2 minutes estimated reading time
7 Pieces of “Damn Good” Creative Advice From ’60s Ad Man George Lois | Co.Create | creativity + culture + commerce – George Lois came up with 5 pieces of obvious advice but worth restating.
- An idea that can’t be expressed through brevity isn’t a good idea.
- Listen hard – consulting is about telling clients what they know most of the time.
- Go to the museum for inspiration and know what is happening around you (thats what the renaissance in this blogs name references).
- Pay attention to the zeitgeist and trust your instinct.
- One bit that surprised me was to start with words first which was interesting coming from a designer
George Lois is most famous for the decade he spent as an art director at Esquire. He started inhouse at CBS, then agency side at DDB. George Lois founded Papert Koenig Lois and Lois Holland Callaway. The concept of the big idea is reputedly something George Lois came up with. As was ‘I want my MTV’.
Loyal Subscribers Keep Hobby Magazines Afloat – NYTimes.com – tapping into passions and providing valued niche content
European consumers happy to buy Chinese electronics brands
Consumers Look to Disconnect from their Online Lives – Euromonitor International
2014 will be a good year for Bubblewatching – broadstuff
Good news: Japan is finally defeating deflation. Bad news: Japan is finally defeating deflation – Quartz
Yu E Bao’s future may offer clues on reforms
China’s banks are on the rise
How to opt-out of Auto-play ads on Facebook mobile | whatleydude
Get ready for the New Year – 100 Things to Watch in 2014 | JWT Blog
Daily chart: Less is Moore | The Economist – Moore’s Law is topping out
Brainlike Computers, Learning From Experience – NYTimes.com – Qualcomm to launch commercial version
Customer Experience Digital Data Layer v 1.0 | W3C – standardisation of analytics tags. Should see IT and marketing more joined up? (PDF)
Tumblr’s Traffic Is Probably Not Tanking – Business Insider
RSA takes one for the team, but which team? – I, Cringely
”No one at Google is Returning Our Calls” – DIGITS to DOLLARS – an opportunity for Jolla?
Alibaba to Offer Telecom Services in China – WSJ.com (pay wall)
Latin America steps up where Bloomberg left off | WSJ – in regulating Big Food