Ged Carroll

Category: gadget | 小工具 | 가제트 | ガジェット

What constitutes a gadget? The dictionary definition would be a small mechanical or electronic device or tool, especially an ingenious or novel one.

When I started writing this blog the gadget section focused on personal digital assistants such as the Palm PDA and Sony’s Clie devices. Or the Anoto digital pen that allowed you to record digitally what had been written on a specially marked out paper page, giving the best of both experiences.

Some of the ideas I shared weren’t so small like a Panasonic sleeping room for sleep starved, but well heeled Japanese.

When cutting edge technology failed me, I periodically went back to older technology such as the Nokia 8850 cellphone or my love of the Nokia E90 Communicator.

I also started looking back to discontinued products like the Sony Walkman WM-D6C Pro, one of the best cassette decks ever made of any size. I knew people who used it in their hi-fi systems as well as for portable audio.

Some of the technology that I looked at were products that marked a particular point in my life such as my college days with the Apple StyleWriter II. While my college peers were worried about getting on laser printers to submit assignments, I had a stack of cartridges cotton buds and isopropyl alcohol to deal with any non catastrophic printer issues and so could print during the evening in the comfort of my lodgings.

Alongside the demise in prominence of the gadget, there has been a rise in the trend of everyday carry or EDC.

  • Mental health data hack + more

    Hackers hijack and publish mental health data of hundreds of people – a scandal caused by the extortion of a group of hackers to a private company that provides mental health services as a psychotherapy center for the Finnish public health system. Finland claims to be at the forefront of digitisation and data security. The criminals managed to access the mental health data of thousands of customers of the Vastaamo after detecting vulnerabilities in their system.How can Vastaamo be sure that mental health data won’t be leaked or sold on in the future. Hackers have already targeted women who shop for plus size clothing with weight loss scams. Now imagine the ‘opportunities’ for bot based counselling, black mail or fake medications that mental health patients offer. Hackers would enrich this data and sell it on again and gain over time allowing for relentless targeting and retargeting of vulnerable people with mental health issues. Given the increase in mental health issues among adults, this would present hackers with a total lifetime revenue stream.

    Smart Solution: Laser Indicators to Make Backing Trucks Up to Loading Docks Easier – wonderfully clever piece of design

    Mark Ritson: Fred Perry must do more than stop selling the Proud Boys shirts – Indeed, if you really want to make something hot among any group, the use of faux-exclusivity or – even better – a genuine attempt to exclude people from the product typically sends them rabid with desire. De-list a salad cream and once-uninterested consumers start bulk-buying it. Make your clothing in sizes that won’t fit older blokes and they will queue up around the block to squeeze their big units into it. Shutting down sales of black and yellow Fred Perry shirts in America will have zero impact on the proportion of them being worn by the Proud Boys. It will most likely exacerbate the situation. Those who already own a shirt will treasure and wear it with even greater pride. And the rest of the membership will resort to the grey and black markets to ensure that they too look like all their fascist mates. – advertising is the way forward, though I would be doing a photo shoot with leather subculture members

    The 1.4bn-people question – Apparatchiks and academics alike struggle to take China’s pulse | China | The Economist – For decades the party had scorned opinion polls as bourgeois and unnecessary—it embodied the will of the Chinese people, so why ask them what they thought? But it has become more open to pulse-taking since Mr Yang’s ordeal, which was described in an article by Tang Wenfang of Hong Kong University of Science and Technology, published in 2018. Mr Yang says the party is “more paranoid” about public opinion than its democratic peers because it lacks elections or a free press for feedback – this also explains why IPSOS MORI type research is very hard to do in China

    China’s digital signage market to reach CAGR of 18.5% 2020-2024 – (paywall)

