Ged Carroll @r_c

Instagram and Facebook

Published: (Updated: ) in 传播媒体 | media | 미디어, 商业 | business | 상업, 在线 | online | 온라인으로, 艺术与设计 | design | 예술과 디자인, 道德 | ethics | 윤리학 by .

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I started posts on the Facebook acquisition of Instagram a number of times but got nowhere, so I thought I would collect up some of them thoughts and put them here. So here are some of those random thoughts:

  1. Facebook has a culture were engineering trumps design rather than the two disciplines been seen as equal partners like say Apple
  2. Competition – Facebook has evolved from its original mission adding additional features as it was threatened by different platforms: notably Twitter. But the user experience hasn’t scaled as well
  3. Monetisation – Facebook has been working hard to monetise its business with its advertising units, but you need content to advertise against. Much of the design is about wringing content out of consumers (and then having the opportunity to sell inventory against it)
  4. Privacy – In order to get the humint to share with audiences, Facebook needs to strike a balance keeping the law and privacy advocates at bay whilst making it sufficiently difficult that consumers don’t lock down their data and consequently constrict advertising opportunities

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