2018 Chinese consumers insights + more
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Who is winning more 2018 Chinese Consumers? – Global site – Kantar Worldpanel – top line is that western FMCG brands are growing 2018 China consumers market share at a slower rate than their local competitors. Any of them that banging on about 2018 Chinese consumers as a strategic market long term have another think coming. Expect these Chinese brands to go after emerging markets in Southeast Asia and Africa later on. More on consumer behaviour here.
Facebook, Google, Amazon, and the Collapse of the Tech Mythology – The Atlantic – opportunity for public affairs and public relations industries
Chart: Is TV’s Reign Nearing Its End? | Statista – the conclusion on this is a bit off base. What is TV? Is it the TV set, is it broadcast infrastructure or is it passive content consumption. IPTV is an extension of TV rather than something new. Is there really that much difference between Amazon Prime and cable TV or nowTV. Is Netflix that much different to HBO? Broadcast networks (terrestrial and satellite) cover more of the population in most western countries than mobile networks, or wired broadband. The technology moves a lot slower which makes have a TV that will last a decade or more an attractive proposition. By comparison my parents have an iPad that is six years old and Apple no longer supports
Cognitive Training Does Not Enhance General Cognition: Trends in Cognitive Sciences – bang goes a parents excuse for more gaming
Two great articles on the Dolce & Gabbana Chinese adverts and how it all blew up
- I watched D&G’s China show fall apart from the inside | Dazed
- Overview of the Dolce&Gabbana China Marketing Disaster Through Weibo Hashtags | What’s on Weibo
LinkedIn cuts off email address exports with new privacy setting | TechCrunch – interesting move. Especially given that LinkedIn had complained about Facebook doing a similar tactic. Web 2.0 data portability is dead and buried according to LinkedIn. The fit with Microsoft becomes apparent.