7 Eleven Hong Kong + more

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7 Eleven Hong Kong

7 Eleven Hong Kong convenience stores have a nice sideline in phone charms. This video is one of a series that they have put together to promote the Old Hong Kong series of phone charms. The precision of their manufacture reminds me of the toys in Japan’s capsule machines. There is a wider trend of nostalgia in the city which 7 Eleven Hong Kong is tapping into.

It is interesting because it reflects a widely held view that the bright new future offered by mainland China isn’t bright, attractive or desirable. This will likely cause trouble in for China and Hong Kong in the future, if it roles out into political aspects of Hong Kong life. In the meantime, enjoy the precision cast Old Hong Kong phone charms from 7 Eleven Hong Kong.


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