    Activists Turn Facial Recognition Tools Against the Police – The New York Times – “I am involved with developing facial recognition to in fact use on Portland police officers, since they are not identifying themselves to the public,” Mr. Howell said. Over the summer, with the city seized by demonstrations against police violence, leaders of the department had told uniformed officers that they could tape over their name. Mr. Howell wanted to know: Would his use of facial recognition technology become illegal? Portland’s mayor, Ted Wheeler, told Mr. Howell that his project was “a little creepy,” but a lawyer for the city clarified that the bills would not apply to individuals. – I can see an increased pressure for legislation making videoing and photographing law enforcement a crime

    ‘Small-budget fallacy’ hurts marketing effectiveness | WARC – Marketers, similarly, erroneously presume that newer digital tactics represent the best approach for brands on a limited budget – a perspective countered by analysis of thousands of case studies from WARC. “Channels like content marketing, social media, influencer marketing, or online display are among the media more likely to create an effectiveness disadvantage,” Hurman said. “And some of those more traditional channels – like TV, PR, events or [direct mail] – are the ones creating an effectiveness advantage.” – Probably one of the most effective articles that marketers could read right now. I don’t disagree that influencers can be effective, but there seems to be a dataless cargo cult built up around it over the past few years.

    Mark Sedwill: Dominic Cummings undermined the government | News | The Times – He also conceded that Britain had at times been “naïve” in dealing with threats from Russia and China. “I think when we’ve allowed the rhetoric to suggest that countries with very different political systems, essentially authoritarian political systems, are edging towards our values and viewing the world, then we’ve probably been mistaken and have overstated the natural alignment.” – the tone towards China in political elites throughout the world is going a lot colder

    Donald Trump paid nearly $200,000 in taxes to China, report claims | The Guardian – paid more tax in China than in the US. I am surprised that more hasn’t been made of this

    Chinese tech firms eye Singapore base amid US-China tensions, coronavirus border closures | South China Morning Post – Bytedance and in particular TikTok data safety issue moves from US and Europe to Singapore

    Nearly half of internet users in Philippines pirate content | Data | Campaign Asia – I wouldn’t be surprised if that number was that far off in the UK given the amount of pirated content on YouTube etc

    If Crisis or War Comes – The Swedish Civil Contingencies Agency – great advice in general here (PDF)

    Daring Fireball: The iPhone 12 and iPhone 12 Pro – interesting thoughts on the iPhone 12s. What Gruber doesn’t touch on is the radio improvements, particularly in 4G. I suspect that smartphones are on a 4 – 5 year replacement cycle for many people

    Justice Dept. files long-awaited antitrust suit against Google | Ars Technica – why so rushed? There aren’t votes in this prosecution and going off without the required level of preparation against a well-resourced defence is very risky

    #DanceAwesome Hashtag Videos on TikTok – Samsung has low consideration amongst the young, they used the existing Samsung partnership with K-Pop girl group BlackPink (18.9 million fans on TikTok). A new track Dance Awesome was created with an accompanying dance. Black Pink give it some energy and the dance instructions got 2m views on YouTube. It felt authentic. It resonated with TikTok users. The campaign generated 5m user videos and over 20 billion views, though I would like to see how it affects longer term consideration levels. 

    Open backdoors into apps and adversaries will use them too | Financial Times  – it is interesting how long this has been discussed without significant action taking place. Japan underwent a sales boycott by China of rare earth metals ten years ago and this is still only at the discussion stages in the west

    Conoco/Concho: surfing the wave | Financial Times – interesting consolidation in shale oil businesses. I found CK Hutchison selling out at this time interesting: Cenovus snares Li Ka-shing’s Husky Energy in $7.8bn deal | Financial Times

    Toshiba launches global Quantum Key Distribution QKD business with UK factory – Toshiba estimates the QKD market to grow to approximately $20bn by 2035 and the company aims to take 25 percent of the market (approximately $3bn) in 2030. TDSL has been awarded the contract from the National Institute of Information and Communications Technology (NICT) in Japan to deploy and manage the QKD systems that will be installed at multiple locations on their network. Toshiba plans to deliver the system in the fourth quarter of FY2020 and the deployment will start to roll out from April 2021. Outside of Japan, Toshiba Europe worked with BT on the UK’s first industrial deployment of a quantum-secure network, while in the US, Toshiba has participated in the recent QKD demonstration by Verizon Communications with Quantum Xchange. – Fascinating, it means that banks and governments can have secure communications, but consumers can’t, at least until we have several qubits of quantum computing power in a desktop computer and PGP-type situation gain.

