Nostalgia + more things
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If Nostalgia Isn’t What It Used to Be, Why Are We Living in the Past? | Newsweek – Our past keeps growing, and as it does, it continues to crowd out our present, shortening the already narrow nostalgia gap. If Tom Vanderbilt thought treating last month’s music as classic was silly, think about various #TBT (“Throwback Thursday”) posts online, which celebrate historical events that happened a mere seven days ago.
We could shrink this gap even further. Like many kids her age, my 20-year-old sister is obsessed with the 1990s. When Netflix announced that it was remaking the ABC television show Full House , she and her friends took to Facebook to share their delight that a show from “their childhood” was coming back.
This reaction struck me as odd because my sister was born in 1996: a year after the original series ended. She does the same thing with other ’90s phenomena, taking to social media to share images and songs and neon colors from a decade that she describes not as her favorite , but as her own.– more on consumer behaviour here.
Why Zero-Emission Hydrogen Is the Best Way to Power the Cars of Future | Robb Report – great article by the Robb Report which highlights my skepticism around Tesla et al
Why Estée Lauder are spending 75% of their marketing spend on influencer marketing | The Drum – what’s the job to be done that their spend is that skewed?
Costco grand-opening hoopla gives way to disappointment in Shanghai | News | Campaign Asia – this didn’t look like it was going to end well
As Hong Kong Churns, Beijing Bankrolls Shenzhen | EE Times – interesting that they are trying to ‘overcook’ Shenzhen
Sources say China used iPhone hacks to target Uyghur Muslims | TechCrunch – the thing that puzzled me is why China would want to take off data from Chinese SNS that the government has a pipeline into anyway?