We know where you are

Reading Time: 2 minutes I went to Blockbuster yesterday evening and noticed amongst their staple of Will Smith films is the spy thriller Enemy of The State. A key part of the plot is the ease with which NSA government spies can track Will Smith through the use of sophisticated computers and satellites. Move forwards ten years and now … Read moreWe know where you are

Girl shopping with a Japanese mobile twist

Reading Time: 2 minutes Tokyo Girls Collection and Shibuya Girls Collection are twice yearly events held in Tokyo ran by blogs Candywalker.com and Girlswalker.com that highlight the latest Japanese fashion ranges to young women. The events attract 20,000 attendees. What is very impressive about the events is: The tight integration of the live experience with an e-commerce and m-commerce … Read moreGirl shopping with a Japanese mobile twist

Postcard from Liverpool

Reading Time: 2 minutes In some ways trips to see family and friends in Liverpool have become an anthropological aspect to them. I get outside my media industry / early adopter bubble and get to see how the general public use technology and the internet. Whilst 2008 will go down in the annals of history for the housing bubble … Read morePostcard from Liverpool

Ford Ka – living the web of no web

Reading Time: 1 minute Robin and Sandrine of we are social introduced me to a new marketing campaign for the Ford Ka (that’s the small one that handles like a petrol-powered skateboard) at Mobile Geeks of London event. I meant to blog about it, but I have been exceptionally slack (sorry Sandrine and Robin), so I slapped Dreadzone on … Read moreFord Ka – living the web of no web

Integrated thinking

Reading Time: 2 minutes I have been thinking a lot about James Warren’s essay on inline PR for PR Week’s digital essay’s supplement, which in its breaking down of silo-ed online and offline campaigns mirrors my own thoughts on marketing and the development of the ‘web-of-no-web’. I won’t repeat James’ essay you can go over to his blog and … Read moreIntegrated thinking