    Ericsson and China Telecom achieve 5G Standalone data call – Ericsson Spectrum Sharing is a new way of rolling out 5G that uses existing hardware, spectrum and sites, while enabling increases in mid/high band coverage. It enables 4G, 5G NSA NR and 5G Standalone to be deployed simultaneously across FDD spectrum without the need for dedicated 5G spectrum. With Ericsson Spectrum Sharing, 5G radio resources are shared on a 1 millisecond basis, maximizing spectral efficiency. Most 5G networks have so far been deployed in Non-Standalone (NSA) mode where the underlying 4G network layer supported the necessary signaling. SA removes this 4G dependency. – Great, but Sweden’s ban on ZTE and Huawei in their network is likely to kill off Ericsson’s potential business with China Telecom – Sweden bans Huawei, ZTE from upcoming 5G networks | Reuters 

    First room-temperature superconductor demonstrated | Smart 2.0 – I am skeptical. I wouldn’t have shared it at all but for the fact that the article is from from part of the EE Times group

    Apple Launches ‘Apple Music TV,’ a 24-Hour Music Video Livestream – Variety – MTV left the door open for this, surprised that it hasn’t been done before

    Taiwan’s top 100 brands: Line, Taiwan Mobile, Rakuten among biggest gainers | Campaign Asia – Among the worst declines this year, Japanese electronics brand Sharp and China-based smartphone maker Xiaomi. Sharp’s decline mirrors the waning power of Japan’s legacy brands that we have seen in several other markets this year. – To be fair Sharp’s star has been falling for a long time, which is why Hon Hai Electronics could purchase them. Even Sony is inconsistent across product categories. Toshiba and Hitachi are no longer really consumer names

    String of Firms That Imploded Have Something in Common: Ernst & Young Audited Them – WSJ – is Ernst & Young damaged in the same way that Arthur Anderson was after the Enron scandal or will they survive? It is easy to forget now, but even if Arthur Anderson has escaped the Enron scandal, there was also the WorldCom scandal to pull them down. This is why E&Y feels rather like deja vu

    The flipside of China’s central bank digital currency | ASPI – DC/EP intersects with China’s ambitions to shape global technological and financial standards, for example, through the promotion of RMB internationalisation and fintech standards-setting along sites of the Belt and Road Initiative (BRI). In the long term, therefore, a successful DC/EP could greatly expand the party-state’s ability to monitor and shape economic behaviour well beyond the borders of the People’s Republic of China (PRC). Another great paper by the Australian Strategic Policy Institute. – I suspect that is the fear of most consumers with a government backed digital currency. I can also understand the concern regarding a digital reserve currency. It is also similar to what can be had with a lot of credit card payment system records

  • North Face + more things

    From Supreme to Gucci: How North Face uses big-name collaborations to drive ‘brand heat’ – Glossy – Tim Hamilton, North Face’s head of global creative, said it typically does two collaborations per year, at most. In addition to its upcoming collab with Gucci, North Face has an ongoing collab with Supreme that started in 2015. And it released collabs with athletic brand Brain Dead and MM6, the sportswear line of Maison Margiela, in August.  Hamilton said the brand’s collaborations typically require a lead time of 1-2 years and are almost always manufactured and produced by North Face. The MM6 collab, for example, began with discussions between Hamilton and the Margiela design team in 2019. – This lead-up time probably explains the balance in their collabs between hype and steadier brands. Hence no Virgil Abioh or Yeezy deal with North Face. Abioh has flirted with Canadian technical brand Arcteryx; which is owned by Chinese sports and outdoor clothing conglomerate Anta – who have a lot of cash. It is interesting that nothing has come from Abioh’s visual love letter so far.

