Ged Carroll

Dasani’s UK problems

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, marketing | 營銷 | 마케팅 | マーケティング by .

Coca-Cola’s Dasani have had a rough couple of weeks with their entry into the UK bottled water market. Dasani is a respected brands in the US, China and across the developing world. Its manufactured approach to mineral water is at odds with the bottled at source manufacturers that dominate in Europe. A few weeks ago […]