Ged Carroll

Category: japan |日本 | 일본

Yōkoso – welcome to the Japan category of this blog. This blog was inspired by my love of Japanese culture and their consumer trends. I was introduced to chambara films thanks to being a fan of Sergio Leone’s dollars trilogy. A Fistful of Dollars was heavily influenced by Akira Kurosawa’s Yojimbo.

Getting to watch Akira and Ghost In The Shell for the first time were seminal moments in my life. I was fortunate to have lived in Liverpool when the 051 was an arthouse cinema and later on going to the BFI in London on a regular basis.

Today this is where I share anything that relates to Japan, business issues, the Japanese people or culture. Often posts that appear in this category will appear in other categories as well. So if Lawson launched a new brand collaboration with Nissan to sell a special edition Nissan Skyline GT-R. And that I thought was particularly interesting or noteworthy, that might appear in branding as well as Japan.

There is a lot of Japan-related content here. Japanese culture was one of odd the original inspirations for this blog hence my reference to chambara films in the blog name.

I don’t tend to comment on local politics because I don’t understand it that well, but I am interested when it intersects with business. An example of this would be legal issues affecting the media sector for instance.

If there are any Japanese related subjects that you think would fit with this blog, feel free to let me know by leaving a comment in the ‘Get in touch’ section of this blog here.

  • The QRcode post

    A few years ago, I was involved in a project that used a QRcode across OOH (out of home) activity for a retail launch. We had it on advertising hoardings and on the back of public transport.  QRcode scanners varied in performance. In addition you had to think about:

    • Contrast – did the code stand out?
    • Relative aspect – would it be too big or too small for the audience to scan?

    In the UK, the QRcode is seen by marketers as old hat (but then marketers and consumers in Europe didn’t ‘get’ them in the same way that their peers in Asia did). Many people don’t really understand how to use them.

    Early adopters downloaded QRcode readers. But now, due to the uptake in Asian usage we will see QRcode reader function build into the phone operating system instead.
    QRcode 101
    Above is the picture of the local cafe around the corner from my office. The QRcode contrast is just ok, but the glyph is too disjointed. I am not too sure if this is by design, or due to a poorly maintained inkjet printer.  The image is too blurred for devices to read. I asked a member of staff about it and he told me that he thought it was some type of logo…

    More on QRcodes here.

  • MasterCard logo + more

    MasterCard logo redesign struck a nice balance between  change and heritage. Wired magazine has more details on the MasterCard logo redesign and how it has changed or evolved over the years. More on branding related stories here.

    Snoop Dogg on a US game show via Zak Agency’s ‘cool sh*t‘ email newsletter. Legendary undersells the Doggfather.

    Masaaki Hiroi’s wooden toys look amazing. They are a great example of how Japanese artisan crafts continue to manage remaining relevant.

    Our Iain switched me on to Snoring (music to sleep by) from IGLOOGHOST. Which makes a lot of sense given the amount of focus on mindfulness and white noise generators in smartphone app stores.

    I went to see The Avalanches play their new album at Oval Space back in June and there were a number of people in the audience ignorant of their process and exceptionally vocal on social media.


    I honestly don’t know what they were expecting – Led Zeppelin type stage antics? They didn’t realise that The Avalanches are producers and turntablists. I guess this is what we get when people only know their music through their favourite playlists on Spotify rather than being able to read album notes.

    This was in advance of their new album drop Wildflower. The album is tremendous; Wildflower has been on heavy rotation in/on my iPod. It moves on from the ethereal quality that their first album had to something more confident in nature. Buy it, gift it to friends and relatives.

    The folks at who sampled put together this great run through of where all the pieces came from. Given The Avalanche’s creative process, this is a long but very worthwhile video walk through the Wildflower album.

  • ABZU & other things

    ABZU

    I like my computer entertainment trippy rather than action packed like this trailer for computer game ABZU

    Best battle of the bastards meme after the Game of Thrones episode caused an outburst of video creativity. Equating Jon Snow to Leeeeeeeroy Jenkins was genius. Whilst we talk about the fragmentary nature of online content, mainstream media is still providing the key cultural moments.

    Design

    The outlandish Rolls-Royce self-driving car of the future: Vision Next 100 | ExtremeTech – it has more of the design language of a Bristol than a Rolls Royce. Mercedes has an interesting take implying that UNHW individuals would still like the choice to drive rather than a self-driving car

    Amazing analysis of typography in Blade Runner. The level of detail is impressive. It also speaks volumes of the set designers and visualisers like Syd Mead

    FMCG

    Even the world’s biggest candy company doesn’t think you should be eating this much sugar | Quartz – there is another explanation to consider. Does having M&Ms in a McFlurry cheapen the brand or act as an economic substitute for a bag of M&Ms?

