Category: japan |日本 | 일본

Yōkoso – welcome to the Japan category of this blog. This blog was inspired by my love of Japanese culture and their consumer trends. I was introduced to chambara films thanks to being a fan of Sergio Leone’s dollars trilogy. A Fistful of Dollars was heavily influenced by Akira Kurosawa’s Yojimbo.

Getting to watch Akira and Ghost In The Shell for the first time were seminal moments in my life. I was fortunate to have lived in Liverpool when the 051 was an arthouse cinema and later on going to the BFI in London on a regular basis.

Today this is where I share anything that relates to Japan, business issues, the Japanese people or culture. Often posts that appear in this category will appear in other categories as well. So if Lawson launched a new brand collaboration with Nissan to sell a special edition Nissan Skyline GT-R. And that I thought was particularly interesting or noteworthy, that might appear in branding as well as Japan.

There is a lot of Japan-related content here. Japanese culture was one of odd the original inspirations for this blog hence my reference to chambara films in the blog name.

I don’t tend to comment on local politics because I don’t understand it that well, but I am interested when it intersects with business. An example of this would be legal issues affecting the media sector for instance.

If there are any Japanese related subjects that you think would fit with this blog, feel free to let me know by leaving a comment in the ‘Get in touch’ section of this blog here.

  • Sony Walkman ads + other things

    An amazing collection of advertising for the Sony Walkman from 1979/80 – 1990. These were Japanese domestic market adverts. They are chock of full of creativity in them. TV advertising seems to have been much more prevalent in Japan for the Sony Walkman. I would imagine that the adverts also had a halo effect on the Sony brand.

    By comparison this US market advert for the Sony Walkman is much more what I would have expected. Though it interesting that Sony did a 30 second TV spot for a particular model. The Sony WM-10 ‘Super Walkman’ was the smallest cassette Walkman that Sony ever made.

    It’s like a consumer electronics equivalent of a Faberge egg, as illustrated by this service video.

    While we’re on the subject of media players. French anime blogger Catsuka put together this amazing player of over 5,000 short films, adverts and music videos that draw on anime techniques.

    This cajun track by Blind Uncle Gaspard sounds more Bob Dylan than Dylan himself. The first time I heard it, it gave me goosebumps. The recording was apparently made on March 5, 1929 in New Orleans. Alcide Gaspard aka Blind Uncle Gaspard released five shellac records before he died. All were recorded in a few sessions in 1929 in Chicago and New Orleans. He died eight years later.

    Some recordings of his work have appeared throughout the years. Folk archivist Harry Smith released a recording in 1952 on the album The Anthology of American Folk Music of La Danseuse. Lan Danseuse was played with violinist Delma Lachney, whom Gaspard was known to perform with. His records didn’t sell when he was alive and it took decades for his work to reach a wider audience.

    Ogilvy’s DAVID have been doing a good deal of work tapping into gaming audiences for Burger King. This has had mixed results with the King of Stream campaign attracting a lot of negative attention. Burger King and DAVID seem to be focusing on the low cost of impressions, rather than a brand action. This is the latest case study that they have put online.

    One comment on the video stood out for me though:

    I picked Steve O as my under dog team without knowing this, i only found out today when a mate showed me lol

    YouTube user BADBOY

    How long can Burger King continue to mine gaming as a source of ‘cheap marketing’?

    Finally, I found this ‘making of’ video for a giant prototype nixie tube fascinating. Nixie tubes display numbers using cold cathode technology (fluorescent light bulbs). They are gloriously intricate which is shown in this video where they attempt to make a giant prototype.

  • Frank Miller – Ronin

    Frank Miller – Ronin (often called Frank Miller’s Ronin) was a graphic novel written in the early 1990s. In the story Miller looks to combine is love of myth and legend a la 300, with cyberpunk.

    The story leaps across time from medieval Japan to the distant future of New York. The Ronin of the title is looking to revenge his master against a demon. The New York that they fall into owes a lot to the dystopian vision of Mega City One in Judge Dredd. All the money has flowed to capital and most people are living at the edges of society.

    Frank Miller’s Ronin

    Miller explores links between mysticism and technology as it relates to artificial intelligence.

