor-made corporate font Plex

    Marketing

    Huawei’s new global corporate brand swagger | Analysis | Campaign Asia  – Huawei so closely reflects China’s new ambitions that it would be easy to consider the tech giant as a proxy for Brand China. But Tan bristles at the suggestion. “Huawei is a global company,” she reminds us. “You can see our overseas revenue is larger than China, so we really want to position our brand as a global brand.”

    Online

    Amazon to Sell Part of Its Cloud Business in China – WSJ – something to think about with your China data shards

    Long Live Short Video in China | The Daily | L2 – you also have streaming video, OTT etc

    CompuServe’s forums, which still exist, are finally shutting down | Fast Company – I remember my Landlord in college used CompuServe on dial-up and met his current wife though it

    Software

    Entering the Quantum Era—How Firefox got fast again and where it’s going to get faster – Mozilla Hacks – the Web developer blog – interesting insight into desktop software development now. Let’s see how this works for Firefox’s market share

    Web of no web

    Review: Jibo Social Robot | WIRED – interesting bits about robot human interaction

    Wireless

    WeChat users send 38 billion messages per day | Techinasia – WhatsApp is on 55 billion messages a day – according to Benedict Evans

  • Dogs of Amazon + other things

    Dogs of Amazon

    About Amazon – Working at Amazon – Dogs of Amazon – interesting page on the Dogs of Amazon. I worked at Yahoo! which tried to have the nanny dot com culture coupled with the work hard but laid back Silicon Valley vibe – it wasn’t pet friendly like Amazon proports to be. I can’t work out if Dogs of Amazon is a relic from when Amazon was a small dot com era startup.

    Dogs of Amazon is that at odds with the narrative about Amazon being a hellish white collar employer. I know friends who described their Amazon middle management experience in very negative terms. I also couldn’t reconcile this dog friendly culture with their warehouse and logistics operating conditions for employees.

    Origins of PowerPoint

    The Improbable Origins of PowerPoint – IEEE Spectrum – built by a couple of former Apple employees and sold to Microsoft. Microsoft also bought MS-DOS (which was a hacked together clone of CP/L, which in turn tried to copy the experience of the PDP-11 mini-computer)

    Carhartt

    There was a great talk at Google from Carhartt about their brand and approach to products

    The Soviet internet that never happened

    InterNyet: why the Soviet Union did not build a nationwide computer network – (PDF) – it is interesting how the discourse on the networked country moved from being extremely positive for communism in the early 1960s due to its ability for economic control. The rise of ‘economic cybernetics’ sprang out of the end of the Stalin era as there were shortages and production distortions as central planning was failing to control the economy. Decentralising solutions built a massive bureaucratic infrastructure which affected things further. The Soviet Academy of Sciences suggested advocated for the use of computers for statistics and planning. You can see some of the influence of this now in the uptake of networking, machine learning and technology by the Chinese government over the past few decades.

    What I’ve been listening to this week

    I loved this edit of Earth, Wind and Fire.