Category: taiwan | 中華民國 | 중화민국 | 民国
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Lights out production lines
Lights out production lines reminded me of my childhood. If you are of a certain age, ‘hand made by robots’ brings to mind the Fiat Strada / Ritmo a thirtysomething year old hatchback design that was built in a factory with a high degree of automation for the time. Fiat subsidiary Comau created Robogate, a…
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VisiCalc of today + more news
VisiCalc The Internet of Things is looking for its VisiCalc – Beep Networks Blog – VisCalc was a spreadsheet and the first useful application for personal computers, people bought them to take into work because of VisiCalc – VisiCalc what my university lecturer would have called a ‘killer application’. VisiCalc was the app that drove the…
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The QRcode post
A few years ago, I was involved in a project that used a QRcode across OOH (out of home) activity for a retail launch. We had it on advertising hoardings and on the back of public transport. QRcode scanners varied in performance. In addition you had to think about: Contrast – did the code stand…
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June 2016 research slides
Here is a copy of the slides that I pull together (when I have the time) of publicly available data that would be of use. This is the June 2016 research slides. Google search volumes This month I have some new data around search which came from disclosures at Google I/O in terms of search…
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MWC 2016 as a case study on talkability, brand mentions and brand performance
Mobile World Congress (or in industry parlance MWC 2016) is where the telecoms industry goes to set out its stand. It has gradually changed from being a conference where the big issues of the day are hashed out, to more of a trade show a la CES or CeBIT. From a brand point of view,…
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Chinas Coming War With Asia
Chinas coming war with Asia – provocative title Chinas Coming War With Asia: where do I start with a book title this inflammatory? I went to the trouble of reading the book twice before starting this review. In the end, the only conclusion I can come to is ‘Policy Faultlines in East Asia’ doesn’t have…
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Hardkiss reissues + more things
Hardkiss Music – love to see this stuff get reissued. Gavin and Scott Hardkiss brought something new to the table with their recordings. Scott Hardkiss’ use of Emerson, Lake & Palmer’s Fire on High for the track The Pheonix blows me away every time that I listen to it. 5ninthavenueproject – YouTube – set of VHS amateur…
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Shenzhen ecosystem
It is hard to believe that the Shenzhen ecosystem was built over just a few decades. Just over 30 years ago China moved from a period of cultural isolation to gradually opening up to the commercial world beyond its borders. The place to naturally start this was in Guangdong province close to the then British…
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Duracell, Buffett & more things
Duracell Warren Buffett buys P&G’s Duracell business | Marketing Interactive – I think that this is smart, Duracell is a powerful brand. It has been extended from beyond its traditional high quality alkaline batteries to include rechargeable batteries, chargers and related products. Beyond distribution, the fit for Procter & Gamble is less obvious. Having Duracell under…