Reading Time: 3minutes Darren McGarvey The BBC had Darren McGarvey on, reading is own book The Social Distance Between Us. Something is added to the content through McGarvey’s own voice reciting his own book adapted for the ‘book of the week’ slot. His Glaswegian accent and experience recording Scottish tinged rap helps in his delivery. Darren McGarvey is […]
Reading Time: 2minutes Cow repurposing institute for a low meat world Redefine Meat are a brand that is competing in the meat alternative space from Beyond Meat to Quorn. Redefine Meat is plant based and has support of chef Marco Pierre White. The premise of the ad addresses a thorny question in a humorous way. What happens to […]
Reading Time: 7minutes Platinum jubilee versus pride Transforming logos for Pride has lost brand impact | Marketing Week – When the mass market starts arguing over who gets the specially altered distinctive asset for the month, it’s probably time to retire the whole code-playing business forever. Monkeys cannot run the zoo – especially the zoo’s Special Surprise Tricks […]