    Frank Miller has a grand vision in Ronin; full of interesting ideas, but it feels half-baked. The potential in the story isn’t fulfilled. The worlds that Miller has built in the book feel very one dimensional in nature. That means that the foundation that the story builds on feels insubstantial. Miller tries to paper over the cracks by moving the reader quickly from one ‘cell’ to another.

    I think that Ronin isn’t something that fits neatly into a short comic run and a trade paperback, but needs its own franchise to breath and develop further. There is a richness in there waiting to be tapped.

    The artwork isn’t as rich as other Frank Miller works such as 300, The Dark Knight Returns or Sin City. Instead it feels like concept sketches rather than a complete work, even the colour panels feel that way. Ronin feels like something it would be worthwhile for the author to revisit and develop further. But at the present time I can only recommend Frank Miller – Ronin for completists, who are fans of Miller’s other works and will overlook this story’s limitations. More book related posts here.

  • Anti China + more things

    This was the last place I expected to see anti-China sentiment addressed. I like Steve Guttenberg’s writing in the past for CNet on all things hi-fi and now follow his videos. What he does in in video makes up in enthusiasm, what he lacks in production skills. It was interesting to see him shoot a video that directly addressed a desire in his audience to not buy Chinese hi-fi products. Whilst some of this is about protecting well loved brands, I think some of it reflects a real turn in consumer sentiment towards an anti-China tone. Guttenberg manages to address the topic in an even-handed manner and tries to take some of the vitriol out of the discussion. More China related content here.

    The New York Times wrote a great feature on the rise of statist intellectuals in China who are influencing government policy. Providing an intellectual justification for Xi era policies. What’s interesting is that they draw on German intellectual thinking used to support Nazi ideals of authoritarianism: ‘Clean Up This Mess’: The Chinese Thinkers Behind Xi’s Hard Line – The New York Times 

    Ambient music to work by. There is an internet community who are re-editing selected pieces of sci-fi soundtrack to provide an epic ambient audio background. Here’s edits that have been done featuring Blade Runner and Ghost In The Shell.

    This TV series provided one of the best backgrounds of Irish history. I remember seeing one or two of the episodes that my Dad had managed to capture on video tape. I can also recommend Robert Kee’s book Ireland which accompanied the series. It stops during the Troubles. Given the quality of the series and the mainstream audience that it received at the time, the UK is still astonishingly ignorant of Irish history. This has become especially apparent the Brexit process. Unfortunately it doesn’t seem to have been moved on to Blu-Ray, DVD or legitimate streaming services. More Irish-related topics here.

  • China remote network access + more

    Morgan Stanley blocks remote network access for China interns | Financial TimesAnother large US bank said its systems in China were exposed to frequent cyber attacks that were of “infinitely greater” magnitude than many other countries. – not terribly surprised that remote network access is a threat vector in China. More China-related posts here. It will be interesting to see if remote network access brings out more

    The Key to Winning Boomers Is To Be Turn-key | MediaVillage – basically like many cohorts, with a trusted brand convenience wins out

    Energy Department announces plan to build a quantum Internet – The Washington Post – Quantum only works point to point. This seems to be building Qubit computer capacity by copying supercomputing from the what I can see? From Long-distance Entanglement to Building a Nationwide Quantum Internet: Report of the DOE Quantum Internet Blueprint Workshop (Technical Report) | OSTI.GOV 

    Bingewatch Britain? Viewers more likely to finish a TV series if it’s released all at once | YouGov – reading this reminded me of Marshall Cavendish part-work books and their completion rates

    Do Chinese millennials want diversity in fashion ads? | Advertising | Campaign AsiaFashion’s culture wars are dividing Chinese millennials. In June, a series of fashion and beauty moves, including a Calvin Klein pride campaign featuring the black trans model Jari Jones and the decision by some top beauty groups to take their skin-whitening products off the market in China, polarized opinions across the country’s social media landscape. While the mainstream overwhelmingly saw these radical changes as a byproduct of the West’s excessive political correctness, the fashion-forward crowd recognized these debates as the start of a much-needed change in their country.