    Op-Ed | New Balance Collabs Are Second to None This Year – New Balance places an emphasis on “aligning with brands that are authentic in their space and have substance behind their message.” New Balance’s roster of collaborators represent a wide range of aesthetics, communities, and subcultures, meaning the brand can speak to a variety of consumers based on what product has been matched with which collaborator. In a sense, putting together a New Balance sneaker collaboration is like a game of exquisite corpse. “We’re able to keep product executions and stories fresh while creating different followings for each type of partnership,” – you could argue that adidas and Nike’s deals with Yeezy and Off-White relegate adidas and Nike to little more than original equipment manufacturers (OEMs). But New Balance also doesn’t have the deep pockets to go up against adidas and Nike head-on. That lack of deep pockets also affects North Face as well. I am surprised that the North Face and New Balance haven’t collaborated, though part of the issue maybe New Balance’s Danner Boots business. This competes somewhat with North Face’s boots business, but they have a very different aesthetic appealing to a different audience. North Face is owned by VF Corporation with sister brands Dickies, Timberland and JanSport. This means that brand collabs for North Face are probably complex politically.

    A millennials love affair: China’s second-hand luxury goods market booms | Reuters – yes Chinese like new things like new apartments. Yes but: Chinese luxury consumers have become more sophisticated. Chinese consumers have travelled and seen the pre-owned market like Milan Station and BRAND OFF in Hong Kong and Japan respectively. In absolute terms middle class wages are lower in China still than the US; yet this isn’t reflected in luxury product pricing

    Alibaba Takes Over China’s Top Hypermart Chain for $3.6 Billion – Bloomberg – interesting that Alibaba is working on an offline retail strategy

    Robert Lighthizer Blew Up 60 Years of Trade Policy. Nobody Knows What Happens Next. — ProPublica – I am not normally interested in publishing about politics, but this article on US trade policy is an interesting starting point to think about the current debacle

    Revisiting Lyn Collins’ “Think About It” – Micro-Chop – great essay. Its also good to see how the edits of Ultimate Breaks and Beats played a role in popularising the ‘think’ break

    Hong Kong walks: discovering traditional, trendy Tai Hang | Financial Times – it makes me ‘home sick’ as Hong Kong island was my home for a while

    Baaaa for business: Princess Diana’s iconic sheep sweater is back | Financial Times – its interesting that luxury brands are now raiding not just archives but childhood memories for cues. Also the convoluted customer journey outlined in the article for the original purchase via a bridesmaid’s mother

    Debate over vegan ‘sausages’ and ‘burgers’ heats up ahead of EU vote | Financial Times – unsurprising given the size of the beef and pork industries in the European Union

    WPP back on hunt for deals, says chief | Financial Times – Read’s challenge is to win back investors who think agency holding groups are struggling with multiple structural tests: cost-cutting and clients taking business in-house, competition from consultancies such as Accenture, and waning clout as middlemen in digital ad markets dominated by Google and Facebook. WPP’s share price is 65 per cent lower than its 2017 peak, and has fallen more than a third since the pandemic battered the economy. The three-year decline is a more severe than at rivals such as Omnicom and Publicis. Meanwhile, investors have flocked to the simpler growth story of adtech providers such as The Trade Desk, which this year has soared to almost three times WPP’s market value on a tiny fraction of its revenues. The £2bn market capitalisation of Sir Martin’s S4 Capital, a digital-only advertising group, is almost a quarter of WPP’s value even though it generated less than three per cent of its £12.4bn sales in the year to June 30.  – a number of things from this interview. The Trade Desk has a lot of heat around it, WPP attempted to do this with Xaxis but has got little credit. Read tried to spin that Accenture and WPP have sweet spots at different points in the economic cycle. Hence the comment about Accenture being good at cutting marketing costs.

