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在线 | online | 온라인으로 铭记 | branding | 브랜드 마케팅

eBowed

Reading Time: < 1 minute In an interesting turn of events both Wired News and equity analyst Safa Rashtchy of Piper Jaffray in the latest issue of its Silk Road newsletter wrote articles that showed the success story of eBay is starting to develop cracks. Power Sellers are looking to alternative outlets, onerous fees, online fraud, a desire for a […]

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在线 | online | 온라인으로

Tagging for Community Sense

Reading Time: 2 minutes A big shout to my friend Uri for flagging up the ‘For Immediate Release‘ blog. The blog and podcasts focus on both PR and new communications technologies like podcasting and blogging. One thing of interest that came up was the concept of folksonomy, particularly with regards to web content. Folksonomy as a word is derived […]

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在线 | online | 온라인으로 工艺学 | technology | 기술 无线网络 | wireless |무선 네트워크 电信 | telecoms | 통신

Network Readiness Index: No Real Meaning

Reading Time: < 1 minute The Global Information Technology Report  and its network readiness index has been published this year. Its a great document full of facts and figures that you can quote in articles, analysis and comment until the next one comes out. But what does its ranking actually mean? The report is driven by its Network Readiness Index. […]

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在线 | online | 온라인으로 消费者行为 | consumer behaviour | 소비자 행동

Digital Natives, Digital Immigrants Redux

Reading Time: 2 minutes For a while now, there has been a lot of weight in the marketing community about the different ways in which younger generations consume information and use technology. Allegedly they like to surf incomprehensible websites, love gadgets, have their own language, listen to the radio, watch the TV and surf at the same time. Older […]

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Curry and Splice

Reading Time: < 1 minute Adam Curry, a former MTV VJ and avid blogger has launched some software called iPodder that takes audio content from RSS enclosures (think an audio file as an email attachment) and put it in a playable form on to your MP3 player. Let’s hope that the content lives up to the hassle.