Five for Friday | 금요일에 다섯 가지

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Peepy and Mother Lee take influence to the next level. These Thai influencers are on point with style that crosses gender boundaries and is atemporal in nature. I am surprised the Peepy and Mother Lee don’t get more publicity outside Thailand. I am also surprised that they haven’t become the muse of a prominent fashion house or two.

They look like precisely the kind of people someone like Vivienne Westwood would embrace as a muse. More on luxury here.

Yet another way of landing the same Burger King message: Burger King’s flame-grilled glasses are too hot to handle | Creativepool. Having worked on FMCG brand, I know how hard it is to continually land the same messages in different ways that won’t generate groans from the client base. These are brands that people have known for decades, it’s hard to say the same thing in different ways that don’t jade audiences.

This Adobe marketing gimmick was going around a lot of the people that I know – Creative Types – the characters are nicely drawn, but I don’t know how accurate they are. I suspect something even less accurate than the MBTI. This was clever because people want to find out more about themselves, its an itch that they can’t help but scratch. In return Adobe builds their marketing email list.

Great economic analysis on China from the DLD Conference earlier this year

Tristan Harris is getting a lot of traction for his message in wonkish circles and I don’t see big technology firms having their ducks in a row to deal with the outcome. I suspect that some of the problem might be what I describe as a wilful autism. 20 years ago, Silicon Valley was a place with utopian outlook, the unforeseen outcomes happened when the internet reached a societal critical mass.