Cadbury’s Dairy Milk advert: the eyebrow ad, or the sinister children ad – take your pick

Reading Time: 2 minutes Fallon’s latest work on the Dairy Milk brief is clever and has a nicer backing track (ok I am biased in my opinion as an aging B-Boy). One element of the campaign which seems to have slipped through the cracks however is the integration of on-demand printing service Photobox. In the past, the brand would … Read moreCadbury’s Dairy Milk advert: the eyebrow ad, or the sinister children ad – take your pick

Grokking Google

Reading Time: 2 minutes I worked on a presentation about Grokking Google for the guys that I work with. Showing them how they could use the web to work smarter. In amongst this was research on all the different things that you could do with the Google search box. However, if there is any things that you know of … Read moreGrokking Google

What does local really mean?

Reading Time: 2 minutes One of the big things about social media is that it provides useful content at an ever more granular ‘local’ basis than would have been economically possible before. Through my friends bookmarks, social network platforms or question and answer services I can get recommendations on where to find lessons in a particular martial art, recommendations … Read moreWhat does local really mean?