Category: ideas | 想法 | 생각 | 考える

Ideas were at the at the heart of why I started this blog. One of the first posts that I wrote there being a sweet spot in the complexity of products based on the ideas of Dan Greer. I wrote about the first online election fought by Howard Dean, which now looks like a precursor to the Obama and Trump presidential bids.

I articulated a belief I still have in the benefits of USB thumb drives as the Thumb Drive Gospel. The odd rant about IT, a reflection on the power of loose social networks, thoughts on internet freedom – an idea that that I have come back to touch on numerous times over the years as the online environment has changed.

Many of the ideas that I discussed came from books like Kim and Mauborgne’s Blue Ocean Strategy.

I was able to provide an insider perspective on Brad Garlinghouse’s infamous Peanut Butter-gate debacle. It says a lot about the lack of leadership that Garlinghouse didn’t get fired for what was a power play. Garlinghouse has gone on to become CEO of Ripple.

I built on initial thoughts by Stephen Davies on the intersection between online and public relations with a particular focus on definition to try and come up with unifying ideas.

Or why thought leadership is a less useful idea than demonstrating authority of a particular subject.

I touched on various retailing ideas including the massive expansion in private label products with grades of ‘premiumness’.

I’ve also spent a good deal of time thinking about the role of technology to separate us from the hoi polloi. But this was about active choice rather than an algorithmic filter bubble.

 

  • Truth decay

    Truth decay was a concept that I came across when reading Monocle’s Forecast issue.

    Donald Trump
    President Donald Trump

    Michael D Rich is the head of the The RAND Corporation – a not-for-profit think tank. When he was interviewed and described as being preoccupied with ‘truth decay’. Truth decay occurs when society and the body politic can’t even agree on basic facts.

    • Increasing disagreement about facts and analytical interpretations of facts and data
    • A blurring of the line between opinion and fact
    • The increasing relative volume and resulting influence of opinion and personal experience over fact
    • Declining trust in formerly respected sources of facts

    Truth decay. One point that we’ve made over and over again is that no important problem can be solved in the US within the span of just a four-year presidency or a two-year Congress. And the way those problems have been surmounted in the past is consensus and compromise. That’s impossible if two sides can’t agree on the basic facts.

    Thought Leaders – The Forecast 2020 Monocle magazine

    All of this sounds like the rhetoric used to describe Vladislav Surkov and his work for the Russian government, or Dominic Cummings and Cambridge Analytica. The idea is that language and truth no longer mean anything. There is no right, there is no left, there is no ideology except the other group and the desire for power.

    The RAND Corporation is America’s foremost think tank. It spun out of Douglas Aircraft Corporation. From national security it expanded to social and economic areas. It now has its own grad school and nine different research facilities. It’s website is a good source of resources across a range of areas.

  • Volkswagen Beatle fairwell & other things this week

    Volkswagen Beatle

    Volkswagen Beatle – after seven decades Volkswagen is finally saying goodbye to its most iconic vehicle. It seems the Beatle won’t make it into the electric future of Volkswagen.

    Visual Futurist – Syd Mead

    We lost visual futurist Syd Mead at the end of 2019. Mead was best known now as the stylist on Blade Runner, but had worked for a number of US corporates including Ford and US Steel. He’d also done work for NASA.

    Even if you don’t know Mead, you’ve likely seen his work. Or the stuff influenced by his work.

    My first reaction on hearing the news is that fate is cruel. Mead has left us, but in his place we have Elon Musk.

    Animal thoughts

    Ze Frank for Audible on animals thoughts for Christmas. Animal thoughts for Christmas reminds you of how alien our rituals must seem to our pets. The random associations that they will likely form with things like tinsel. The cat going on about tree torture is the best part of it. But the inner trips of cats on cat nip comes a close second.

    Connected restaurant

    Three Ireland have executed on an idea I investigated back in 2005 for Motorola. Back then it was a lot harder to get the bandwidth and screens to do it. We were also thinking on a bigger scale, connecting Trafalgar Square with public spaces around the world. Three Ireland made the venue more intimate. It was a lovely to see the creative wrapper that Three Ireland put around it that resonates with Irish households around the world.

    Sesame Street

    Sesame Street characters do impressions of each other. I know that some characters might be voiced by the same actors and wonder if that what was going on here. I am constantly amazed by the timelessness of the Sesame Street franchise.

  • Treasure hunt

    Treasure hunt

    Treasure hunt as defined by NPD is the process of consumers bargain hunting. It might be discounted pricing on items or looking for substitute pre-owned products.

    Sale
    Sale

    Discounted items used to be seen in the retail trade as the preserve of older consumers alongside couponing. But as empirical experience going along to discount outlets show bargain hunters reach across social classes, income levels and age groups. Discounted products accounted for 3 percent growth in retail, even while retail declined by 1 percent overall in the last quarter.

    There hasn’t been as much of an exploration into whether its the discounts that people want or whether its the thrill of the hunt itself, especially when Google makes it much easier online.

    As for pre-owned goods, whilst NPD thinks that this is a millennial trait – vintage clothing stores, crate digging for records and and eBay are evidence that this trait isn’t new. I was reminded of being told that the collective memory is about eight years or so. So this explains how trends come back and get regurgitated or remixed by trendspotters and agencies.