    Philadelphia Is the Nation’s First Major City to Pass a Soda Tax | Time – research on the effectiveness of this could be decisive in future legislation. It is interesting how it has also being rolled out in Mexico and discussed at a policy level across Europe

    Online

    Grandma with incredibly polite Google searches | BGR – it reminds me of my parents ‘Ask Google about…’

    US asks to join Irish data protection court case – Schrems argues that the use of these clauses does not change the fact that Facebook is still subject to the US mass surveillance program, and that the CJEU has already found them to be in conflict with EU law

    Software

    Samsung to Buy Joyent | WSJ – interesting move by Samsung. It makes sense for them to by as software and cloud has been a weaker capability than hardware design

    WeChat Moments – The Holy Grail of Social Media Marketing In China | Racepoint Global – my ex-B-M and Racepoint colleague James on WeChat

    Web of no web

    Biz Break: Apple Watch outlook may be dimming | SiliconBeat – the rationale is interesting and is category-wide rather than an Apple-specific platform. More on the Apple Watch here.

  • Wednesday Campanella

    Haruka introduced me to WEDNESDAY CAMPANELLA『桃太郎』

    The videos are pretty far out but draw on Asian culture, hence peaches. More on Japan related topics here. The song writing is absolutely top notch as well. Well worth keeping an eye on WEDNESDAY CAMPANELLA for the future. There’s more to Japan than idol groups than the identikit model of K-pop, of which WEDNESDAY CAMPANELLA is a prime example of distinctiveness.

    Interesting video on entrepreneurial opportunities in China. Probably a bit optimistic as Credit Suisse is on the sell side of opportunities for foreign investors – just saying…

    Interesting way to approach content for a travel portal and a great bit of storytelling.

    The mag that captured 60s countercultural Japan | Dazed – check these photos out from Provoke magazine, Showa era FTW. These are just tremendous and shows a side of the counterculture revolution that was seldom seen here in the west. Its gives a bit of context of the scene that Yoko Ono came out of.

    I am not the greatest fan of Wired UK and prefer its US counterpart, but this documentary on Shenzhen is quite nice. It captures all the main elements of note about Shenzhen:

    • The Blade Runner type skyline of the Shenzhen central business district (CBD). You add in the hyper humid haze and it looks like a piece of Syd Mead architectural paintings. Buildings are lit up with massive LED screens advertising offices available for lease or cosmeticals and smartphones
    • The standard workshop-of-the-world tropes with factories that look aged in the tropical heat of southern China
    • Maker culture – this is notable in itself because of Chinese people generally not having hobbies which are often seen as a waste of time. But enough of that for another time
    • Business to business and business to consumer bazaars

    You can almost taste the South China humidity. If you liked this video its well worthwhile checking out Scotty Allen’s Strange Parts YouTube channel.

  • Weiying + more news

    China’s Tencent and Weiying Take $85 Million Stake in Korea’s YG Entertainment | Variety – China is the market for a lot of Korean TV. Gaining soft power through culture is part of the government’s aspirations – this deal makes both political and business sense. Korean production companies have found that their shows are often blocked by Chinese regulators. Instead the best way around this has been licensing the formats for a remake locally, which offers modest payments. Whether it is good for Korea in the longer term is another matter.

    China has a number of problems on its hands before it can replicate Korea’s success. China has a warped production model that works on patronage and ever bigger budgets and returns. Great for doing a large scale fight scene, not so good for romantic dramas. China hasn’t managed to build up a bench of likeable stars with international appeal in the same way that Korean has managed in a consistent manner. The desire of the government propaganda department blunts the appeal of dramas. Weiying will struggle to give China the kind of soft power that Korea and Japan enjoy respectively abroad. More on Korea related topics here.

    Discover Vietnam’s most chosen brands | Kantar Worldwide – well done Unilever. Unilever is especially interesting because of its success with both Vietnamese urban and rural consumers. However Nestle is a high-performing number 4. Unilever’s competition isn’t P&G, but local brands Musan and Vinamilk.

    How Akira sent shockwaves through pop culture and changed it | Dazed Digital – still an amazing film. I remember seeing it at the 051 cinema in Liverpool, some time before 1994 and it blew me away. It wasn’t just an engaging story but a well thought out future. Architecture wasn’t just new and shiny like Star Trek, but there were new and old side-by-side like London or Hong Kong. It was the future cyberpunk Japan that author William Gibson mirrored in his own early books. The impact of Akira encouraged me to watch more anime, when then led to my love of Ghost In The Shell.

    Tumblr is now blocked in China | Techinasia – surprised it hadn’t happened already given its meme and porn driven nature