    Mr Read’s pitch is that WPP has combined its traditional creative strength with the tech expertise to build ecommerce platforms for clients such as Sainsbury’s, and become the single biggest integrator of Adobe’s software. “Our goal is to be to revenue growth what Accenture is to cost reduction,”

    Chinese-Americans campaign for Trump on WeChat | Financial Times – it is becoming increasingly difficult to organise on WeChat, not only because of the looming US ban but also because of Chinese censorship. Simple WeChat filters for sensitive terms such as “democracy” can detect articles about US politics. Sometimes when Mr Ming sends articles to his groups, those with Chinese-registered phone numbers on their WeChat accounts cannot receive the links, no matter where they are in the world. Ms Wen, who used WeChat in 2016 to organise a door-knocking campaign for Mr Trump, was glad to shift away from the platform this year. “I know it is completely surveilled. Nowadays I mostly use Telegram,” she said, referring to the encrypted messaging app. – interesting move to Telegram, mirrors what I saw in my Hong Kong friend network after the Hong Kong National Security law was passed

    Google’s new ‘hum to search’ feature can figure out the song that’s stuck in your head – The Verge – now this is clever

    The future of fashion week? Look to Shanghai | Vogue Business – Shanghai Fashion Week, which pioneered digital pivots like live streaming, returns today as a largely physical event, featuring around 90 brands across a number of venues, including its main stage in fashionable shopping district Xintiandi and emerging designer platform Labelhood

    How to steer clear of discounts this holiday season | Vogue Business – “Markdowns have almost single-handedly ruined our industry,” says Hewitt. “They train the consumer not to buy in-season because they can come back in three months and get a discount. It’s a vicious cycle.” – during the 2008 recession Rolex reputedly bought back watches in its retail and wholesale channels. And then recycled them

    Kibbles & Bytes #1122: Apple Releases Four iPhone 12 Models and the HomePod mini – Don Mayer nails the assessment of 5G in the latest edition of his newsletter.

    Why a new generation of challenger brands need to rethink how to challenge | A Little West of Centre – Blands. That’s what Ben Schott, writing for Bloomberg, coined them. And what a coining it is. The new generation of humble, conscious, in-it-to-sell, underdog companies, sporting D2C models, consumer champion narratives, minimalist aesthetics, affordable luxury positionings and post-choice selling techniques (this is THE mattress, that is THE toothbrush).

    Sony Launches SR Display: You Can See 3D Pictures Without Wearing 3D Glasses – Gizchina.com – really interesting technology

    Indonesia’s central bank hints burglary in e-wallet player – consumers should look at the track record of providers before using them to save large amounts of money. Indonesia’s total e-wallet transaction value size is expected to reach US$15 billion by 2020, according to a recent report by The Asian Banker

    Problem Solved #13: A lesson in tackling bloody taboos from Bodyform | The Drum – the result was to present the viewer with flame-engulfed apartment of a perimenopausal women; a monster ripping at an endometriosis sufferer’s uterus; a ‘flood gate’ moment following an unexpected sneeze; a woman who has chosen not to have children; and the often-turbulent journey of trying to conceive

    Diane von Furstenberg: Interview | Vanity Fair – The iconic wrap dress, designed in 1974 and sold more than 15 million times since, made von Furstenberg an overnight sensation and began a dialogue with women that she has maintained ever since, in a large part through admirable philanthropic efforts, including the annual DVF awards. Now she’s taking that dialogue to the podcast, a medium she champions for its value in shifting the focus away from appearance.

    British Airways Avoids Huge £180 Million Data Breach Fine for Hack That Compromised the Personal Details of Over 400,000 Customers – good for BA given airlines are haemorrhaging cash at the momen. I am worry about the message that this sends to large corporates and customer data

    Shenzhen — Justin McGuirk – pretty much nails how I found Shenzhen over the decade that I visited regularly. More on Shenzhen related posts here.