    Admittedly the motivation that they are ascribing to vintage shopping by millennials and gen-z adds environmental aspects to vintage consumption. (Though is probably quality aspects as well as apparel globalisation and fast fashion have gone hand-in-hand in the demand for heirloom design).

  • Open source 5G + more things

    Pentagon wants open-source 5G plan in campaign against Huawei – ok in theory only. Open source 5G including OpenRAN doesn’t provide the flexibility in installation that vendor solutions do. More related content here.

    It Seemed Like a Popular Chat App. It’s Secretly a Spy Tool. – The New York Times – Emirati’s do with Totok what the Chinese have been doing for years with WeChat TOMS/Skype etc. Totok is apparently popular in Qatar as it allows VoIP without a VPN – so expat workers use it to connect with their families at home.

    Totok messenger

    Made in America – On US staffed hacking team in UAE. Interesting investigation by Reuters

    The decade of the drop: why do we still stand in line? | How To Spend It – experience. It’s diametrically opposite to one stop shopping

    Apple Captures 66% of the Smartphone Industry’s Profits in Q3 leaving all of their Competitors Combined in the Dust – Patently Appleit is becoming a challenge for Chinese smartphone brands to increase their smartphone ASPs and margins due to a combination of longer consumer holding periods and Apple lowering pricing on some key SKUs, which has limited the headroom that Chinese vendors had used to increase their ASPs – in the long term Huawei having to be vertically integrated all the way up the stack could be to their benefit

    Nike’s Jordan brand just had its first billion-dollar quarter — Quartz – interesting that it has taken over 30 years to get to a billion dollar quarter, yet Jordan is at least ten years past its cultural peak

    In Focus: Pet Shop Boys 6th December 2019 | Listen on NTS – amazing delve into their career

    Reality TV stars auditioned to ‘promote’ poison diet drink on Instagram – BBC News – Oh my gosh, this is as good as watching re-runs of Brass Eye

    Pig Irons at the ‘Plex | Margins – essay on consulting firms well worth reading

    Gildo Zegna: tailoring masculinity for changing tastes | Financial Timesluxury goods industry is feeling the heat of technological disruption, social upheaval and identity politics. Furthermore, within the high end fashion industry few items of clothing are facing more pressure from falling consumer demand than the one that made the Zegna family rich: the traditional men’s suit. “The big challenge we face is a rethinking of masculinity,” he says. – I think streetwear is interesting because of the reassurance it provides on masculinity. The basics of streetwear go back to the mid-century sports basics. The hooded top, jeans, t-shirts, plaid shirts, Letterman jacket, track jacket etc

    Facebook awaits EU opinion in privacy case | Financial Times – interesting how wide the impact of this case could be in terms of things like credit card transaction data etc. (paywall)

    Aito.ai – Introducing a new database category – the predictive database – hmmm

    A Surveillance Net Blankets China’s Cities, Giving Police Vast Powers – The New York TimesChinese authorities are knitting together old and state-of-the-art technologies — phone scanners, facial-recognition cameras, face and fingerprint databases and many others — into sweeping tools for authoritarian control, according to police and private databases examined by The New York Times. Once combined and fully operational, the tools can help police grab the identities of people as they walk down the street, find out who they are meeting with and identify who does and doesn’t belong to the Communist Party. The United States and other countries use some of the same techniques to track terrorists or drug lords. Chinese cities want to use them to track everybody.

    Is LVMH’s Digital Transformation Working? | Luxury Society“Over the last few years our market has become highly fragmented,” it added. “Customer journeys and purchasing habits have become more complex. Now, in addition to magazines and other traditional media, our customers – especially young people – use a range of digital options to stay informed, communicate with friends and shop. Brand awareness and customer engagement are built on these many different touchpoints.”

  • Mariah Carey & other things that caught my eye this week

    Mariah Carey, media changes in 2020, coming shortages on rare earth metals, China and Russia’s threat to the west and the power of China.

    Mariah Carey @ SingaporeGP 2010
    Mariah Carey @ SingaporeGP 2010 by KWSW

    I found it relatively easy this year to avoid a lot of the Christmas ads. Maybe because there are much bigger things to think about like the new UK government, protests from Chile to Hong Kong and the soap opera that is the Trump presidency.

    Mariah Carey on aging is just tremendous: A Brief History of Mariah Carey Refusing to Acknowledge Time over at The Cut. It is hard to remember that Mariah Carey has a three decade career behind her that started when she was in her teens.

    My old colleague Andy at New York creative agency Praytell have pulled together a US centric set of ideas on media changes to expect in 2020. The anticipated changes to the NCAA and Instagram are very interesting. The NCAA is a very lucrative franchise and yet the players get so poorly rewarded for their efforts.

    I’ve been negative about the focus of lithium ion battery power for everything and this talk gives compelling economic and environmental arguments to look at alternatives like hydrogen fuel cells. This presentation on the coming shortages in rare earth metals should be a call to action.

    Great panel at The New Enlightenment Conference held in Edinburgh looking at Russia and China and what it means for the west and the threat they present.

    The Center for Strategic and International Studies produced this video on the power of China