    Duterte’s troll armies drown out Covid-19 dissent in the Philippines | Coda Story – interesting analysis of social media in the Philippines

    Home Shoppers are Trending Toward Buying Sight-Unseen, Selling Virtually – Zillow Research – digital acceleration

    The Ultimate White Fragility | The New Republic – so much to unpack in this

    The FBI Is Secretly Using A $2 Billion Travel Company As A Global Surveillance Tool | Forbes – I would have been surprised if they weren’t doing this with SABRE

    Korean Air Seeks to Convert Passenger Jets to Cargo Planes | Chosun.com – surprised that British Airways didn’t do this with their Boeing 747s, rather than retiring them

    On the Twitter Hack – Schneier on SecurityWhether the hackers had access to Twitter direct messages is not known. These DMs are not end-to-end encrypted, meaning that they are unencrypted inside Twitter’s network and could have been available to the hackers. Those messages — between world leaders, industry CEOs, reporters and their sources, heath organizations — are much more valuable than bitcoin. (If I were a national-intelligence agency, I might even use a bitcoin scam to mask my real intelligence-gathering purpose.) Back in 2018, Twitter said it was exploring encrypting those messages, but it hasn’t yet.

    Ad Aged: More on the dismal science and the dismal state of Holding Company advertising. – interesting allegations of collusion

    Enter the parents | Film | The Guardianno one suspected that he would turn out to have two brothers still alive and living impoverished, anonymous lives in mainland China. Nor did they have any inkling that Jackie’s mother had once been a legendary gambler in the Shanghai underworld or that his father had been a Nationalist spy and gangland boss. These are among the more startling revelations that Cheung uncovers. “The fact that his mother was an opium smuggler, a gambler and a big sister in the underworld was a big shock to Jackie and also to us,” she admits. “Everybody in Hong Kong knew that his mother was like a common housewife, very kind, very gentle.”

    China has big ideas for the internet. Too bad no one else likes them – CNETNew IP would shift control of the internet, both its development and its operation, to countries and the centralized telecommunications powers that governments often run. It would make it easier to crack down on dissidents. Technology in New IP to protect against abuse also would impair privacy and free speech. And New IP would make it harder to try new network ideas and to add new network infrastructure without securing government permission

    Japan’s karaoke bars offer ‘mask effect’ feature to amplify singing while wearing face mask – the intersection of changing consumer behaviour and product design with extra amplification to pick up on voices covered by face masks

    Creator of Douyin / TikTok: How We Created A Product with A Billion Views A Day in 18 Months: Part I – Pandaily – China style growth hacking profiled

    Singapore
    Fabio Achilli – Singapore

    Disneyland with the Death Penalty | WIRED – William Gibson nails Singapore. And its still true almost 30 years later

  • Nike Air campaign + more

    Nike Japan: Create with Air Max by AKQA. Japan seems to be particularly open to an augmented reality AR campaign in general. This AR campaign taps into the challenges that COVID-19 lockdown represented to creators and the wearing sneakers. The purpose of the AR campaign was three fold:

    • Reinforce the cultural aspect of the Air Max
    • Emphasise innovation in the Nike brand through the AR campaign functionality
    • Encourage customisation

    More Nike related content here.

    It isn’t usual to be proud of your government’s IT department. COVID Tracker Ireland on the App Store – had the highest uptake of tracker applications in a country’s population. It was based on Apple and Google’s APIs. Ireland has shared its code as an open source project – Ireland donates its COVID Tracker app to Linux Foundation. Singapore did something similar early on the year. Northern Ireland is said to be adopting Ireland’s code base for their own tracking app – Coronavirus: Northern Ireland rejects UK’s COVID-19 contact-tracing app | UK News | Sky News

    Beatboxing and digital sampling technology meets meditation in this video by Yogetsu Akasaka, a Japanese Zen Buddhist monk ‘Heart Sutra’ vocal live looping remix.

    How Taiwan’s Unlikely Digital Minister Hacked the Pandemic | WIRED – Audrey Tang has been doing some interesting press briefings on how the Taiwan government deals with disinformation. A lot of creativity is used; inspired by behavioural science. More on this podcast as well.

    The Korean Tourism Organisation collaborates with Netflix to promote Korea as a travel destination. The ad spot highlights locations drawn from food travelogues to Korean dramas on the platform. Korean drama already has an international following, previously it has been on specialist sites and DVD boxsets. Netflix has made the potential reach for Korean dramas even larger. At least some of the Netflix audience won’t have heard of ‘hallyu’, or K-pop. Netflix had helped improve access to international dramas in general. That’s the audience that the KTO is trying to tap into with this ad creative.