    Facial recognition data leaks are rampant in China as Covid-19 pushes wider use of the technology | South China Morning Post – interesting that this is being collected by non-state actors such as property management companies and schools as well as the state bodies

    iPhone 12 launching without earbuds or wall chargers is compared to eating without chopsticks in China | South China Morning Post – I was expecting this as Chinese consumers are value orientated, brands focus on ‘client delight’ and there is a culture of free gifts with products. So taking items out of the box and the green explanation won’t wash

    Beijing 1986: portraits of a forgotten China | Financial Times – amazing photos from 1986.

    Shenzhen/Huawei: the other Bay Area | Financial Times – The impression of military manoeuvres by alternative means was reinforced by Tencent, another Shenzhen resident. It was among big Chinese social and video platforms including iQiyi and Weibo, that simultaneously cancelled the livecast of Apple’s iPhone 12 launch – a small example of the nexus between the Chinese government, corporate decision-making influenced by the government and an undercurrent of Han nationalism

  • iPhone 12 range launch

    Apple announced a four phone iPhone 12 range:

    • iPhone 12 Mini
    • iPhone 12
    • iPhone 12 Pro
    • iPhone 12 Pro Max

    I looked at the event using a social listening tool and the thing that really struck me was where the people commenting on it where commenting from.

    iPhone 12 event languages used in 1000s of mentions
    Languages versus 1,000s of mentions

    Thinking about key Apple markets; at least some of the buzz seems geographically misplaced. There was a distinct lack of discussions happening in Japan and mainland Europe for example. I watched it with a couple of friends based in Hong Kong; but I realise the launch itself would be at an inconvenient time in Japan.

    Where was the Japanese pre-event buzz though? Why didn’t Apple do more to build buzz in Japan? Apple has a sizeable market share in Japan and this 5G range of handsets are strategically important to retain that market share.

    As for mainland Europe, if social discussions are a proxy for a lack of interest; Apple has a serious problem on its hands. The silence hints a wider question around brand and product relevance. Yes 5G rollout is less advanced than in Asia, but there is also the improved camera and improved 4G reception that the handsets provide. Apple has arguably the best 4G antennas currently available on a handset which would benefit real world performance.

    At this time, Apple should be on the up, given that Huawei is no longer a serious contender in the market. Instead there is the silence of one hand clapping.

    Here’s what the social discussions looked like during the live event.

    iPhone 12 event social mentions over time
    Social mentions over time.

    As a brand marketer I would be concerned. The fan boys didn’t show, neither did the critics. Yes this launch is happening in a pandemic, but that should help due to the lack of distractions and the break from doom scrolling on social to do something else.

    More Apple related posts here and rewatch the iPhone 12 launch online.

  • Folding phones + other things

    CNET took a look at the mechanics behind Motorola’s new folding phone. Other vendors have launched folding phones. Some of which have folded with the screen on the outside to not have too tight a kink on the screen. Motorola’s folding phones have their screen fold inwards, this is down the space provided by a cam mechanism and supporting metal plates that keep the screen in place and unstressed.

    Its good old-fashioned mechanical engineering rather than software that is facilitating mobile phones and it is a joy to behold. More design related posts here.

    watts towers
    Watts Towers by Paul Narvaez

    Before Ferguson, black lives matter or the Rodney King beating there was the Watts riots. Wattstax was a festival that addressed the underlying issues that kicked off the riots. It was put on by Stax Records. The accompanying documentary is amazing. Richard Pryor provides a narrative, beautiful photography and brilliant performances.

    More from Open Culture here: Wattstax Documents the “Black Woodstock” Concert Held 7 Years After the Watts Riots (1973)

    My computer monitor packed up. I couldn’t get it repaired through my usual suppliers so I got a refurbished monitor through Secondbyte Micro. I am getting rid of my dead monitor on eBay here.

