Ged Carroll

Category: germany | 德國 | 독일 |ドイツ

Willkommen – welcome to the Germany category of this blog. This is where I share anything that relates to Germany, business issues, the German people or culture. Often posts that appear in this category will appear in other categories as well. So if Berghain launched a new brand collaboration with Volkswagen. And that I thought was particularly interesting or noteworthy, that might appear in branding as well as Germany.

So far, I haven’t had too much German related content here at the moment. That’s just the way things work out sometimes.

Where I have talked about Germany much of my discussions have focused around innovation or design due to German history and reliance on its manufacturing sector. It hasn’t deindustrialised to the same extent as the UK did during the 1980s.

However it hasn’t been all good. A classic example is how German car manufacturers. They had been behind the curve on both electric and hydrogen powered vehicles compared to China, the US and Korea. While German strength is in traditional engineering areas such as software have been much more hit and miss.

I don’t tend to comment on local politics because I don’t understand it that well, but I am interested when it intersects with business. An example of this would be legal issues affecting the media sector for instance.

If there are German related subjects that you think would fit with this blog, feel free to let me know by leaving a comment in the ‘Get in touch’ section of this blog here.

  • China set traps for attacks + more

    China Set Traps To Capture Dangerous NSA Cyberattack Weapons: New Report – the implications of China set traps for attacks and repurposing the NSA’s expensive code has seriously difficult optics. Leaked NSA tools have already been used by cybercriminals, it is likely the China set traps may faciliate it. More security related content here.

    The 10,000-hour rule has been disproven. Now what? — Quartz – what another Malcolm Gladwell ‘truth’ disproved? His books are entertaining but the amount of people who take them as gospel is astounding. His works are the QAnon of middle class dinner party discussions

    China’s Sinopec launches coffee brand with 27,000 locations | News | Campaign Asia – I like the way they’ve named the coffee after RON (octane) values of petrol. It harks back to the cup of joe which would have been filter coffee in a roadside diner or doughnut shop. You can take your flat whites and hipster shite and shove it up your (well you get the idea). But I do wonder if it fits in with the Chinese consumption pattern of coffee being essentially middle class in nature?

    Unpacking Berlin’s mysterious, ubiquitous tote bag – TODAYonline – the iconic Hugendubel bag has become a fashionista go to like Birkenstock sandals.

    The Epstein scandal at MIT shows the moral bankruptcy of techno-elites | Jeffrey Epstein | The Guardian – whilst people like famous computer science professor Dave Farber believes this article is ‘way off base’ – it’s an accurate reflection of policy makers views on big tech and I am surprised that the Republicans haven’t managed to rally around the idea of skewering academics, metropolitan elites and big tech.

    A magician whose tricks constantly get exposed – Inkstone – I really like this as social content. Its smart, clever, entertaining and could be bent to suit a brands need

    The Venezuelan Diaspora: Spain’s Other Refugees – SPIEGEL ONLINE

  • Dieter Rams

    I was watching the Dieter Rams documentary – Rams: Principles of Good Design by film maker Gary Hustwit and a small section jumped out at me.

    I immediately thought of how Spotify and other streaming services have dramatically changed our relationship with music. Music is as good a place to start as any, Dieter Rams first sprang to prominence due to a stereo dubbed Snow White’s coffin. Streamed music is not something that is actively listened to. The music disappears without leaving a trace.

    Digitisation diminishes our experience of things.

    Pictures appear and disappear one after the other without leaving a trace up here (pointing to his head).

    This goes insanely fast. 

    And maybe that’s why we can or want to, consume so much. 

    The world that can be perceived through the senses exudes an aura that I believe cannot be digitised. 

    We have to be careful now, that we rule over the digital world, and are not ruled by it. 

    Dieter Rams – Rams: Principles of Good Design

    Of course, consumerism took off at a rate of knots way before the cellphone became mainstream let alone the smartphone. But his comments about content being ephemeral in nature, lacking in memorability or substance rang through. Rams maybe right, we’re at a time where consumer interest in analogue media formats such as the vinyl record and the cassette tape is on the rise.

    There are even niche record labels that put out recordings on reel-to-reel tape for well-heeled and committed listener. As for the digital medium, the playlist is more important than the album or single, let alone the artist name. Even well established acts fail to make significant returns from streamed music. In some respects it goes back to era of the Rediffusion radio set that piped music into the consumers home, rather than ‘owned media’ from the LP to the iPod.

    Dieter Rams

    We’re seeing a move away from DAW (digital audio workstation) based instruments in music that Dieter Rams would likely approve of. And a move to hardware that would have been familiar to the 1970s version of Brian Eno. Despite the best efforts of Pearson Education and Amazon; consumers still love printed books.

    Continued love of Dieter Rams’ and his team’s own designs at Braun and Vistoe are an illustration of that championing of the real over virtual. More on design here.

