Nike China with Weiden + Kennedy did these great basketball-themed adverts
Laundry Musical. Procter & Gamble invented the soap opera back during the great depression as sponsored radio serials. They were instrumental in building P&G as a brand powerhouse. Riffing on the theme P&G Philippines launched the first ‘laundry musical’ with Broadway star Lea Salonga.
TBWA\Chiat\Day’s Lee Clow on the making of Apple’s Think Different campaign
Irish department store Brown Thomas launches its first brand anthem film