    Tim Hwang has written a book comparing online advertising to the 2007-08 financial crash. Subprime Attention Crisis and I’ve pre-ordered a copy. Hoang reckons that there will be a big crash when marketers at large work up to two things:

    • Micro-targeting doesn’t work
    • Online ads were taking credit for sales that would have happened anyway through the ‘selection effect’. Basically the reason why performance marketing has fallen out of balance with brand marketing

    I am not convinced that there will be a big crash. I don’t think that anyone would be surprised that: tech companies don’t get marketing and don’t tell the truth. Previous generations would have sold shonky enterprise software and vapourware.

    I think budgets will try to be adjusted by marketers more towards brands. But at the rate that boards seem to go through marketing leaders; you first have to convince the C-suite to think about marketing strategically. Which ain’t going to happen thanks to the pervasiveness of Jack Welch’s blinkered perception of shareholder value.

    Finally, I think that this is the first time I have seen a manufacturer teardown its own product pre-launch for consumer audiences. I love that its done by one of Sony’s own engineers.

    The user serviceable dust traps were a particularly interesting touch to the device.

  • Easy growth trap + more things

    Luxury Brands Must Avoid This Easy Growth Trap | Jing Daily – China has been reporting significant growth rates in the luxury sector recently, and many global luxury brands have been counting on China to be their silver lining. However, this recent growth has, to a large extent, been driven by repatriation (meaning sales that customers would otherwise have made during overseas travels). With travel routes to Europe and the US closed, Chinese luxury customers have been shopping domestically, which has driven the luxury demand inside Mainland China. Yet, this strong increase in demand in China could not offset the drastic decline in demand in both Europe and the US, at least during the second quarter of 2020. As such, many brands across categories like luxury cars, high-end jewelry, watches, and luxury fashion are sitting on enormous inventories and are looking at empty stores – Jing Daily were warning of the easy growth trap in discounting but their description of the market at the moment is very interesting. I suspect that the luxury sector is already well aware of this. The have seen department stores fall into the easy growth trap. Luxury brands have historically gone to extreme lengths to avoid the easy growth trap. Reputedly, during the last recession Rolex is alleged to have bought excess products from its dealers and the grey market to recycle, rather than discount. More on luxury and retailing.

    AI in Marketing: Myths vs. Reality – Techerati – Johnny Bentwood articulates a more reasonable assessment of AI. Badging everything ‘AI’ wonder technology is the easy growth trap of the tech sector. We’ve been here before

    Teens are turning themselves into Gucci models on TikTok | Dazed – Luxury is interesting because here brands really have meaning. The Gucci brand has history and meaning that comes from their behaviours and their products – rather than merely from how they have spent their ad budget in the past. Their Northern Soul homage in 2017 is just one example of the brand’s authenticity, energy and creative eye. For Gucci, it’s vital their brand continues to be culturally relevant, so they need to participate in TikTok. First, their #AccidentalInfluencer Grans in fur coats (with 8m views) showed they understood the grammar of TikTok and then the #GucciModel Challenge invites – no, demands – people play along. As Gucci makes fun of themselves they convey strong messages and have 26m views already. One thing I particularly like is how they use the audio by Lachlan Watson, star of the Netflix hit ‘Chilling Adventures of Sabrina’. This is the antithesis of the glossy spreads Gucci and others place in the top magazines and balances their marketing with authenticity which suits TikTok so well – Simon over at Great TikTok creative

    ‘It’s Ridiculous.’ Underfunded FTC and DOJ Can’t Keep Fighting the Tech Giants Like This – Big Technology 

    China’s middle-class dream of a second home in Malaysia dashed by coronavirus and geopolitical tensions | South China Morning Post – “Most of these Chinese individual investors are not prepared – financially or psychologically – for the risks of overseas investment,” Zhao said. “They have experienced only economic growth and a booming property market on the mainland for decades, and they lack the funds and risk awareness to deal with the downside [of the economic cycle].” – the belt and road initiative isn’t all plain sailing