  • Roland file trademarks + more things

    Roland Files Trademarks For 303 & 808 Designs In Germany – Magnetic Magazine – interesting reading, in particular patenting designs so long after they were manufactured. Roland files trademarks and patents aimed at trying to stop Behringer who are due to be releasing a near perfect copy of the 808 drum machine

    Why Jeff Bezos Went to Medium With His Message | NYTimes – evidence that blogging isn’t dead and social media isn’t everything

    Huawei Threatens Lawsuit Against Czech Republic After Security Warning | NYTimes.com – interesting that Huawei is trying to cow the government with legal force. Huawei’s interpretation of Chinese law seems to be different to legal experts

    An Honest Take on the Hits and Misses of SIHH 2019 | SJX Watches – Baume et Mercier’s abandoning of the silicon hairsprings that made their debut in the Baumatic of 2018. The elimination of the silicon hairspring has lowered the retail price of the watch by about €250, but that’s notable for the reason behind the retreat. According to several insiders, Baume & Mercier, and by extension its parent Richemont, was kindly asked to stop using silicon hairsprings because the intellectual property for them belongs to a consortium led by Swiss micro-engineering institute CSEM, which is in turn backed by Rolex, the Swatch Group and Patek Philippe

    Are Influencers Over? | The Daily | Gartner L2 – interesting read and contrasting approaches between Unilever and Diesel.

    5 Asian Trends for 2019 – TrendWatching – After decades of economic growth, rising numbers of Asians are no longer primarily focused on pursuing material wealth. On the contrary, the pressures of progress are catching up: overwork, mental health issues, apathy, and more. In 2019, many Asians comfortable with their economic status

    Meet the ‘godfather’ of China’s smartphone industry | SCMP – the founder of BBK which backs Oppo, Vivo, OnePlus, RealMe etc. More related content here.

    Cheatsheet: Snapchat is no longer adding more users (but it isn’t losing them, either) – Digiday – bots are loyal?

    WSJ City | As US and Germany draw up trade barriers, Germany fights back – makes sense

    WSJ City | Apple retail chief Angela Ahrendts leaving company – makes sense. Apple’s move into true luxury pricing has shown to be a fallacy if one looks at consumer reaction to iPhone sales and laptop pricing. A number of people I know downgraded in the range rather than follow through on MacBook Pro purchases. Also the retail presence has felt like straightening deck chairs rather than moving forwards

  • German nuclear plant + more things

    German nuclear plant infected with computer viruses, operator says | Reuters – So Sarbannes Oxley meant that a lot of corporates disabled USB ports. Technology company Huawei used to have ‘dirty machines’ and clean machines. Neither of which were connected by a network. The same was true in many agencies where I worked. Yet a German nuclear plant allows easy access via USB. Secondly, why do the USB chargers on airplane cockpits have any intelligence at all that would store a virus and allow it propagate? I would be very paranoid about using any USB chargers in coffee shops or an aircraft seat moving forwards. This is the problem when everything from light bulbs and doorbells now contain a Linux server. More security related content here.

    Ogilvy’s rebrand reveals an ad industry in confusion | Thomas Barta – an inhouse marketers perspective on things. If you substituted the word advertising for PR in this as a discipline it could be an analysis of all agencies.

    iPhone maker Foxconn is churning out “Foxbots” to replace its human workers — Quartz – I am not convinced that they will be that successful. This is partly down to some of the manual dexterity required being similar to a watchmaker in some parts of the assembly. And that is down to Apple driving an industry race to squeeze phones into tighter factors for the guts. The process is repeatable, but hard to deliver. Back in the day Japanese consumer electronics manufacturers used to use pick-and-place machines for a lot of consumer electronics. It is why Japan went more towards micro-chips faster than players like Philips. Japan did a lot of component standardisation in terms of sizing and connectivity to the board. The boards were relatively simply designed and gave a bit of latitude to allow for a lack of precision from the machines. That meant slightly larger goods. More expensive devices like Sony’s Walkman  Pro, were handmade because they crammed so much technology inside them .

    [Publish] Facebook Profiles can no longer be connected to Buffer Publish – Buffer FAQ – well that’s a bit of a bummer. But you can still publish content via more expensive systems like Percolate. Is this Facebook trying to discourage organic content from anyone but brands (that spend advertising money?)

  • GDPR resources

    Partly due to Cambridge Analytica, General Data Protection Regulation (GDPR) is going to have a more profound impact on data usage globally. GDPR would have been seen as an extra-legal reach, but Facebook is making it look like a good idea.

    I thought I would pull together a few resources that I thought would be of interest around GDPR since there is a lot of snake oil being sold as consultancy around it at the moment. I am not going to pretend that I am an expert, so I thought it would be useful to share some of the GDPR related resources that I have been looking to learn from.

    Not only in terms of what the regulation is, but what techniques can be deplored to act in the spirit as well as the letter of regulations. Demonstrating a basic respect for the consumer won’t harm any brand, but might point to badly designed KPIs that direct and digital marketers might be measured from.

    Andreessen Horowitz put together a good podcast on it.

    Privacy by Design – The 7 Foundational Principles by Ann Cavoukian, Ph.D. (PDF) – is a must read paper for creative agencies and product teams. It is based on work that was started in the late 1990s. Cavoukian lists a site as a reference ‘privacybydesign.ca’ – but that seems to be down.

    1. Start by thinking about privacy by design from the start or as Cavoukian says preventative rather than remedial, proactive rather than reactive
    2.  Privacy as the default setting
    3. Privacy embedded into the design of systems and processes (which sounds like a reinforcement of her first point
    4. Not viewing consent in terms of a zero-sum
    5. Privacy secured throughout the lifecycle from end to end.
    6. Being open and transparent about processes to keep the organisation honest and stakeholders informed
    7. Respect for user privacy based on a user-centric ethos

    Via James Whatley’s newsletter this article on UX –  GDPR: 10 examples of best practice UX for obtaining marketing consent seems to be complementary to Cavoukian’s work. This is in sharp contrast to the dark patterns often used to force consent by many sites.

    More related posts here.