Google Answers + more news

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Google Answers

Google Answers decides to close up shop – Google Answers is an attempt to create high quality material for knowledge search and a monetisation model at the same time. At the top end, Google Answers looked like consultancy on the cheap. Given the size of the core Google business versus other media opportunities Google Answers was never going to be big. However closing Google Answers seems to be less a criticism of knowledge search and more a broader retrenchment to only focus on ‘Google-sized’ opportunities – effectively ossification of the business.


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