    ‘Funnel juggling’ is the answer to marketing effectiveness – Marketing Week – For the long work, in most Uber countries there are a series of brand campaigns that push the emotional benefits of travel. Inevitably and rather cleverly the focus is on the top of the benefit ladder; or, in Uber’s case, the end of the journey, when it delivers you to your destination and the emotional benefit that awaits. In the US, for example, the brand uses TV, outdoor and digital media to associate Uber with these moments. It’s mass-market, it’s emotional, it’s brand-focused and it asks nothing of the consumer other than to see Uber as more than a ride-sharing service. 

    I have no idea what the split in Uber’s marketing spend actually is but I will bet about half of the money in any country also goes on the short of it.

    Gucci’s Gaming Garments | Gartner for Marketing – Chinese princelings….

    Cinnabon in the Oven | Gartner for Marketers – processed foods are the new eating out

    Public Image Decline of South Korean Churches – The PeninsulaThe Peninsula – Pastors in South Korea claim that church-linked COVID-19 outbreaks have tainted the public image of churches in the country. Most recently, a church in Seoul emerged as the source of the country’s second largest infection cluster following a spike in cases associated with a religious sect in Daegu earlier this year. A 2015 Gallup Korea poll finds that more South Koreans, particularly those in their twenties and thirties, are moving away from religion.

    Hallyu Con 2020 | KCCUK – virtual festival on October 4th

    Ageism Is Not Just A Disease—It Is The New Business Model For Top Ad Agencies – the original statement inadvertently let the cat out of the bag about agencies’ cost cutting at the expense of clients: they are now inhabited by junior talent, inexpensive and inexperienced. And this is the main reasons for the decline of the advertising industry. The holding companies like WPP were formed in the eighties, and they started consolidating the industry by gobbling up independent agencies. To do so, they needed to issue debt and the industry mortgaged itself to bankers. Madison Avenue went from focusing on the clients’ business to focusing on their balance sheet. And that meant getting rid of “cost”: talented experienced people in their forties and fifties and replacing them with cheaper labor.

    GBA hurt by Cold War, pandemic and protests EJINSIGHT – ejinsight.com – Greater Bay Area (cities and Hong Kong around the Pearl River delta) that China envisages as kind of like Judge Dredd’s Mega City One

    Video encoders using Huawei chips have backdoors and bad bugs – and Chinese giant says it’s not to blame • The Register 

    Hard to pardon: why Tenet’s muffled dialogue is a very modern problem | Tenet | The Guardian – “Think about it: the first few Star Wars [films], we heard them all. We heard all the lines. Listen to Apocalypse Now – you hear everything.” Price agrees: “If you watch old movies, you might hear some sound effects here and there but now they go nuts: somebody’s walking across the room in a leather jacket, you hear the zippers clink and the creak of the leather and every footstep is right in your face.” When television became commonplace in the mid-20th century and challenged cinema’s dominion, cinema needed to distinguish itself; it needed to prove that it could justify people leaving the comfort of their homes. It did so partly by becoming bigger and louder. In an era – and a pandemic – in which home streaming dominates, cinema may be forced to pull out the stops once more. “I think we’re bombarded,” Paul Markey, a projectionist at the Irish Film Institute, says of modern films. “The more expensive movies have got, the more of a bombardment they become on your senses.”

    ‘The Devil All The Time’ Costume Designer On Its Style | Esquire – the world has never fallen out of love with American workwear; no split, no wandering eye. The only thing that has changed is who wears it. The plaid-clad men of The Devil All The Time wear clothes that are as tough and hardscrabble as their lives. Their ancestors still flock to the same brands – think Dickies, Levi’s and Carhartt – only now it’s because they’ve collaborated with Off-White. Still, context is context, but the fact that these classics still work is testament to their longevity, both in design and build – the timelessness of American workwear